Stephen G Saunders
Biographic Data
| ID | 6221001 |
|---|---|
| NAME | Stephen G Saunders |
| GIVEN NAMES | Stephen G |
| FAMILY NAME | Saunders |
| SIGNATURE | SAUNDERS S G |
| AFFILIATIONS | Monash University |
| VERIFIED | No |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 9 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2010 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 1 |
Tourism and social marketing
This paper presents an integrative review of how social marketing principles and practices have been conceptualised and applied in tourism studies. A systematic literature search was conducted, which found 41 relevant tourism-related journal articles published from 1971 to January 2024. Thirty-six articles self-identified as social marketing, while five studies did not self-identify as social marketing. Findings show most tourism studies conceptu…
Fieldwork in pro-poor tourism
Tourism studies pay relatively little attention to the importance of reflexivity and metacognition. This article highlights the integral importance of explicitly considering reflexivity and metacognition issues as part of the research process when studying pro-poor tourism (PPT). Hence, the paper presents a reflexive and metacognitive account of the challenges and obstacles encountered while undertaking ethnographic fieldwork in PPT. Drawing on t…
Why tip? An empirical test of motivations for tipping car guards
Why tip? An empirical test of motivations for tipping car guards
Tourism and social marketing
This paper presents an integrative review of how social marketing principles and practices have been conceptualised and applied in tourism studies. A systematic literature search was conducted, which found 41 relevant tourism-related journal articles published from 1971 to January 2024. Thirty-six articles self-identified as social marketing, while five studies did not self-identify as social marketing. Findings show most tourism studies conceptu…
Why tip? An empirical test of motivations for tipping car guards
Tourism and social marketing
This paper presents an integrative review of how social marketing principles and practices have been conceptualised and applied in tourism studies. A systematic literature search was conducted, which found 41 relevant tourism-related journal articles published from 1971 to January 2024. Thirty-six articles self-identified as social marketing, while five studies did not self-identify as social marketing. Findings show most tourism studies conceptu…
Fieldwork in pro-poor tourism
Tourism studies pay relatively little attention to the importance of reflexivity and metacognition. This article highlights the integral importance of explicitly considering reflexivity and metacognition issues as part of the research process when studying pro-poor tourism (PPT). Hence, the paper presents a reflexive and metacognitive account of the challenges and obstacles encountered while undertaking ethnographic fieldwork in PPT. Drawing on t…
Business (3 works) · Political science (3 works) · Marketing (2 works) · Perspective (graphical (2 works) · Psychology (2 works) · Tourism (2 works) · Archaeology (1 work) · Behavioral economics (1 work) · Computer Science (1 work) · Context (archaeology (1 work)