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Machiel J Reinders

Biographic Data

ID6258807
NAMEMachiel J Reinders
GIVEN NAMESMachiel J
FAMILY NAMEReinders
SIGNATUREREINDERS M J
AFFILIATIONSWageningen University & Research
ORCID0000-0001-8785-2852
VERIFIEDYes
TOTAL WORKS10
TOTAL CITATIONS19
WORKS AS AUTHOR10
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2013
LATEST PUBLICATION YEAR2026
H-INDEX3
  • Buying intention of True Price labelled food products for different motive-based consumer segments

    Open Access•Machiel J Reinders, Houkje Adema et al.•ARTICLE•Cleaner and Responsible Consumption•2026

    True Price seeks to make the “hidden” costs of products visible in the price label.Video messages helpful and effective instrument to convey True Price concept.Consumers prioritizing health and sustainability positively react to TP label.The ‘less concerned segment’ showed least positive perceptions towards True Pricing

  • Gradual behaviour change towards meat reduction revisited

    Open Access•M C D Verain, Machiel J Reinders et al.•ARTICLE•Appetite•2024•Cited by: 5•References: 69

    Meat moderation is needed to mitigate climate change and to address issues related to animal welfare and public health. Yet little is known on the process that consumers go through towards meat-reduced diets. Strässner and Hartmann (2023) recently developed the decisional balance scale (DB scale) for meat reduction, in order to get a better understanding of the trade-offs that consumers encounter in this dietary shift. The current study sets out …

  • Effectively implementing healthy and sustainable food practices in out-of-home food service locations

    Open Access•Machiel J Reinders, Marieke C E Battjes-Fries et al.•ARTICLE•Appetite•2024•Cited by: 1•References: 38

    Restaurants, canteens, residential care, hospitals and other out-of-home food service locations can play an important role in improving people's diet quality by offering healthier and more sustainable food choices. However, the effectiveness of implementing sustainable and healthy food practices at these locations is, at least partly, dependent on the extent to which they are accepted and implemented by the staff members. This study aims to asses…

  • Effects of abstract and concrete communication on moral signalling and purchase intention of upcycled food products

    Open Access•Danny Taufik, Raimo Rood et al.•ARTICLE•Cleaner and Responsible Consumption•2023

    Increasing consumer adoption of upcycled food products contributes to making the food system more resource efficient and to transitioning towards a circular economy. Yet, it is unclear how upcycled food can best be communicated towards consumers so that it signals something positive about consumers and make consumers more inclined to purchase upcycled food. In the current study, we examine to what extent upcycled foods may evoke morally self-rewa…

  • Leveraging intrinsically rewarding symbolic attributes to promote consumer adoption of plant-based food innovations

    Open Access•Danny Taufik, Emily P Bouwman et al.•ARTICLE•Cleaner and Responsible Consumption•2022

    Food consumption has a significant environmental impact which can be alleviated when consumer adoption of plant-based food innovations is increased. Attempts to increase adoption are often tailored to instrumental product attributes that consumers find important, but our studies show this is not necessarily a prerequisite. The current work aims to examine the role of symbolic product attributes in predicting consumers' adoption intention (Study 1…

  • Healthy eating strategies

    Open Access•M C D Verain, Emily P Bouwman et al.•ARTICLE•Appetite•2022•Cited by: 2•References: 47

    Individuals can apply different healthy eating strategies to help them make healthy eating choices. Previous research showed that individuals differ in their preferred strategy, but also that a mix of strategies is often applied by a single person across contexts. The current research investigated the extent to which differences within an individual across contexts (i.e., meal moments, social environment and physical environment) predicted openne…

  • A reversal of defaults

    Open Access•Danny Taufik, Emily P Bouwman et al.•ARTICLE•Appetite•2022•Cited by: 6•References: 59

    Restaurants are characterized by high levels of meat being consumed in this out-of-home setting, while plant-based meat alternatives remain a niche product, thus preserving a high environmental impact of food consumption. We tested whether subtly re-designing the restaurant menu, so that plant-based meat alternatives were perceived as the default to a greater extent, increased consumer selection of plant-based meat alternatives. Consumers' freedo…

  • Portioning meat and vegetables in four different out of home settings

    Open Access•Machiel J Reinders, Lilou van Lieshout et al.•ARTICLE•Appetite•2020•Cited by: 5•References: 42

    Individuals increasingly consume their meals away from home. This article describes a series of studies that examined the effects of meals with reduced amounts of meat and increased amounts of vegetables on food consumption, waste and guest satisfaction in four real-life restaurant settings in the Netherlands: an a-la-carte restaurant, six company canteens, a self-service restaurant, and a buffet restaurant, including nearly 1500 participants in …

  • Using structural equation modeling to assess the impact of factors on sexual risk and delinquent behavior in Dutch female offenders

    Open Access•Joan E van Horn, M Reinders et al.•ARTICLE•Children and Youth Services Review•2016•References: 40

  • Public perceptions of agri-food applications of genetic modification – A systematic review and meta-analysis

    Open Access•Lynn J Frewer, Ivo A Van Der Lans et al.•ARTICLE•Trends in Food Science & Technology•2013

  • A reversal of defaults

    Open Access•Danny Taufik, Emily P Bouwman et al.•ARTICLE•Appetite•2022•Cited by: 6•References: 59

    Restaurants are characterized by high levels of meat being consumed in this out-of-home setting, while plant-based meat alternatives remain a niche product, thus preserving a high environmental impact of food consumption. We tested whether subtly re-designing the restaurant menu, so that plant-based meat alternatives were perceived as the default to a greater extent, increased consumer selection of plant-based meat alternatives. Consumers' freedo…

  • Gradual behaviour change towards meat reduction revisited

    Open Access•M C D Verain, Machiel J Reinders et al.•ARTICLE•Appetite•2024•Cited by: 5•References: 69

    Meat moderation is needed to mitigate climate change and to address issues related to animal welfare and public health. Yet little is known on the process that consumers go through towards meat-reduced diets. Strässner and Hartmann (2023) recently developed the decisional balance scale (DB scale) for meat reduction, in order to get a better understanding of the trade-offs that consumers encounter in this dietary shift. The current study sets out …

  • Portioning meat and vegetables in four different out of home settings

    Open Access•Machiel J Reinders, Lilou van Lieshout et al.•ARTICLE•Appetite•2020•Cited by: 5•References: 42

    Individuals increasingly consume their meals away from home. This article describes a series of studies that examined the effects of meals with reduced amounts of meat and increased amounts of vegetables on food consumption, waste and guest satisfaction in four real-life restaurant settings in the Netherlands: an a-la-carte restaurant, six company canteens, a self-service restaurant, and a buffet restaurant, including nearly 1500 participants in …

  • Healthy eating strategies

    Open Access•M C D Verain, Emily P Bouwman et al.•ARTICLE•Appetite•2022•Cited by: 2•References: 47

    Individuals can apply different healthy eating strategies to help them make healthy eating choices. Previous research showed that individuals differ in their preferred strategy, but also that a mix of strategies is often applied by a single person across contexts. The current research investigated the extent to which differences within an individual across contexts (i.e., meal moments, social environment and physical environment) predicted openne…

  • Effectively implementing healthy and sustainable food practices in out-of-home food service locations

    Open Access•Machiel J Reinders, Marieke C E Battjes-Fries et al.•ARTICLE•Appetite•2024•Cited by: 1•References: 38

    Restaurants, canteens, residential care, hospitals and other out-of-home food service locations can play an important role in improving people's diet quality by offering healthier and more sustainable food choices. However, the effectiveness of implementing sustainable and healthy food practices at these locations is, at least partly, dependent on the extent to which they are accepted and implemented by the staff members. This study aims to asses…

  • Public perceptions of agri-food applications of genetic modification – A systematic review and meta-analysis

    Open Access•Lynn J Frewer, Ivo A Van Der Lans et al.•ARTICLE•Trends in Food Science & Technology•2013

  • Using structural equation modeling to assess the impact of factors on sexual risk and delinquent behavior in Dutch female offenders

    Open Access•Joan E van Horn, M Reinders et al.•ARTICLE•Children and Youth Services Review•2016•References: 40

  • Portioning meat and vegetables in four different out of home settings

    Open Access•Machiel J Reinders, Lilou van Lieshout et al.•ARTICLE•Appetite•2020•Cited by: 5•References: 42

    Individuals increasingly consume their meals away from home. This article describes a series of studies that examined the effects of meals with reduced amounts of meat and increased amounts of vegetables on food consumption, waste and guest satisfaction in four real-life restaurant settings in the Netherlands: an a-la-carte restaurant, six company canteens, a self-service restaurant, and a buffet restaurant, including nearly 1500 participants in …

  • Leveraging intrinsically rewarding symbolic attributes to promote consumer adoption of plant-based food innovations

    Open Access•Danny Taufik, Emily P Bouwman et al.•ARTICLE•Cleaner and Responsible Consumption•2022

    Food consumption has a significant environmental impact which can be alleviated when consumer adoption of plant-based food innovations is increased. Attempts to increase adoption are often tailored to instrumental product attributes that consumers find important, but our studies show this is not necessarily a prerequisite. The current work aims to examine the role of symbolic product attributes in predicting consumers' adoption intention (Study 1…

  • Healthy eating strategies

    Open Access•M C D Verain, Emily P Bouwman et al.•ARTICLE•Appetite•2022•Cited by: 2•References: 47

    Individuals can apply different healthy eating strategies to help them make healthy eating choices. Previous research showed that individuals differ in their preferred strategy, but also that a mix of strategies is often applied by a single person across contexts. The current research investigated the extent to which differences within an individual across contexts (i.e., meal moments, social environment and physical environment) predicted openne…

  • A reversal of defaults

    Open Access•Danny Taufik, Emily P Bouwman et al.•ARTICLE•Appetite•2022•Cited by: 6•References: 59

    Restaurants are characterized by high levels of meat being consumed in this out-of-home setting, while plant-based meat alternatives remain a niche product, thus preserving a high environmental impact of food consumption. We tested whether subtly re-designing the restaurant menu, so that plant-based meat alternatives were perceived as the default to a greater extent, increased consumer selection of plant-based meat alternatives. Consumers' freedo…

  • Effects of abstract and concrete communication on moral signalling and purchase intention of upcycled food products

    Open Access•Danny Taufik, Raimo Rood et al.•ARTICLE•Cleaner and Responsible Consumption•2023

    Increasing consumer adoption of upcycled food products contributes to making the food system more resource efficient and to transitioning towards a circular economy. Yet, it is unclear how upcycled food can best be communicated towards consumers so that it signals something positive about consumers and make consumers more inclined to purchase upcycled food. In the current study, we examine to what extent upcycled foods may evoke morally self-rewa…

  • Gradual behaviour change towards meat reduction revisited

    Open Access•M C D Verain, Machiel J Reinders et al.•ARTICLE•Appetite•2024•Cited by: 5•References: 69

    Meat moderation is needed to mitigate climate change and to address issues related to animal welfare and public health. Yet little is known on the process that consumers go through towards meat-reduced diets. Strässner and Hartmann (2023) recently developed the decisional balance scale (DB scale) for meat reduction, in order to get a better understanding of the trade-offs that consumers encounter in this dietary shift. The current study sets out …

  • Effectively implementing healthy and sustainable food practices in out-of-home food service locations

    Open Access•Machiel J Reinders, Marieke C E Battjes-Fries et al.•ARTICLE•Appetite•2024•Cited by: 1•References: 38

    Restaurants, canteens, residential care, hospitals and other out-of-home food service locations can play an important role in improving people's diet quality by offering healthier and more sustainable food choices. However, the effectiveness of implementing sustainable and healthy food practices at these locations is, at least partly, dependent on the extent to which they are accepted and implemented by the staff members. This study aims to asses…

  • Buying intention of True Price labelled food products for different motive-based consumer segments

    Open Access•Machiel J Reinders, Houkje Adema et al.•ARTICLE•Cleaner and Responsible Consumption•2026

    True Price seeks to make the “hidden” costs of products visible in the price label.Video messages helpful and effective instrument to convey True Price concept.Consumers prioritizing health and sustainability positively react to TP label.The ‘less concerned segment’ showed least positive perceptions towards True Pricing

Psychology (6 works) · Business (5 works) · Marketing (5 works) · Agriculture Sustainability and Environmental Impact (4 works) · Environmental Education and Sustainability (4 works) · Environmental Sustainability in Business (3 works) · Food Waste Reduction and Sustainability (3 works) · Mathematics (3 works) · Sustainability (3 works) · Advertising (2 works)

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