Jennifer Cantrell
Datos Biográficos
| ID | 6070056 |
|---|---|
| NOMBRE | Jennifer Cantrell |
| NOMBRES | Jennifer |
| APELLIDO | Cantrell |
| FIRMA | CANTRELL J |
| AFILIACIONES | American Legacy Foundation |
| ORCID | 0000-0003-4730-2535 |
| VERIFICADO | Sí |
| TOTAL DE OBRAS | 19 |
| TOTAL DE CITAS | 6 |
| TOTAL COMO AUTOR | 19 |
| TOTAL COMO EDITOR | 0 |
| PRIMER AÑO DE PUBLICACIÓN | 2013 |
| AÑO MÁS RECIENTE DE PUBLICACIÓN | 2025 |
| ÍNDICE H | 2 |
Pathway from Exposure to an E-Cigarette Prevention Social Media Campaign to Increased Quitting Intentions
In 2022, 26-31% of young adults reported using e-cigarettes in the previous 30 days. Research supports the effectiveness of mass media health campaigns in changing targeted attitudes and behaviors regarding nicotine use. However, the effect of social media campaigns and the pathway through which they change attitudes and behaviors require more research. This randomized controlled experiment examines the pathway through which exposure to an e-ciga…
Physical Activity, Cigarette Smoking, and Depression Among People with HIV
Assessing the Health and Economic Impact of a Potential Menthol Cigarette Ban in New York City
Menthol in cigarettes increases nicotine dependence and decreases the chances of successful smoking cessation. In New York City (NYC), nearly half of current smokers usually smoke menthol cigarettes. Female and non-Latino Black individuals were more likely to smoke menthol-flavored cigarettes compared to males and other races and ethnicities. Although the US Food and Drug Administration recently announced that it will ban menthol cigarettes, it i…
Sociodemographic Disparities in the Tobacco Retail Environment in Washington, DC
Associations between neighborhood sociodemographics and retail density were significant, although findings regarding African Americans are inconsistent with previous findings. Future studies should analyze other geographic areas, and account for spatial autocorrelation within their analytic framework
Impact of e-cigarette and cigarette prices on youth and young adult e-cigarette and cigarette behaviour
This is the first study to examine e-cigarette and cigarette prices on e-cigarette and cigarette behaviour longitudinally among young people. Findings suggest the need for better measuring the costs associated with e-cigarette use among this population, as well as a careful assessment of price and tax policies that takes into account cross-product impact to sufficiently discourage e-cigarette and cigarette use among young people
Cost and Threshold Analysis of the FinishIt Campaign to Prevent Youth Smoking in the United States
In 2014, Truth Initiative launched the national FinishIt campaign to prevent smoking initiation among youth and young adults. The significant changes in the communications landscape requires further analysis to determine resource requirements for public education campaigns relative to their impact. This analysis estimates the cost of the FinishIt campaign based on data from expenditure records and uses published estimates of the lifetime treatmen…
Swisher Sweets ‘Artist Project’
In the United States (US), cigar products are disproportionately used by African-American (9.5%) and male (9.0%) high school students and young adults (3.1%).1 2 Swisher Sweets, the second top-selling cigar brand in the US3 4 accounting for nearly one-third of the cigar market share,1 2 is particularly popular among racial/ethnic minority and young cigar smokers.5 As a part of its web-based marketing efforts, Swisher Sweets promotes and supports …
Examining perceptions about Iqos heated tobacco product
IQOS was marketed as a sophisticated, high tech and aspirational product. Because youth and young adults are more interested in such product positioning, this approach raises some concern about youth appeal. This research shows cultural factors appeared to affect the appeal of this messaging, indicating that prevalence and uptake data will likely not be similar from country to country
Thank you to our reviewers
The Effect of Branding to Promote Healthy Behavior
Policy interventions such as public health mass media campaigns disseminate messages in order to improve health-related knowledge, attitudes, beliefs and behaviors at the population level. Only more recently have campaigns that promote health-related behaviors adopted branding, a well-established marketing strategy, to influence how consumers think and feel about a message. This study examines whether positive brand equity for the national truth …
Trajectories of Hookah Use
This study helps confirm the influence of harm perceptions of hookah tobacco on hookah use among youth and young adults. Increased public education efforts aimed at youth and young adults can help shift knowledge, attitudes and beliefs regarding the health consequences of hookah use
Recruiting and retaining youth and young adults
Introduction Evaluation studies of population-based tobacco control interventions often rely on large-scale survey data from numerous respondents across many geographic areas to provide evidence of their effectiveness. Significant challenges for survey research have emerged with the evolving communications landscape, particularly for surveying hard-to-reach populations such as youth and young adults. This study combines the comprehensive coverage…
The Relationship Between Advertising-Induced Anger and Self-efficacy on Persuasive Outcomes
Turner's Anger Activism Model (AAM) contends anger and efficacy interact in a unique way to determine message responses to campaign materials. This study tested the AAM using responses to 2 truth antismoking advertisements collected in August-October 2014 via an online, cross-sectional survey of 15- to 21-year-olds. Those aware of each of the truth advertisements (n = 319 for each) were organized into 4 anger/efficacy groups. Analysis of variance…
Rapid increase in e-cigarette advertising spending as Altria's MarkTen enters the marketplace
In early 2014, the nation's largest cigarette maker, Altria1 (formerly Phillip Morris Companies) announced the national launch of their MarkTen e-cigarette. Nu Mark, an Altria company, is behind the design and marketing of the brand.2 Altria is the last major tobacco company to join the estimated $2 billion market for e-cigarettes,3 following Lorillard's acquisition of the blu e-cigarette brand in 20124 and RJ Reynold's introduction of Vuse5 in 2…
Contextual Influences and Campaign Awareness Among Young Adults
Mass media campaigns have been found to shape the public's knowledge, attitudes, beliefs, and behavior around tobacco. This study examines the influence of contextual factors with respect to awareness of the national truth® campaign, a mass media, branded tobacco use prevention campaign, among a sample of young adults (n = 2,804) aged 24-34 years old; these respondents were within the age range for both the primary and secondary targets of the ca…
Cigarette price variation around high schools
A Multilevel Analysis of Gender, Latino Immigrant Enclaves, and Tobacco Use Behavior
Cantrell et al. Respond
AffiliationsJennifer Cantrell, Jennifer Kreslake, Ollie Ganz, Donna M. Vallone, and Haijun Xiao are with the Research and Evaluation Department, Legacy Foundation, Washington, DC. Jennifer L. Pearson, Andrew Anesetti-Rothermel, and Thomas R. Kirchner are with the Schroeder Institute for Tobacco Research and Policy Studies, Legacy Foundation
Marketing Little Cigars and Cigarillos
Objectives. We have documented little cigar and cigarillo (LCC) availability, advertising, and price in the point-of-sale environment and examined associations with neighborhood demographics. Methods. We used a multimodal real-time surveillance system to survey LCCs in 750 licensed tobacco retail outlets that sold tobacco products in Washington, DC. Using multivariate models, we examined the odds of LCC availability, the number of storefront exte…
Cigarette price variation around high schools
A Multilevel Analysis of Gender, Latino Immigrant Enclaves, and Tobacco Use Behavior
Marketing Little Cigars and Cigarillos
Objectives. We have documented little cigar and cigarillo (LCC) availability, advertising, and price in the point-of-sale environment and examined associations with neighborhood demographics. Methods. We used a multimodal real-time surveillance system to survey LCCs in 750 licensed tobacco retail outlets that sold tobacco products in Washington, DC. Using multivariate models, we examined the odds of LCC availability, the number of storefront exte…
Marketing Little Cigars and Cigarillos
Objectives. We have documented little cigar and cigarillo (LCC) availability, advertising, and price in the point-of-sale environment and examined associations with neighborhood demographics. Methods. We used a multimodal real-time surveillance system to survey LCCs in 750 licensed tobacco retail outlets that sold tobacco products in Washington, DC. Using multivariate models, we examined the odds of LCC availability, the number of storefront exte…
A Multilevel Analysis of Gender, Latino Immigrant Enclaves, and Tobacco Use Behavior
Cantrell et al. Respond
AffiliationsJennifer Cantrell, Jennifer Kreslake, Ollie Ganz, Donna M. Vallone, and Haijun Xiao are with the Research and Evaluation Department, Legacy Foundation, Washington, DC. Jennifer L. Pearson, Andrew Anesetti-Rothermel, and Thomas R. Kirchner are with the Schroeder Institute for Tobacco Research and Policy Studies, Legacy Foundation
Rapid increase in e-cigarette advertising spending as Altria's MarkTen enters the marketplace
In early 2014, the nation's largest cigarette maker, Altria1 (formerly Phillip Morris Companies) announced the national launch of their MarkTen e-cigarette. Nu Mark, an Altria company, is behind the design and marketing of the brand.2 Altria is the last major tobacco company to join the estimated $2 billion market for e-cigarettes,3 following Lorillard's acquisition of the blu e-cigarette brand in 20124 and RJ Reynold's introduction of Vuse5 in 2…
Contextual Influences and Campaign Awareness Among Young Adults
Mass media campaigns have been found to shape the public's knowledge, attitudes, beliefs, and behavior around tobacco. This study examines the influence of contextual factors with respect to awareness of the national truth® campaign, a mass media, branded tobacco use prevention campaign, among a sample of young adults (n = 2,804) aged 24-34 years old; these respondents were within the age range for both the primary and secondary targets of the ca…
Cigarette price variation around high schools
The Relationship Between Advertising-Induced Anger and Self-efficacy on Persuasive Outcomes
Turner's Anger Activism Model (AAM) contends anger and efficacy interact in a unique way to determine message responses to campaign materials. This study tested the AAM using responses to 2 truth antismoking advertisements collected in August-October 2014 via an online, cross-sectional survey of 15- to 21-year-olds. Those aware of each of the truth advertisements (n = 319 for each) were organized into 4 anger/efficacy groups. Analysis of variance…
The Effect of Branding to Promote Healthy Behavior
Policy interventions such as public health mass media campaigns disseminate messages in order to improve health-related knowledge, attitudes, beliefs and behaviors at the population level. Only more recently have campaigns that promote health-related behaviors adopted branding, a well-established marketing strategy, to influence how consumers think and feel about a message. This study examines whether positive brand equity for the national truth …
Trajectories of Hookah Use
This study helps confirm the influence of harm perceptions of hookah tobacco on hookah use among youth and young adults. Increased public education efforts aimed at youth and young adults can help shift knowledge, attitudes and beliefs regarding the health consequences of hookah use
Recruiting and retaining youth and young adults
Introduction Evaluation studies of population-based tobacco control interventions often rely on large-scale survey data from numerous respondents across many geographic areas to provide evidence of their effectiveness. Significant challenges for survey research have emerged with the evolving communications landscape, particularly for surveying hard-to-reach populations such as youth and young adults. This study combines the comprehensive coverage…
Cost and Threshold Analysis of the FinishIt Campaign to Prevent Youth Smoking in the United States
In 2014, Truth Initiative launched the national FinishIt campaign to prevent smoking initiation among youth and young adults. The significant changes in the communications landscape requires further analysis to determine resource requirements for public education campaigns relative to their impact. This analysis estimates the cost of the FinishIt campaign based on data from expenditure records and uses published estimates of the lifetime treatmen…
Swisher Sweets ‘Artist Project’
In the United States (US), cigar products are disproportionately used by African-American (9.5%) and male (9.0%) high school students and young adults (3.1%).1 2 Swisher Sweets, the second top-selling cigar brand in the US3 4 accounting for nearly one-third of the cigar market share,1 2 is particularly popular among racial/ethnic minority and young cigar smokers.5 As a part of its web-based marketing efforts, Swisher Sweets promotes and supports …
Examining perceptions about Iqos heated tobacco product
IQOS was marketed as a sophisticated, high tech and aspirational product. Because youth and young adults are more interested in such product positioning, this approach raises some concern about youth appeal. This research shows cultural factors appeared to affect the appeal of this messaging, indicating that prevalence and uptake data will likely not be similar from country to country
Thank you to our reviewers
Impact of e-cigarette and cigarette prices on youth and young adult e-cigarette and cigarette behaviour
This is the first study to examine e-cigarette and cigarette prices on e-cigarette and cigarette behaviour longitudinally among young people. Findings suggest the need for better measuring the costs associated with e-cigarette use among this population, as well as a careful assessment of price and tax policies that takes into account cross-product impact to sufficiently discourage e-cigarette and cigarette use among young people
Sociodemographic Disparities in the Tobacco Retail Environment in Washington, DC
Associations between neighborhood sociodemographics and retail density were significant, although findings regarding African Americans are inconsistent with previous findings. Future studies should analyze other geographic areas, and account for spatial autocorrelation within their analytic framework
Assessing the Health and Economic Impact of a Potential Menthol Cigarette Ban in New York City
Menthol in cigarettes increases nicotine dependence and decreases the chances of successful smoking cessation. In New York City (NYC), nearly half of current smokers usually smoke menthol cigarettes. Female and non-Latino Black individuals were more likely to smoke menthol-flavored cigarettes compared to males and other races and ethnicities. Although the US Food and Drug Administration recently announced that it will ban menthol cigarettes, it i…
Pathway from Exposure to an E-Cigarette Prevention Social Media Campaign to Increased Quitting Intentions
In 2022, 26-31% of young adults reported using e-cigarettes in the previous 30 days. Research supports the effectiveness of mass media health campaigns in changing targeted attitudes and behaviors regarding nicotine use. However, the effect of social media campaigns and the pathway through which they change attitudes and behaviors require more research. This randomized controlled experiment examines the pathway through which exposure to an e-ciga…
Physical Activity, Cigarette Smoking, and Depression Among People with HIV
Medicine (15 obras) · Environmental health (12 obras) · Smoking Behavior and Cessation (12 obras) · Psychology (10 obras) · Business (9 obras) · Advertising (8 obras) · Demography (6 obras) · Political science (6 obras) · Public health (6 obras) · Demography (5 obras)