Victoria Bordonaba‐Juste
Biographic Data
| ID | 6627686 |
|---|---|
| NAME | Victoria Bordonaba‐Juste |
| GIVEN NAMES | Victoria |
| FAMILY NAME | Bordonaba‐Juste |
| SIGNATURE | JUSTE V B |
| AFFILIATIONS | Universidad de Zaragoza |
| VERIFIED | No |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 8 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2012 |
| LATEST PUBLICATION YEAR | 2020 |
| H-INDEX | 1 |
The generation of student engagement as a cognition-affect-behaviour process in a Twitter learning experience
Twitter is a microblog that allows users to interact about a topic in online discussion. This makes it an interesting interactive tool with possibilities to increase student engagement and learning performance through active collaboration in an informal learning environment. However, few articles take a quantitative approach to investigate the creation of student engagement using this social networking site. To address this gap, we propose a seri…
E-business implementation and performance
Purpose – The purpose of this paper is to examine the impact of e-business implementation (in terms of internal integration and external diffusion) on organizational performance through the mediating effects of differentiation, enterprise agility, customer relationship development and partner attraction. Design/methodology/approach – A survey of franchisors was conducted across the USA and Spain. Before running the model, the paper tests for meas…
Antecedents and consequences of e‐business adoption for European retailers
Purpose The purpose of this paper is to contribute to the discussion related to the antecedents of the extent of e‐business use and the effect of this level on changing strategy, management and marketing. Design/methodology/approach The authors use data from 691 retailers in seven European countries. Information is obtained from the survey of the “e‐Business W@tch”. Data analysis was performed using biprobit estimation. The sample is divided into…
E-business implementation and performance
Purpose – The purpose of this paper is to examine the impact of e-business implementation (in terms of internal integration and external diffusion) on organizational performance through the mediating effects of differentiation, enterprise agility, customer relationship development and partner attraction. Design/methodology/approach – A survey of franchisors was conducted across the USA and Spain. Before running the model, the paper tests for meas…
Antecedents and consequences of e‐business adoption for European retailers
Purpose The purpose of this paper is to contribute to the discussion related to the antecedents of the extent of e‐business use and the effect of this level on changing strategy, management and marketing. Design/methodology/approach The authors use data from 691 retailers in seven European countries. Information is obtained from the survey of the “e‐Business W@tch”. Data analysis was performed using biprobit estimation. The sample is divided into…
Antecedents and consequences of e‐business adoption for European retailers
Purpose The purpose of this paper is to contribute to the discussion related to the antecedents of the extent of e‐business use and the effect of this level on changing strategy, management and marketing. Design/methodology/approach The authors use data from 691 retailers in seven European countries. Information is obtained from the survey of the “e‐Business W@tch”. Data analysis was performed using biprobit estimation. The sample is divided into…
E-business implementation and performance
Purpose – The purpose of this paper is to examine the impact of e-business implementation (in terms of internal integration and external diffusion) on organizational performance through the mediating effects of differentiation, enterprise agility, customer relationship development and partner attraction. Design/methodology/approach – A survey of franchisors was conducted across the USA and Spain. Before running the model, the paper tests for meas…
The generation of student engagement as a cognition-affect-behaviour process in a Twitter learning experience
Twitter is a microblog that allows users to interact about a topic in online discussion. This makes it an interesting interactive tool with possibilities to increase student engagement and learning performance through active collaboration in an informal learning environment. However, few articles take a quantitative approach to investigate the creation of student engagement using this social networking site. To address this gap, we propose a seri…
Computer Science (3 works) · Business (2 works) · Marketing (2 works) · Originality (2 works) · Psychology (2 works) · Sample (material (2 works) · Attraction (1 work) · Cognition (1 work) · Collaborative learning (1 work) · Conceptual model (1 work)