Daphne Hagen
Biographic Data
| ID | 6310481 |
|---|---|
| NAME | Daphne Hagen |
| GIVEN NAMES | Daphne |
| FAMILY NAME | Hagen |
| SIGNATURE | HAGEN D |
| AFFILIATIONS | Utrecht University |
| ORCID | 0000-0002-3177-2359 |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2022 |
| LATEST PUBLICATION YEAR | 2022 |
| H-INDEX | 0 |
Digital marketing activities by Dutch place management partnerships
In most shopping areas, there are place management partnerships (PMPs) that aim to increase the competitiveness of the area. Collective digital marketing activities, such as the adoption and update of collective websites and social media pages, provide opportunities in this regard. Currently, the extent to which digital marketing activities are being employed varies widely among PMPs. However, studies investigating the factors that influence the …
No prominent works on this page.
Digital marketing activities by Dutch place management partnerships
In most shopping areas, there are place management partnerships (PMPs) that aim to increase the competitiveness of the area. Collective digital marketing activities, such as the adoption and update of collective websites and social media pages, provide opportunities in this regard. Currently, the extent to which digital marketing activities are being employed varies widely among PMPs. However, studies investigating the factors that influence the …
Business (1 work) · Computer Science (1 work) · Customer Service Quality and Loyalty (1 work) · Digital marketing (1 work) · Digital media (1 work) · Diverse Aspects of Tourism Research (1 work) · Marketing (1 work) · Resource (disambiguation (1 work) · Sharing Economy and Platforms (1 work) · Social media (1 work)