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Kyung-Yur Lee

Biographic Data

ID5857323
NAMEKyung-Yur Lee
GIVEN NAMESKyung-Yur
FAMILY NAMELee
SIGNATURELEE K
AFFILIATIONSTourism Research Institute, Hanyang University
ORCID0000-0002-3494-5569
VERIFIEDYes
TOTAL WORKS3
TOTAL CITATIONS2
AUTHOR COUNT3
EDITOR COUNT0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2026
H-INDEX1
  • The Effect of Mortality Salience on Volunteer Tourism: Cross‐Cultural Comparison

    Open Access•Kyung-Yur Lee, Kyung‐Yur Lee et al.•ARTICLE•International Journal of Tourism…•2026

    This study examines volunteer tourism intention (VTI) by integrating terror management theory (TMT) and the theory of planned behavior (TPB) in the post‐COVID‐19 context. Survey data from the United States ( n = 402) and South Korea ( n = 326) were analyzed using structural equation modeling. The results showed that mortality salience (MS) increased VTI indirectly through self‐esteem (SE) and cultural worldview (CW), which shaped attitudes, subje…

  • Mortality salience and travel

    Ji Youn Jeong, Jinwon Kim et al.•ARTICLE•Asia Pacific Journal of Tourism…•2025•References: 11

  • The effects of health beliefs upon nature-based tourism during Covid-19: Cases from the United States and South Korea

    Kyung-Yur Lee, Ji Youn Jeong•ARTICLE•Journal of Leisure Research•2023•Cited by: 2•References: 5

    This study examines the effects of health beliefs upon nature-based tourism (NBT) during COVID-19 by reporting the findings of a questionnaire that was administered to 278 Americans and 300 South Koreans. The perceived benefits changed the attitude and behavioral intentions toward NBT against COVID-19 in both countries. Intrapersonal barriers had a negative impact on participants’ attitude in both countries, whereas structural barriers acting on …

  • The effects of health beliefs upon nature-based tourism during Covid-19: Cases from the United States and South Korea

    Kyung-Yur Lee, Ji Youn Jeong•ARTICLE•Journal of Leisure Research•2023•Cited by: 2•References: 5

    This study examines the effects of health beliefs upon nature-based tourism (NBT) during COVID-19 by reporting the findings of a questionnaire that was administered to 278 Americans and 300 South Koreans. The perceived benefits changed the attitude and behavioral intentions toward NBT against COVID-19 in both countries. Intrapersonal barriers had a negative impact on participants’ attitude in both countries, whereas structural barriers acting on …

  • The effects of health beliefs upon nature-based tourism during Covid-19: Cases from the United States and South Korea

    Kyung-Yur Lee, Ji Youn Jeong•ARTICLE•Journal of Leisure Research•2023•Cited by: 2•References: 5

    This study examines the effects of health beliefs upon nature-based tourism (NBT) during COVID-19 by reporting the findings of a questionnaire that was administered to 278 Americans and 300 South Koreans. The perceived benefits changed the attitude and behavioral intentions toward NBT against COVID-19 in both countries. Intrapersonal barriers had a negative impact on participants’ attitude in both countries, whereas structural barriers acting on …

  • Mortality salience and travel

    Ji Youn Jeong, Jinwon Kim et al.•ARTICLE•Asia Pacific Journal of Tourism…•2025•References: 11

  • The Effect of Mortality Salience on Volunteer Tourism: Cross‐Cultural Comparison

    Open Access•Kyung-Yur Lee, Kyung‐Yur Lee et al.•ARTICLE•International Journal of Tourism…•2026

    This study examines volunteer tourism intention (VTI) by integrating terror management theory (TMT) and the theory of planned behavior (TPB) in the post‐COVID‐19 context. Survey data from the United States ( n = 402) and South Korea ( n = 326) were analyzed using structural equation modeling. The results showed that mortality salience (MS) increased VTI indirectly through self‐esteem (SE) and cultural worldview (CW), which shaped attitudes, subje…

Tourism (3 works) · Diverse Aspects of Tourism Research (2 works) · Mortality salience (2 works) · Psychology (2 works) · Social Psychology (2 works) · Social Psychology (2 works) · Theory of planned behavior (2 works) · Advertising (1 works) · Business (1 works) · Cognitive psychology (1 works)

Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae