Jano Jiménez-Barreto
Biographic Data
| ID | 6305553 |
|---|---|
| NAME | Jano Jiménez-Barreto |
| GIVEN NAMES | Jano |
| FAMILY NAME | Jiménez-Barreto |
| SIGNATURE | JIMÉNEZ-BARRETO J |
| AFFILIATIONS | Universidad Autónoma de Madrid |
| ORCID | 0000-0002-1953-6863 |
| VERIFIED | Yes |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 16 |
| WORKS AS AUTHOR | 4 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 2 |
“Inner Child” Messaging, Perceived Authenticity, and Consumer Responses in Advertising
This study shows that using advertising messages directly appealing to consumers’ “inner child” can increase persuasion. Evidence from a field study and six experiments demonstrates that inner child messaging (“Make your inner child proud with X”) is more effective and less cognitively demanding than self-referencing messages asking consumers to recall nostalgic products and experiences (“Remember when you used X as a child”). Additionally, when …
Residents’ fresh start mindset and attitudes towards tourism after a natural disaster
Although past research on natural disasters has investigated tourists’ perceptions and behaviours, few studies have explored residents’ attitudes, motivations and mindsets in rebuilding a destination after a natural calamity. Building on consumer behaviour research, we examine the role of the fresh start mindset as a psychological mechanism for residents that must overcome the consequences of natural disasters in tourist destinations. We conducte…
Destination brand authenticity
Linking the online destination brand experience and brand credibility with tourists’ behavioral intentions toward a destination
Destination brand authenticity
Linking the online destination brand experience and brand credibility with tourists’ behavioral intentions toward a destination
Residents’ fresh start mindset and attitudes towards tourism after a natural disaster
Although past research on natural disasters has investigated tourists’ perceptions and behaviours, few studies have explored residents’ attitudes, motivations and mindsets in rebuilding a destination after a natural calamity. Building on consumer behaviour research, we examine the role of the fresh start mindset as a psychological mechanism for residents that must overcome the consequences of natural disasters in tourist destinations. We conducte…
“Inner Child” Messaging, Perceived Authenticity, and Consumer Responses in Advertising
This study shows that using advertising messages directly appealing to consumers’ “inner child” can increase persuasion. Evidence from a field study and six experiments demonstrates that inner child messaging (“Make your inner child proud with X”) is more effective and less cognitively demanding than self-referencing messages asking consumers to recall nostalgic products and experiences (“Remember when you used X as a child”). Additionally, when …
Business (3 works) · Consumer Behavior in Brand Consumption and Identification (3 works) · Destinations (3 works) · Diverse Aspects of Tourism Research (3 works) · Geography (3 works) · Marketing (3 works) · Psychology (3 works) · Tourism (3 works) · Advertising (2 works) · Computer Science (2 works)