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Kwok Yip Cheung

Biographic Data

ID5748726
NAMEKwok Yip Cheung
GIVEN NAMESKwok Yip
FAMILY NAMECheung
SIGNATURECHEUNG K Y
AFFILIATIONSHong Kong University of Science and Technology
ORCID0000-0003-4461-5579
VERIFIEDYes
TOTAL WORKS4
TOTAL CITATIONS0
WORKS AS AUTHOR4
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2024
LATEST PUBLICATION YEAR2026
H-INDEX0
  • How do parents influence adult children’s green home purchase intention? A moderated-mediation model

    Open Access•Chung Yee Lai, Kwok Yip Cheung•ARTICLE•Current Psychology•2026

  • Persuasive claims in Chinese real estate advertisements

    Open Access•Chung Yee Lai, Kwok Yip Cheung et al.•ARTICLE•Chinese Language and Discourse An…•2025

    This exploratory study adopts qualitative and quantitative methods to examine Chinese presuppositions in 132 real estate advertisements from 2007 to 2022. From the advertisements, we have identified a list of lexical items and syntactic constructions that trigger presuppositions in Chinese. We analyze how the presuppositions convey persuasive claims in Chinese real estate advertisements and contribute to the literature by presenting a novel frame…

  • Examining the motivators affecting acceptance towards learning management systems for sustainable learning amid Covid-19 pandemic

    Open Access•Chung Yee Lai, Kwok Yip Cheung et al.•ARTICLE•Frontiers in Education•2024

    Introduction This study explores the motivators to use learning management systems (LMS) adopted and used in eLearning by Hong Kong universities among Mainland Chinese postgraduate students amid COVID-19 pandemic. Methods An adapted and extended UTUAT2 model was first proposed and tested using the structural equation modeling approach. Through self-report online questionnaire, data were collected in 2022 from 352 Mainland Chinese postgraduate stu…

  • The impacts of attitude, knowledge, and belief on carbon neutrality

    Open Access•Ka Chun Fung, Kwok Yip Cheung et al.•ARTICLE•Economics & Sociology•2024•References: 56

    This study employs the Theory of Planned Behavior and the Theory of Reasoned Action to investigate the relationships among belief, attitude, knowledge, and intention towards carbon neutrality. Structural equation modeling is used to analyze data from a sample of 392 respondents. The results indicate that knowledge and belief positively influence the intention to adopt carbon neutrality, which is consistent with previous research. However, contrar…

No prominent works on this page.

  • Examining the motivators affecting acceptance towards learning management systems for sustainable learning amid Covid-19 pandemic

    Open Access•Chung Yee Lai, Kwok Yip Cheung et al.•ARTICLE•Frontiers in Education•2024

    Introduction This study explores the motivators to use learning management systems (LMS) adopted and used in eLearning by Hong Kong universities among Mainland Chinese postgraduate students amid COVID-19 pandemic. Methods An adapted and extended UTUAT2 model was first proposed and tested using the structural equation modeling approach. Through self-report online questionnaire, data were collected in 2022 from 352 Mainland Chinese postgraduate stu…

  • The impacts of attitude, knowledge, and belief on carbon neutrality

    Open Access•Ka Chun Fung, Kwok Yip Cheung et al.•ARTICLE•Economics & Sociology•2024•References: 56

    This study employs the Theory of Planned Behavior and the Theory of Reasoned Action to investigate the relationships among belief, attitude, knowledge, and intention towards carbon neutrality. Structural equation modeling is used to analyze data from a sample of 392 respondents. The results indicate that knowledge and belief positively influence the intention to adopt carbon neutrality, which is consistent with previous research. However, contrar…

  • Persuasive claims in Chinese real estate advertisements

    Open Access•Chung Yee Lai, Kwok Yip Cheung et al.•ARTICLE•Chinese Language and Discourse An…•2025

    This exploratory study adopts qualitative and quantitative methods to examine Chinese presuppositions in 132 real estate advertisements from 2007 to 2022. From the advertisements, we have identified a list of lexical items and syntactic constructions that trigger presuppositions in Chinese. We analyze how the presuppositions convey persuasive claims in Chinese real estate advertisements and contribute to the literature by presenting a novel frame…

  • How do parents influence adult children’s green home purchase intention? A moderated-mediation model

    Open Access•Chung Yee Lai, Kwok Yip Cheung•ARTICLE•Current Psychology•2026

Business (2 works) · Environmental Education and Sustainability (2 works) · Epistemology (2 works) · Philosophy (2 works) · Psychology (2 works) · Social Psychology (2 works) · 2019-20 coronavirus outbreak (1 work) · Advertising (1 work) · Biology (1 work) · Carbon neutrality (1 work)

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