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Yvette van der Eijk

Biographic Data

ID6081071
NAMEYvette van der Eijk
GIVEN NAMESYvette
FAMILY NAMEvan der Eijk
SIGNATUREVAN DER EIJK Y
AFFILIATIONSNational University of Singapore
ORCID0000-0002-8095-1214
VERIFIEDYes
TOTAL WORKS26
TOTAL CITATIONS2
AUTHOR COUNT26
EDITOR COUNT0
FIRST PUBLICATION YEAR2013
LATEST PUBLICATION YEAR2025
H-INDEX1
  • Maternal Experiences and Perspectives of Marketing and Regulation of Commercial Milk Formula in Thailand

    Open Access•Chompoonut Topothai, Thitikorn Topothai et al.•ARTICLE•Maternal and Child Nutrition•2025

    Commercial milk formula (CMF) marketing adversely influences breastfeeding practices globally. Thailand enacted the Control of Marketing Promotion of Infant and Young Child Food Act ('Thai Code') in 2017 to restrict the marketing of CMF for infants aged 0-12 months. This qualitative study aimed to explore mothers' experiences and perspectives of CMF marketing and its regulation by the Thai Code through semistructured interviews with 15 mothers ac…

  • How do clinicians address vaping in an illegal context? A qualitative Singapore study

    Yvette van der Eijk, Wei Yi Kwok et al.•ARTICLE•Tobacco Control•2025

    Even in contexts where vaping is heavily regulated, given the rising incidence of vaping globally, it is important to record patients' vaping history as part of routine practice and to provide services to help people quit vaping without facing stigma or legal repercussions because of their vaping

  • Quitting and softening in the Singapore smokers survey cohort, 2019/2020–2023

    Lionel Ng, Su Hyun Park et al.•ARTICLE•Tobacco Control•2025

    As smoking declined, the cohort showed trends of quitting and softening but not hardening. Softening and quitting were associated with distinct characteristics, pointing to a need for targeted interventions to support quitting among 'softeners'. Vaping was associated with softening but not quitting, suggesting caution in interpreting vaping as a cessation aid

  • Removing or returning freedom? Views on a nicotine-free generation policy held by young people from aotearoa who use electronic nicotine delivery systems (ENDS)

    Janet Hoek, Renee Hosking et al.•ARTICLE•Tobacco Control•2025

    Although participants thought a nicotine-free generation could impose personal hardship, most privileged the freedom they thought it could bring over the illusory 'choice' they currently had. Policy-makers should consider looking beyond a smokefree generation to a nicotine-free generation; alongside this measure, they should implement strong enforcement and provide comprehensive support so young people addicted to nicotine can be empowered to sto…

  • Industry pricing tactics and cigarette demand reduction

    Lionel Ng, Xian Yi Ng et al.•ARTICLE•Tobacco Control•2025

    Singapore's 2023 tobacco tax increase was predictably more impactful than the 2018 increase, both in terms of price change and demand reduction. Industry pricing tactics blunted the effect of the 2018 tax but were less protective in 2023. Repeated, substantial tax increases, coupled with regulatory oversight of pricing practices, are important to maximise public health impacts

  • How is vaping promoted in an illegal market? A qualitative study of Singaporeans’ social media encounters

    Grace Ping Ping Tan, Xian Zhen Tan et al.•ARTICLE•Tobacco Control•2024

    Having a law that bans vaping may not be enough; it needs to be complemented with more comprehensive marketing restrictions on social media platforms and effective enforcement of bans on social media promotions from overseas

  • Lived experiences of stigma and altered self-perceptions among young people who are addicted to ENDS

    Anna Graham‐DeMello, Carissa Sanders et al.•ARTICLE•Tobacco Control•2024

    We extend earlier studies by probing the mental health burden ENDS use imposes on young people, offer new insights into how they experience addiction and outline potential policy responses. Measures reducing young people's access to ENDS are urgently needed alongside empathetic, youth-oriented cessation support

  • Is secondhand smoke associated with mental health issues? A narrative review of the evidence and policy implications

    Open Access•Yvette van der Eijk, Joanne Woh•ARTICLE•Health Policy•2023

  • Commercial milk formula marketing following increased restrictions in Singapore

    Open Access•Chompoonut Topothai, Grace Ping Ping Tan et al.•ARTICLE•Maternal and Child Nutrition•2023

    The promotion of commercial milk formula (CMF) negatively impacts breastfeeding outcomes. In 2019, Singapore updated its 1979 Code of Ethics of the Sale of Infant Foods Ethics Committee Singapore (SIFECS) to increase marketing restrictions on CMF for infants 0-12 months. However, little is known about industry tactics to undermine these restrictions. This qualitative study explores health workers' and mothers' experiences with CMF marketing in Si…

  • Vaping in a heavily regulated setting

    Lionel Ng, Xian Yi Ng et al.•ARTICLE•Tobacco Control•2023

    Even in a heavily regulated environment such as Singapore's, people appear to be exposed to vaping-related content on social media platforms and this exposure is, in turn, associated with more positive perceptions of vaping, but not e-cigarette ever use

  • What measures are needed to achieve a tobacco endgame target? A Singapore-based simulation study

    Zitong Zeng, Alex R Cook et al.•ARTICLE•Tobacco Control•2023

    In Singapore, achieving a tobacco endgame within a decade requires a very low nicotine cap coupled with a tobacco flavours ban, although this target can also be achieved in the long term (within 50 years) with a tobacco-free generation

  • Residential secondhand smoke in a densely populated urban setting

    Open Access•Grace Ping Ping Tan, Odelia Teo et al.•ARTICLE•BMC Public Health•2022

    Given the wide-reaching psychosocial impacts of residential secondhand smoke, there is a case for stronger interventions, especially in densely populated urban settings where it is more difficult to avoid

  • Plain tobacco packaging

    Crawford Moodie, Janet Hoek et al.•ARTICLE•Tobacco Control•2022

    The aim of this paper is to overview progress made with respect to the adoption of plain (or standardised) packaging, key challenges faced, evaluative evidence and opportunities for extending this policy. It has been a decade since Australia became the first country to require tobacco products to be sold in plain packaging; after slow initial uptake, 16 countries have now fully implemented this policy. Since 2020, plain packaging laws have become…

  • Systems and policies to reduce secondhand smoke in multiunit housing in Singapore

    Yvette van der Eijk, Grace Ping Ping Tan et al.•ARTICLE•Tobacco Control•2022

    Without regulations to limit SHS in multiunit housing, current systems are limited in their enforceability as they treat SHS as a neighbourly nuisance rather than a public health threat

  • Tobacco industry marketing adaptations to Singapore plain packaging

    Yvette van der Eijk, Adonsia Yating Yang•ARTICLE•Tobacco Control•2021

    Following plain packaging in Singapore, tobacco companies rely increasingly on nomenclature and the cigarette stick itself to market and differentiate products

  • Tobacco industry’s ‘behind the scenes’ tactics in Singapore

    Yvette van der Eijk, Grace Ping Ping Tan•ARTICLE•Tobacco Control•2021

    Countries with a strong commitment to Article 5.3 should consider the tobacco industry's potential interference in policymaking beyond relationships in the government sector, particularly in academia, arts, education and the media, and the more subtle or indirect manners in which these relationships are built

  • Tobacco industry strategies for flavour capsule cigarettes

    Yvette van der Eijk, Ken Wah Teo et al.•ARTICLE•Tobacco Control•2021

    To prevent tobacco companies from targeting young people and exploiting regulatory loopholes, regulations on tobacco products should ban flavours and consider the broad variety of FCV designs, additives and loose products designed to impart flavour into tobacco products

  • How Should Global Tobacco Control Efforts Be Prioritized to Protect Children in Resource-Poor Regions

    Open Access•Stella Aguinaga Bialou, Yvette van der Eijk•ARTICLE•The AMA Journal of Ethic•2020

    The tobacco industry's aggressive marketing of tobacco products and electronic (e-)cigarettes is well documented. Yet existing restrictions on tobacco and e-cigarette marketing are poorly implemented in most low- and middle-income countries. Ongoing challenges include weak implementation and enforcement of some aspects of the WHO Framework Convention on Tobacco Control and a lack of consensus among health professionals on how to address the tobac…

  • Tobacco industry targeting of health-conscious youth with ‘lighter’ cigarettes

    Yvette van der Eijk, Grace Ping Ping Tan•ARTICLE•Tobacco Control•2020

    The differentiation of 'lighter' cigarettes remains an important marketing tool for tobacco companies amidst Singapore's strict regulations. Legislation to remove all remaining avenues for tobacco companies to make harm reduction claims on their products, explicit or implicit, coupled with improving health literacy and exposing industry deception, could help to further bring down smoking prevalence in Singapore

  • National Tobacco Control Policies from the Perspectives of Singapore Young Male Adults

    Jeong Kyu Lee, Lavinia Lin et al.•ARTICLE•Journal of Psychoactive Drugs•2019

    Between 2016 and 2018, tobacco control legislation has undergone several amendments to further restrict tobacco use in Singapore. This study explored the attitudes toward these policy changes and the perceived effectiveness of legislations from the perspectives of young male adults in Singapore. Twenty-nine semi-structured telephone interviews were conducted among young male adults who have completed their National Service in 2017/18 and self-rep…

  • Philip Morris International-funded ‘Foundation for a Smoke-Free World’

    Yvette van der Eijk, Lisa Bero et al.•ARTICLE•Tobacco Control•2018

    The Foundation for a Smoke-Free World was launched in September 2017 with an announced 12-year funding commitment of $1 billion from Philip Morris International (PMI). The Foundation claims that its governing documents (certificate of incorporation, bylaws and a pledge agreement) ensure that it has an independent research agenda and stringent protections from conflicts of interest. We analysed the text of these governing documents. Their provisio…

  • The Convention on the Rights of Persons with Disabilities as a tobacco control tool in the mental health setting

    Yvette van der Eijk•ARTICLE•Tobacco Control•2017

    The CRPD is a potentially powerful tool to promote tobacco control in the mental health context

  • United Nations Global Compact

    Yvette van der Eijk, Patricia A McDaniel et al.•ARTICLE•Tobacco Control•2017

    Excluding tobacco manufacturers from UNGC participation is an important step to limit the tobacco industry's ability to influence the UN and promote its image and, by extension, its deadly products. It is important to monitor enforcement of this policy and resist the engagement of tobacco industry front groups, such as industry-funded foundations, with the UNGC

  • The Tobacco Industry, Researchers, and Ethical Access to UK Biobank

    Benjamin Capps, Benjamin James Capps et al.•ARTICLE•American Journal of Public Health•2014•Cited by: 2•References: 22

    We have asked whether the strategic purpose of the tobacco industry is something that a public resource, such as UK Biobank, should support. Tobacco industry health research has been known to work irreconcilably with the purposes of such institutions, which can be surmised as for the public good and defined to improve the provision, diagnosis, and treatment of illness and the promotion of health throughout society. We have isolated possible confl…

  • Development of an integrated tobacco endgame strategy

    Yvette van der Eijk•ARTICLE•Tobacco Control•2013

    In recent years, various tobacco 'endgame' strategies have been suggested as a means to phase out tobacco consumption. Using country examples, this paper discusses three potential strategies: replacing cigarettes with alternative products (harm reduction), denying tobacco sales to people born after a certain year (the tobacco-free generation proposal), and further implementing measures based on the WHO Framework Convention for Tobacco Control (FC…

Next
  • The Tobacco Industry, Researchers, and Ethical Access to UK Biobank

    Benjamin Capps, Benjamin James Capps et al.•ARTICLE•American Journal of Public Health•2014•Cited by: 2•References: 22

    We have asked whether the strategic purpose of the tobacco industry is something that a public resource, such as UK Biobank, should support. Tobacco industry health research has been known to work irreconcilably with the purposes of such institutions, which can be surmised as for the public good and defined to improve the provision, diagnosis, and treatment of illness and the promotion of health throughout society. We have isolated possible confl…

  • Development of an integrated tobacco endgame strategy

    Yvette van der Eijk•ARTICLE•Tobacco Control•2013

    In recent years, various tobacco 'endgame' strategies have been suggested as a means to phase out tobacco consumption. Using country examples, this paper discusses three potential strategies: replacing cigarettes with alternative products (harm reduction), denying tobacco sales to people born after a certain year (the tobacco-free generation proposal), and further implementing measures based on the WHO Framework Convention for Tobacco Control (FC…

  • Human rights and ethical considerations for a tobacco-free generation

    Open Access•Yvette van der Eijk, Gerard Porter•ARTICLE•Tobacco Control•2013

    In recent years, a new tobacco 'endgame' has been proposed: the denial of tobacco sale to any citizen born after a certain year, thus creating new tobacco-free generations. The proposal would not directly affect current smokers, but would impose a restriction on potential future generations of smokers. This paper examines some key legal and ethical issues raised by this proposal, critically assessing how an obligation to protect human rights migh…

  • The Tobacco Industry, Researchers, and Ethical Access to UK Biobank

    Benjamin Capps, Benjamin James Capps et al.•ARTICLE•American Journal of Public Health•2014•Cited by: 2•References: 22

    We have asked whether the strategic purpose of the tobacco industry is something that a public resource, such as UK Biobank, should support. Tobacco industry health research has been known to work irreconcilably with the purposes of such institutions, which can be surmised as for the public good and defined to improve the provision, diagnosis, and treatment of illness and the promotion of health throughout society. We have isolated possible confl…

  • The Convention on the Rights of Persons with Disabilities as a tobacco control tool in the mental health setting

    Yvette van der Eijk•ARTICLE•Tobacco Control•2017

    The CRPD is a potentially powerful tool to promote tobacco control in the mental health context

  • United Nations Global Compact

    Yvette van der Eijk, Patricia A McDaniel et al.•ARTICLE•Tobacco Control•2017

    Excluding tobacco manufacturers from UNGC participation is an important step to limit the tobacco industry's ability to influence the UN and promote its image and, by extension, its deadly products. It is important to monitor enforcement of this policy and resist the engagement of tobacco industry front groups, such as industry-funded foundations, with the UNGC

  • Philip Morris International-funded ‘Foundation for a Smoke-Free World’

    Yvette van der Eijk, Lisa Bero et al.•ARTICLE•Tobacco Control•2018

    The Foundation for a Smoke-Free World was launched in September 2017 with an announced 12-year funding commitment of $1 billion from Philip Morris International (PMI). The Foundation claims that its governing documents (certificate of incorporation, bylaws and a pledge agreement) ensure that it has an independent research agenda and stringent protections from conflicts of interest. We analysed the text of these governing documents. Their provisio…

  • National Tobacco Control Policies from the Perspectives of Singapore Young Male Adults

    Jeong Kyu Lee, Lavinia Lin et al.•ARTICLE•Journal of Psychoactive Drugs•2019

    Between 2016 and 2018, tobacco control legislation has undergone several amendments to further restrict tobacco use in Singapore. This study explored the attitudes toward these policy changes and the perceived effectiveness of legislations from the perspectives of young male adults in Singapore. Twenty-nine semi-structured telephone interviews were conducted among young male adults who have completed their National Service in 2017/18 and self-rep…

  • How Should Global Tobacco Control Efforts Be Prioritized to Protect Children in Resource-Poor Regions

    Open Access•Stella Aguinaga Bialou, Yvette van der Eijk•ARTICLE•The AMA Journal of Ethic•2020

    The tobacco industry's aggressive marketing of tobacco products and electronic (e-)cigarettes is well documented. Yet existing restrictions on tobacco and e-cigarette marketing are poorly implemented in most low- and middle-income countries. Ongoing challenges include weak implementation and enforcement of some aspects of the WHO Framework Convention on Tobacco Control and a lack of consensus among health professionals on how to address the tobac…

  • Tobacco industry targeting of health-conscious youth with ‘lighter’ cigarettes

    Yvette van der Eijk, Grace Ping Ping Tan•ARTICLE•Tobacco Control•2020

    The differentiation of 'lighter' cigarettes remains an important marketing tool for tobacco companies amidst Singapore's strict regulations. Legislation to remove all remaining avenues for tobacco companies to make harm reduction claims on their products, explicit or implicit, coupled with improving health literacy and exposing industry deception, could help to further bring down smoking prevalence in Singapore

  • Tobacco industry marketing adaptations to Singapore plain packaging

    Yvette van der Eijk, Adonsia Yating Yang•ARTICLE•Tobacco Control•2021

    Following plain packaging in Singapore, tobacco companies rely increasingly on nomenclature and the cigarette stick itself to market and differentiate products

  • Tobacco industry’s ‘behind the scenes’ tactics in Singapore

    Yvette van der Eijk, Grace Ping Ping Tan•ARTICLE•Tobacco Control•2021

    Countries with a strong commitment to Article 5.3 should consider the tobacco industry's potential interference in policymaking beyond relationships in the government sector, particularly in academia, arts, education and the media, and the more subtle or indirect manners in which these relationships are built

  • Tobacco industry strategies for flavour capsule cigarettes

    Yvette van der Eijk, Ken Wah Teo et al.•ARTICLE•Tobacco Control•2021

    To prevent tobacco companies from targeting young people and exploiting regulatory loopholes, regulations on tobacco products should ban flavours and consider the broad variety of FCV designs, additives and loose products designed to impart flavour into tobacco products

  • Residential secondhand smoke in a densely populated urban setting

    Open Access•Grace Ping Ping Tan, Odelia Teo et al.•ARTICLE•BMC Public Health•2022

    Given the wide-reaching psychosocial impacts of residential secondhand smoke, there is a case for stronger interventions, especially in densely populated urban settings where it is more difficult to avoid

  • Plain tobacco packaging

    Crawford Moodie, Janet Hoek et al.•ARTICLE•Tobacco Control•2022

    The aim of this paper is to overview progress made with respect to the adoption of plain (or standardised) packaging, key challenges faced, evaluative evidence and opportunities for extending this policy. It has been a decade since Australia became the first country to require tobacco products to be sold in plain packaging; after slow initial uptake, 16 countries have now fully implemented this policy. Since 2020, plain packaging laws have become…

  • Systems and policies to reduce secondhand smoke in multiunit housing in Singapore

    Yvette van der Eijk, Grace Ping Ping Tan et al.•ARTICLE•Tobacco Control•2022

    Without regulations to limit SHS in multiunit housing, current systems are limited in their enforceability as they treat SHS as a neighbourly nuisance rather than a public health threat

  • Is secondhand smoke associated with mental health issues? A narrative review of the evidence and policy implications

    Open Access•Yvette van der Eijk, Joanne Woh•ARTICLE•Health Policy•2023

  • Commercial milk formula marketing following increased restrictions in Singapore

    Open Access•Chompoonut Topothai, Grace Ping Ping Tan et al.•ARTICLE•Maternal and Child Nutrition•2023

    The promotion of commercial milk formula (CMF) negatively impacts breastfeeding outcomes. In 2019, Singapore updated its 1979 Code of Ethics of the Sale of Infant Foods Ethics Committee Singapore (SIFECS) to increase marketing restrictions on CMF for infants 0-12 months. However, little is known about industry tactics to undermine these restrictions. This qualitative study explores health workers' and mothers' experiences with CMF marketing in Si…

  • Vaping in a heavily regulated setting

    Lionel Ng, Xian Yi Ng et al.•ARTICLE•Tobacco Control•2023

    Even in a heavily regulated environment such as Singapore's, people appear to be exposed to vaping-related content on social media platforms and this exposure is, in turn, associated with more positive perceptions of vaping, but not e-cigarette ever use

  • What measures are needed to achieve a tobacco endgame target? A Singapore-based simulation study

    Zitong Zeng, Alex R Cook et al.•ARTICLE•Tobacco Control•2023

    In Singapore, achieving a tobacco endgame within a decade requires a very low nicotine cap coupled with a tobacco flavours ban, although this target can also be achieved in the long term (within 50 years) with a tobacco-free generation

  • How is vaping promoted in an illegal market? A qualitative study of Singaporeans’ social media encounters

    Grace Ping Ping Tan, Xian Zhen Tan et al.•ARTICLE•Tobacco Control•2024

    Having a law that bans vaping may not be enough; it needs to be complemented with more comprehensive marketing restrictions on social media platforms and effective enforcement of bans on social media promotions from overseas

  • Lived experiences of stigma and altered self-perceptions among young people who are addicted to ENDS

    Anna Graham‐DeMello, Carissa Sanders et al.•ARTICLE•Tobacco Control•2024

    We extend earlier studies by probing the mental health burden ENDS use imposes on young people, offer new insights into how they experience addiction and outline potential policy responses. Measures reducing young people's access to ENDS are urgently needed alongside empathetic, youth-oriented cessation support

  • Maternal Experiences and Perspectives of Marketing and Regulation of Commercial Milk Formula in Thailand

    Open Access•Chompoonut Topothai, Thitikorn Topothai et al.•ARTICLE•Maternal and Child Nutrition•2025

    Commercial milk formula (CMF) marketing adversely influences breastfeeding practices globally. Thailand enacted the Control of Marketing Promotion of Infant and Young Child Food Act ('Thai Code') in 2017 to restrict the marketing of CMF for infants aged 0-12 months. This qualitative study aimed to explore mothers' experiences and perspectives of CMF marketing and its regulation by the Thai Code through semistructured interviews with 15 mothers ac…

  • How do clinicians address vaping in an illegal context? A qualitative Singapore study

    Yvette van der Eijk, Wei Yi Kwok et al.•ARTICLE•Tobacco Control•2025

    Even in contexts where vaping is heavily regulated, given the rising incidence of vaping globally, it is important to record patients' vaping history as part of routine practice and to provide services to help people quit vaping without facing stigma or legal repercussions because of their vaping

  • Quitting and softening in the Singapore smokers survey cohort, 2019/2020–2023

    Lionel Ng, Su Hyun Park et al.•ARTICLE•Tobacco Control•2025

    As smoking declined, the cohort showed trends of quitting and softening but not hardening. Softening and quitting were associated with distinct characteristics, pointing to a need for targeted interventions to support quitting among 'softeners'. Vaping was associated with softening but not quitting, suggesting caution in interpreting vaping as a cessation aid

  • Removing or returning freedom? Views on a nicotine-free generation policy held by young people from aotearoa who use electronic nicotine delivery systems (ENDS)

    Janet Hoek, Renee Hosking et al.•ARTICLE•Tobacco Control•2025

    Although participants thought a nicotine-free generation could impose personal hardship, most privileged the freedom they thought it could bring over the illusory 'choice' they currently had. Policy-makers should consider looking beyond a smokefree generation to a nicotine-free generation; alongside this measure, they should implement strong enforcement and provide comprehensive support so young people addicted to nicotine can be empowered to sto…

Medicine (21 works) · Business (15 works) · Political science (15 works) · Law (14 works) · Smoking Behavior and Cessation (14 works) · Law (13 works) · Environmental health (11 works) · Public health (11 works) · Global Public Health Policies and Epidemiology (10 works) · Marketing (10 works)

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