Zongchao Li
Biographic Data
| ID | 6626328 |
|---|---|
| NAME | Zongchao Li |
| GIVEN NAMES | Zongchao |
| FAMILY NAME | Li |
| SIGNATURE | LI Z |
| AFFILIATIONS | San Jose State University |
| ORCID | 0009-0003-3602-7766 |
| VERIFIED | Yes |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 7 |
| AUTHOR COUNT | 4 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2014 |
| LATEST PUBLICATION YEAR | 2022 |
| H-INDEX | 2 |
An integrated approach for identifying the efficacy and potential mechanisms of TCM against atherosclerosis—Wu-Zhu-Yu decoction as a case study
ShakeMap modelling for the 1568 Shaanxi Gaoling Earthquake, China
From power to punishment: Consumer empowerment and online complaining behaviors
Purpose The purpose of this paper is to examine how psychological empowerment affects individuals’ likelihood of publicly punishing a company with whom they had unsatisfactory experiences through online complaining behaviors. Design/methodology/approach A 3 (intrapersonal empowerment: high/low/control) by 3 (interactional empowerment: high/low/control) online experiment was designed using the priming technique. Following the priming tasks, partic…
Tweet or “re-tweet”? An experiment of message strategy and interactivity on Twitter
Purpose – Although a large number of prior studies have discussed the impact of using social media to organizations, the existing literature has not yet provided a clear guidance on what specific communication strategy organizations should adopt on social media and what relationship they need to establish with the public. To fill this theoretical gap, the purpose of this paper is to examine the effects of message strategy and interactivity from a…
From power to punishment: Consumer empowerment and online complaining behaviors
Purpose The purpose of this paper is to examine how psychological empowerment affects individuals’ likelihood of publicly punishing a company with whom they had unsatisfactory experiences through online complaining behaviors. Design/methodology/approach A 3 (intrapersonal empowerment: high/low/control) by 3 (interactional empowerment: high/low/control) online experiment was designed using the priming technique. Following the priming tasks, partic…
Tweet or “re-tweet”? An experiment of message strategy and interactivity on Twitter
Purpose – Although a large number of prior studies have discussed the impact of using social media to organizations, the existing literature has not yet provided a clear guidance on what specific communication strategy organizations should adopt on social media and what relationship they need to establish with the public. To fill this theoretical gap, the purpose of this paper is to examine the effects of message strategy and interactivity from a…
Tweet or “re-tweet”? An experiment of message strategy and interactivity on Twitter
Purpose – Although a large number of prior studies have discussed the impact of using social media to organizations, the existing literature has not yet provided a clear guidance on what specific communication strategy organizations should adopt on social media and what relationship they need to establish with the public. To fill this theoretical gap, the purpose of this paper is to examine the effects of message strategy and interactivity from a…
From power to punishment: Consumer empowerment and online complaining behaviors
Purpose The purpose of this paper is to examine how psychological empowerment affects individuals’ likelihood of publicly punishing a company with whom they had unsatisfactory experiences through online complaining behaviors. Design/methodology/approach A 3 (intrapersonal empowerment: high/low/control) by 3 (interactional empowerment: high/low/control) online experiment was designed using the priming technique. Following the priming tasks, partic…
ShakeMap modelling for the 1568 Shaanxi Gaoling Earthquake, China
An integrated approach for identifying the efficacy and potential mechanisms of TCM against atherosclerosis—Wu-Zhu-Yu decoction as a case study
Context (archaeology (2 works) · Political science (2 works) · Psychology (2 works) · Public Relations and Crisis Communication (2 works) · Social Psychology (2 works) · Social Psychology (2 works) · Applied Psychology (1 works) · Applied Psychology (1 works) · Bioinformatics (1 works) · Biology (1 works)