Cristian Rizzo
Biographic Data
| ID | 5918566 |
|---|---|
| NAME | Cristian Rizzo |
| GIVEN NAMES | Cristian |
| FAMILY NAME | Rizzo |
| SIGNATURE | RIZZO C |
| AFFILIATIONS | University of Turin |
| ORCID | 0000-0002-4330-5408 |
| VERIFIED | Yes |
| TOTAL WORKS | 5 |
| TOTAL CITATIONS | 1 |
| AUTHOR COUNT | 5 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2021 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
From intrusion to advantage
This research examines the influence of perceived benefits on consumer responses to in-game advertising (IGA), using a mixed-method approach. A 2 × 2 between-subjects experiment exposed participants to advertisements differing in congruity and interactivity. Results showed that both interactivity and congruity positively affect perceived benefits, helping reduce psychological reactivity and promoting more favorable attitudes toward IGA. The data …
Navigating the uncertainty path of virtual influencers
Enabling digital technologies adoption in industrial districts
A Hierarchical Personality Approach Toward a Fuller Understanding of Onychophagia and Compulsive Buying
Results showed that onychophagia was affected by other obsessive-compulsive disorders-particularly trichotillomania, and excoriation disorder, which significantly increased the likelihood that the participant was a compulsive buyer
A fuzzy expert system for sustainable local development
This research develops a fuzzy logic-based expert system that models the three main dimensions of sustainable development (SD) (social, economic and environmental) in relation to local areas. We applied this system to a lagging Southern Italian province that includes 97 municipalities with different levels of development. This approach allowed for the inclusion of experts’ opinions, which ensured a more comprehensive assessment of SD than methods…
A fuzzy expert system for sustainable local development
This research develops a fuzzy logic-based expert system that models the three main dimensions of sustainable development (SD) (social, economic and environmental) in relation to local areas. We applied this system to a lagging Southern Italian province that includes 97 municipalities with different levels of development. This approach allowed for the inclusion of experts’ opinions, which ensured a more comprehensive assessment of SD than methods…
A fuzzy expert system for sustainable local development
This research develops a fuzzy logic-based expert system that models the three main dimensions of sustainable development (SD) (social, economic and environmental) in relation to local areas. We applied this system to a lagging Southern Italian province that includes 97 municipalities with different levels of development. This approach allowed for the inclusion of experts’ opinions, which ensured a more comprehensive assessment of SD than methods…
A Hierarchical Personality Approach Toward a Fuller Understanding of Onychophagia and Compulsive Buying
Results showed that onychophagia was affected by other obsessive-compulsive disorders-particularly trichotillomania, and excoriation disorder, which significantly increased the likelihood that the participant was a compulsive buyer
Enabling digital technologies adoption in industrial districts
Navigating the uncertainty path of virtual influencers
From intrusion to advantage
This research examines the influence of perceived benefits on consumer responses to in-game advertising (IGA), using a mixed-method approach. A 2 × 2 between-subjects experiment exposed participants to advertisements differing in congruity and interactivity. Results showed that both interactivity and congruity positively affect perceived benefits, helping reduce psychological reactivity and promoting more favorable attitudes toward IGA. The data …
Computer Science (3 works) · Business (2 works) · Consumer Behavior in Brand Consumption and Identification (2 works) · Economics (2 works) · Marketing (2 works) · Marketing (2 works) · Psychology (2 works) · Technology Adoption and User Behaviour (2 works) · Artificial Intelligence (1 work) · Artificial Intelligence (1 work)