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Danny Taufik

Biographic Data

ID6261855
NAMEDanny Taufik
GIVEN NAMESDanny
FAMILY NAMETaufik
SIGNATURETAUFIK D
AFFILIATIONSWageningen University & Research
ORCID0000-0002-2208-9048
VERIFIEDYes
TOTAL WORKS6
TOTAL CITATIONS11
AUTHOR COUNT6
EDITOR COUNT0
FIRST PUBLICATION YEAR2016
LATEST PUBLICATION YEAR2023
H-INDEX2
  • Effects of abstract and concrete communication on moral signalling and purchase intention of upcycled food products

    Open Access•Danny Taufik, Raimo Rood et al.•ARTICLE•Cleaner and Responsible Consumption•2023

    Increasing consumer adoption of upcycled food products contributes to making the food system more resource efficient and to transitioning towards a circular economy. Yet, it is unclear how upcycled food can best be communicated towards consumers so that it signals something positive about consumers and make consumers more inclined to purchase upcycled food. In the current study, we examine to what extent upcycled foods may evoke morally self-rewa…

  • Leveraging intrinsically rewarding symbolic attributes to promote consumer adoption of plant-based food innovations

    Open Access•Danny Taufik, Emily P Bouwman et al.•ARTICLE•Cleaner and Responsible Consumption•2022

    Food consumption has a significant environmental impact which can be alleviated when consumer adoption of plant-based food innovations is increased. Attempts to increase adoption are often tailored to instrumental product attributes that consumers find important, but our studies show this is not necessarily a prerequisite. The current work aims to examine the role of symbolic product attributes in predicting consumers' adoption intention (Study 1…

  • A reversal of defaults

    Open Access•Danny Taufik, Emily P Bouwman et al.•ARTICLE•Appetite•2022•Cited by: 6•References: 59

    Restaurants are characterized by high levels of meat being consumed in this out-of-home setting, while plant-based meat alternatives remain a niche product, thus preserving a high environmental impact of food consumption. We tested whether subtly re-designing the restaurant menu, so that plant-based meat alternatives were perceived as the default to a greater extent, increased consumer selection of plant-based meat alternatives. Consumers' freedo…

  • Brief self-efficacy interventions to increase healthy dietary behaviours

    Open Access•Emily P Bouwman, Marleen C Onwezen et al.•ARTICLE•British Food Journal•2020

    Purpose Self-efficacy has often been found to play a significant role in healthy dietary behaviours. However, self-efficacy interventions most often consist of intensive interventions. The authors aim to provide more insight into the effect of brief self-efficacy interventions on healthy dietary behaviours. Design/methodology/approach In the present article, two randomized controlled trials are described. In study 1, a brief self-efficacy interve…

  • Pull the plug

    Open Access•Ellen van der Werff, Danny Taufik et al.•ARTICLE•Energy Research & Social Science•2019•Cited by: 3•References: 7

    We tested the influence of a private commitment strategy, in which people pledge to change their behaviour, on energy saving behaviour. We found that the private commitment only influenced energy saving behaviour when the behaviour was perceived to be relatively effortful. When people found it easy to engage in the behaviour, the private commitment did not promote energy saving behaviour. Importantly, we tested the underlying mechanism why privat…

  • Going green? The relative importance of feelings over calculation in driving environmental intent in the Netherlands and the United States

    Open Access•Danny Taufik, Jan Willem Bolderdijk et al.•ARTICLE•Energy Research & Social Science•2016•Cited by: 2•References: 12

  • A reversal of defaults

    Open Access•Danny Taufik, Emily P Bouwman et al.•ARTICLE•Appetite•2022•Cited by: 6•References: 59

    Restaurants are characterized by high levels of meat being consumed in this out-of-home setting, while plant-based meat alternatives remain a niche product, thus preserving a high environmental impact of food consumption. We tested whether subtly re-designing the restaurant menu, so that plant-based meat alternatives were perceived as the default to a greater extent, increased consumer selection of plant-based meat alternatives. Consumers' freedo…

  • Pull the plug

    Open Access•Ellen van der Werff, Danny Taufik et al.•ARTICLE•Energy Research & Social Science•2019•Cited by: 3•References: 7

    We tested the influence of a private commitment strategy, in which people pledge to change their behaviour, on energy saving behaviour. We found that the private commitment only influenced energy saving behaviour when the behaviour was perceived to be relatively effortful. When people found it easy to engage in the behaviour, the private commitment did not promote energy saving behaviour. Importantly, we tested the underlying mechanism why privat…

  • Going green? The relative importance of feelings over calculation in driving environmental intent in the Netherlands and the United States

    Open Access•Danny Taufik, Jan Willem Bolderdijk et al.•ARTICLE•Energy Research & Social Science•2016•Cited by: 2•References: 12

  • Going green? The relative importance of feelings over calculation in driving environmental intent in the Netherlands and the United States

    Open Access•Danny Taufik, Jan Willem Bolderdijk et al.•ARTICLE•Energy Research & Social Science•2016•Cited by: 2•References: 12

  • Pull the plug

    Open Access•Ellen van der Werff, Danny Taufik et al.•ARTICLE•Energy Research & Social Science•2019•Cited by: 3•References: 7

    We tested the influence of a private commitment strategy, in which people pledge to change their behaviour, on energy saving behaviour. We found that the private commitment only influenced energy saving behaviour when the behaviour was perceived to be relatively effortful. When people found it easy to engage in the behaviour, the private commitment did not promote energy saving behaviour. Importantly, we tested the underlying mechanism why privat…

  • Brief self-efficacy interventions to increase healthy dietary behaviours

    Open Access•Emily P Bouwman, Marleen C Onwezen et al.•ARTICLE•British Food Journal•2020

    Purpose Self-efficacy has often been found to play a significant role in healthy dietary behaviours. However, self-efficacy interventions most often consist of intensive interventions. The authors aim to provide more insight into the effect of brief self-efficacy interventions on healthy dietary behaviours. Design/methodology/approach In the present article, two randomized controlled trials are described. In study 1, a brief self-efficacy interve…

  • Leveraging intrinsically rewarding symbolic attributes to promote consumer adoption of plant-based food innovations

    Open Access•Danny Taufik, Emily P Bouwman et al.•ARTICLE•Cleaner and Responsible Consumption•2022

    Food consumption has a significant environmental impact which can be alleviated when consumer adoption of plant-based food innovations is increased. Attempts to increase adoption are often tailored to instrumental product attributes that consumers find important, but our studies show this is not necessarily a prerequisite. The current work aims to examine the role of symbolic product attributes in predicting consumers' adoption intention (Study 1…

  • A reversal of defaults

    Open Access•Danny Taufik, Emily P Bouwman et al.•ARTICLE•Appetite•2022•Cited by: 6•References: 59

    Restaurants are characterized by high levels of meat being consumed in this out-of-home setting, while plant-based meat alternatives remain a niche product, thus preserving a high environmental impact of food consumption. We tested whether subtly re-designing the restaurant menu, so that plant-based meat alternatives were perceived as the default to a greater extent, increased consumer selection of plant-based meat alternatives. Consumers' freedo…

  • Effects of abstract and concrete communication on moral signalling and purchase intention of upcycled food products

    Open Access•Danny Taufik, Raimo Rood et al.•ARTICLE•Cleaner and Responsible Consumption•2023

    Increasing consumer adoption of upcycled food products contributes to making the food system more resource efficient and to transitioning towards a circular economy. Yet, it is unclear how upcycled food can best be communicated towards consumers so that it signals something positive about consumers and make consumers more inclined to purchase upcycled food. In the current study, we examine to what extent upcycled foods may evoke morally self-rewa…

Environmental Education and Sustainability (5 works) · Environmental Sustainability in Business (5 works) · Psychology (5 works) · Business (4 works) · Social Psychology (4 works) · Marketing (3 works) · Behavioral Health and Interventions (2 works) · Feeling (2 works) · Mathematics (2 works) · Medicine (2 works)

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