Walter W Zhang
Biographic Data
| ID | 6101638 |
|---|---|
| NAME | Walter W Zhang |
| GIVEN NAMES | Walter W |
| FAMILY NAME | Zhang |
| SIGNATURE | ZHANG W W |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Consumers’ Mental Representation of Expenditures
People’s mental representation of expenditures is crucial to their budgeting. This article proposes that much like how they represent natural kinds (e.g., animals and plants), people represent expenditures in a hierarchical taxonomy. Seven studies, supported by six norming studies and three pilots, revealed that expenditures are represented hierarchically. We first recover people’s mental representations using a successive pile-sort method that a…
No prominent works on this page.
Consumers’ Mental Representation of Expenditures
People’s mental representation of expenditures is crucial to their budgeting. This article proposes that much like how they represent natural kinds (e.g., animals and plants), people represent expenditures in a hierarchical taxonomy. Seven studies, supported by six norming studies and three pilots, revealed that expenditures are represented hierarchically. We first recover people’s mental representations using a successive pile-sort method that a…
Economics (1 work) · Financial Literacy, Pension, Retirement Analysis (1 work) · Leadership, Behavior, and Decision-Making Studies (1 work) · Mental accounting (1 work) · Microeconomics (1 work) · Political science (1 work) · Politics (1 work) · Psychology (1 work) · Public economics (1 work) · Representation (politics) (1 work)