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Juerong Qiu

Biographic Data

ID6545783
NAMEJuerong Qiu
GIVEN NAMESJuerong
FAMILY NAMEQiu
SIGNATUREQIU J
AFFILIATIONSThe University of Melbourne
ORCID0000-0002-1011-7988
VERIFIEDYes
TOTAL WORKS6
TOTAL CITATIONS1
AUTHOR COUNT6
EDITOR COUNT0
FIRST PUBLICATION YEAR2021
LATEST PUBLICATION YEAR2026
H-INDEX1
  • Audience empowerment in multilingual media

    Open Access•Juerong Qiu, Anthony Pym•ARTICLE•Translation Studies•2026

    Current video-streaming platforms encourage audiences to engage in the meaning-making and circulation of audiovisual content through liking, sharing, and commenting. These forms of participation can function as interactions between viewers, moving away from the centralized control of content creators and toward viewer empowerment. The shift becomes pronounced when a translated audiovisual product is received and commented on in multiple languages…

  • How Australian universities must tackle racism against Chinese students

    Wesa Chau, Wilfred Yang Wang et al.•ARTICLE•Melbourne Asia Review•2025

  • The reception of fan and official translations of a Chinese Internet novel in the transmedia context

    Juerong Qiu•ARTICLE•Across Languages and Cultures•2025

    This study explores fan reception of two English translations of a Chinese Internet danmei novel (a genre focusing on a romantic relationship between two male characters), a fan translation and an official print version. The reception of the novel is situated within a broader mediascape shaped by multiple audiovisual adaptations and fan participation, both of which influence how meaning is understood, constructed, and negotiated. Using an online …

  • The presence of source viewership in fansub paratexts

    Open Access•Juerong Qiu•ARTICLE•Translation and Translanguaging…•2024

    Online viewers’ paratextual activities when watching video content include rating, commenting and reviewing. These have received greater attention in audiovisual translation studies, since viewers’ paratexts can provide clues as to how the subtitled product is understood and what elements capture viewers’ attention. This paper examines the English fansubs of a Chinese period drama, to explore Chinese viewers’ motives for watching the show with En…

  • Fatal flaws? Investigating the effects of machine translation errors on audience reception in the audiovisual context

    Open Access•Juerong Qiu, Anthony Pym•ARTICLE•Perspectives•2024•Cited by: 1•References: 2

    This study reports on an experiment where machine translation errors in subtitling are evaluated from the perspective of nine viewers who did not know the source language and seven viewers who were studying the source language.Screen recordings, think-aloud protocols, comprehension tests, and interviews were employed to explore participants' responses and reactions to erroneous subtitles and to investigate how specific errors impacted comprehensi…

  • Marked and unmarked

    Juerong Qiu•ARTICLE•Asia Pacific Translation and…•2021

    Queer speakers and their images on the screen are analysed to examine how queer subjects are reconstituted through translation in China. This means identifying whether marked sexuality is rendered into marked sexuality and how these marked signs are transformed into Chinese. The sample comprises three English films distributed in China’s commercial cinemas and unauthorised cyberspace. The results suggest that manipulation of queer contents can be…

  • Fatal flaws? Investigating the effects of machine translation errors on audience reception in the audiovisual context

    Open Access•Juerong Qiu, Anthony Pym•ARTICLE•Perspectives•2024•Cited by: 1•References: 2

    This study reports on an experiment where machine translation errors in subtitling are evaluated from the perspective of nine viewers who did not know the source language and seven viewers who were studying the source language.Screen recordings, think-aloud protocols, comprehension tests, and interviews were employed to explore participants' responses and reactions to erroneous subtitles and to investigate how specific errors impacted comprehensi…

  • Marked and unmarked

    Juerong Qiu•ARTICLE•Asia Pacific Translation and…•2021

    Queer speakers and their images on the screen are analysed to examine how queer subjects are reconstituted through translation in China. This means identifying whether marked sexuality is rendered into marked sexuality and how these marked signs are transformed into Chinese. The sample comprises three English films distributed in China’s commercial cinemas and unauthorised cyberspace. The results suggest that manipulation of queer contents can be…

  • The presence of source viewership in fansub paratexts

    Open Access•Juerong Qiu•ARTICLE•Translation and Translanguaging…•2024

    Online viewers’ paratextual activities when watching video content include rating, commenting and reviewing. These have received greater attention in audiovisual translation studies, since viewers’ paratexts can provide clues as to how the subtitled product is understood and what elements capture viewers’ attention. This paper examines the English fansubs of a Chinese period drama, to explore Chinese viewers’ motives for watching the show with En…

  • Fatal flaws? Investigating the effects of machine translation errors on audience reception in the audiovisual context

    Open Access•Juerong Qiu, Anthony Pym•ARTICLE•Perspectives•2024•Cited by: 1•References: 2

    This study reports on an experiment where machine translation errors in subtitling are evaluated from the perspective of nine viewers who did not know the source language and seven viewers who were studying the source language.Screen recordings, think-aloud protocols, comprehension tests, and interviews were employed to explore participants' responses and reactions to erroneous subtitles and to investigate how specific errors impacted comprehensi…

  • How Australian universities must tackle racism against Chinese students

    Wesa Chau, Wilfred Yang Wang et al.•ARTICLE•Melbourne Asia Review•2025

  • The reception of fan and official translations of a Chinese Internet novel in the transmedia context

    Juerong Qiu•ARTICLE•Across Languages and Cultures•2025

    This study explores fan reception of two English translations of a Chinese Internet danmei novel (a genre focusing on a romantic relationship between two male characters), a fan translation and an official print version. The reception of the novel is situated within a broader mediascape shaped by multiple audiovisual adaptations and fan participation, both of which influence how meaning is understood, constructed, and negotiated. Using an online …

  • Audience empowerment in multilingual media

    Open Access•Juerong Qiu, Anthony Pym•ARTICLE•Translation Studies•2026

    Current video-streaming platforms encourage audiences to engage in the meaning-making and circulation of audiovisual content through liking, sharing, and commenting. These forms of participation can function as interactions between viewers, moving away from the centralized control of content creators and toward viewer empowerment. The shift becomes pronounced when a translated audiovisual product is received and commented on in multiple languages…

Asian Culture and Media Studies (2 works) · Chemistry (2 works) · Computer Science (2 works) · Context (archaeology (2 works) · Digital Games and Media (2 works) · Gender Studies (2 works) · History (2 works) · Political science (2 works) · Sociology (2 works) · Subtitles and Audiovisual Media (2 works)

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