Natalia Rubio
Biographic Data
| ID | 6305554 |
|---|---|
| NAME | Natalia Rubio |
| GIVEN NAMES | Natalia |
| FAMILY NAME | Rubio |
| SIGNATURE | RUBIO N |
| AFFILIATIONS | Universidad Autónoma de Madrid |
| ORCID | 0000-0002-6665-8521 |
| VERIFIED | Yes |
| TOTAL WORKS | 5 |
| TOTAL CITATIONS | 16 |
| WORKS AS AUTHOR | 5 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 2 |
Unpacking smart destination dimensions
This study examines how seven dimensions of smart destinations (accessibility, innovation, sustainability, connectivity, information systems, technology, and marketing) influence tourist behaviour, including their willingness to recommend, revisit, and prefer a destination. Analyzing a sample of 600 Spanish tourists who visited Madrid, results show that innovation, accessibility, information systems, connectivity and marketing and promotion are c…
Development and validation of a smart destination perception scale for tourists and residents (SDPS)
This study develops and validates the Smart Destination Perception Scale (SDPS), a tool designed to assess perceptions of smart destinations among tourists and residents. Grounded in a comprehensive literature review and refined through expert evaluation and pretesting, the SDPS identifies four main dimensions: Innovation, Connectivity, Market Intelligence, and Social and Environmental Responsibility. Market Intelligence integrates Intelligence S…
Exploring unconscious user responses to affective computing in interactive prototypes
Affective Computing (AC) has gained increasing attention for its potential to enrich Human–Computer Interaction by enabling technologies to recognise and respond to human emotions. However, there is limited research on how users unconsciously react to AC-based interactive prototypes at a physiological level during interaction. This study examines user cognitive and affective responses to two interactive AC-based Prototypes using consumer neurosci…
Destination brand authenticity
Linking the online destination brand experience and brand credibility with tourists’ behavioral intentions toward a destination
Destination brand authenticity
Linking the online destination brand experience and brand credibility with tourists’ behavioral intentions toward a destination
Exploring unconscious user responses to affective computing in interactive prototypes
Affective Computing (AC) has gained increasing attention for its potential to enrich Human–Computer Interaction by enabling technologies to recognise and respond to human emotions. However, there is limited research on how users unconsciously react to AC-based interactive prototypes at a physiological level during interaction. This study examines user cognitive and affective responses to two interactive AC-based Prototypes using consumer neurosci…
Unpacking smart destination dimensions
This study examines how seven dimensions of smart destinations (accessibility, innovation, sustainability, connectivity, information systems, technology, and marketing) influence tourist behaviour, including their willingness to recommend, revisit, and prefer a destination. Analyzing a sample of 600 Spanish tourists who visited Madrid, results show that innovation, accessibility, information systems, connectivity and marketing and promotion are c…
Development and validation of a smart destination perception scale for tourists and residents (SDPS)
This study develops and validates the Smart Destination Perception Scale (SDPS), a tool designed to assess perceptions of smart destinations among tourists and residents. Grounded in a comprehensive literature review and refined through expert evaluation and pretesting, the SDPS identifies four main dimensions: Innovation, Connectivity, Market Intelligence, and Social and Environmental Responsibility. Market Intelligence integrates Intelligence S…
Destinations (4 works) · Digital Marketing and Social Media (4 works) · Diverse Aspects of Tourism Research (4 works) · Psychology (4 works) · Tourism (4 works) · Advertising (3 works) · Business (3 works) · Computer Science (3 works) · Geography (3 works) · Marketing (3 works)