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Yingqi Zhong

Biographic Data

ID6264153
NAMEYingqi Zhong
GIVEN NAMESYingqi
FAMILY NAMEZhong
SIGNATUREZHONG Y
AFFILIATIONSZhejiang Gongshang University
ORCID0000-0002-9355-9721
VERIFIEDYes
TOTAL WORKS4
TOTAL CITATIONS7
WORKS AS AUTHOR4
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2013
LATEST PUBLICATION YEAR2026
H-INDEX1
  • The impact of food environment on residents’ health

    Open Access•Yingqi Zhong, Liuqing Wang et al.•ARTICLE•International Journal for Equity…•2026

    Unhealthy food environments not only increase residents’ risk of chronic diseases but also undermine the sustainability of healthy dietary patterns. Particularly noteworthy is the disproportionate impact of inequitable food environments on low-income groups, especially those living in poverty. Therefore, an equitable and healthy food environment is critical to improving the health of rural residents and promoting integrated urban-rural developmen…

  • Impact of the perceived value and perceived risk on consumers’ purchase behavior of suboptimal food

    Open Access•Yingqi Zhong•ARTICLE•British Food Journal•2025

    Purpose This study aimed to understand the factors influencing consumers’ purchase behavior of different types of suboptimal food and to provide references for promoting the consumption of suboptimal food and reducing suboptimal food waste in the consumption process. Design/methodology/approach This study analyzed the influence of perceived value and perceived risk on consumers’ purchase behavior for three types of suboptimal food. They include f…

  • Effects of Food-Additive-Information on Consumers’ Willingness to Accept Food with Additives

    Open Access•Yingqi Zhong, Linhai Wu et al.•ARTICLE•International Journal of…•2018

    This study tested whether information on positive food additives and negative food additives had an effect on consumers' risk perception and their willingness to accept (WTA) food with additives. Consumers' WTA was examined via a random n th-price auction of exchanging freshly squeezed orange juice without additives for orange juice with additives. Results show that consumers' WTA differs with the order in which information was provided. Consumer…

  • Public risk perception of food additives and food scares. The case in Suzhou, China

    Open Access•Linhai Wu, Yingqi Zhong et al.•ARTICLE•Appetite•2013•Cited by: 7•References: 32

  • Public risk perception of food additives and food scares. The case in Suzhou, China

    Open Access•Linhai Wu, Yingqi Zhong et al.•ARTICLE•Appetite•2013•Cited by: 7•References: 32

  • Public risk perception of food additives and food scares. The case in Suzhou, China

    Open Access•Linhai Wu, Yingqi Zhong et al.•ARTICLE•Appetite•2013•Cited by: 7•References: 32

  • Effects of Food-Additive-Information on Consumers’ Willingness to Accept Food with Additives

    Open Access•Yingqi Zhong, Linhai Wu et al.•ARTICLE•International Journal of…•2018

    This study tested whether information on positive food additives and negative food additives had an effect on consumers' risk perception and their willingness to accept (WTA) food with additives. Consumers' WTA was examined via a random n th-price auction of exchanging freshly squeezed orange juice without additives for orange juice with additives. Results show that consumers' WTA differs with the order in which information was provided. Consumer…

  • Impact of the perceived value and perceived risk on consumers’ purchase behavior of suboptimal food

    Open Access•Yingqi Zhong•ARTICLE•British Food Journal•2025

    Purpose This study aimed to understand the factors influencing consumers’ purchase behavior of different types of suboptimal food and to provide references for promoting the consumption of suboptimal food and reducing suboptimal food waste in the consumption process. Design/methodology/approach This study analyzed the influence of perceived value and perceived risk on consumers’ purchase behavior for three types of suboptimal food. They include f…

  • The impact of food environment on residents’ health

    Open Access•Yingqi Zhong, Liuqing Wang et al.•ARTICLE•International Journal for Equity…•2026

    Unhealthy food environments not only increase residents’ risk of chronic diseases but also undermine the sustainability of healthy dietary patterns. Particularly noteworthy is the disproportionate impact of inequitable food environments on low-income groups, especially those living in poverty. Therefore, an equitable and healthy food environment is critical to improving the health of rural residents and promoting integrated urban-rural developmen…

Business (3 works) · Food safety (3 works) · Food Waste Reduction and Sustainability (3 works) · Marketing (3 works) · Perception (3 works) · Psychology (3 works) · Risk perception (3 works) · Affect (linguistics) (2 works) · Economics (2 works) · Food Safety and Hygiene (2 works)

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