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Gen‐Yih Liao

Biographic Data

ID6628069
NAMEGen‐Yih Liao
GIVEN NAMESGen‐Yih
FAMILY NAMELiao
SIGNATURELIAO G Y
AFFILIATIONSChang Gung University
ORCID0000-0002-6712-1400
VERIFIEDYes
TOTAL WORKS16
TOTAL CITATIONS5
WORKS AS AUTHOR16
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2001
LATEST PUBLICATION YEAR2026
H-INDEX2
  • The ties that (healthily) bind

    Open Access•Shih‐I Tai, Shih-I Tai et al.•ARTICLE•Computers in Human Behavior•2026

  • How gaming goal pursuit and expert-rated computer game features interact to affect human game use behavior

    Open Access•Gen‐Yih Liao, Shih‐I Tai et al.•ARTICLE•Computers in Human Behavior•2026

  • Automated Machine Learning for Predicting Pressure Injury Risk in Home Care Centers Throughout Taiwan

    Open Access•Shwu-Feng Tsay, Jih Mei Lai et al.•ARTICLE•Health & Social Care in the…•2026

    Objective Pressure injuries (PIs) are a common issue among patients, particularly in home care centers. PIs lead to increased complications and increased healthcare costs. This study aimed to predict the occurrence of PIs among patients in Taiwan’s home care centers using electronic health records (EHRs) from the proposed Home Care Management System (HCMS). Design A retrospective study was conducted. Setting and Participants Nurses completed the …

  • Tomorrow will be better

    Open Access•Tzu‐Ling Huang, Gen‐Yih Liao et al.•ARTICLE•Computers in Human Behavior•2024

  • How does escapism foster game experience and game use

    Open Access•Tzu‐Ling Huang, Tzu-Ling Huang et al.•ARTICLE•Decision Support Systems•2024

  • Cooperate to play

    Open Access•Thi Tuan Linh Pham, Tzu‐Ling Huang et al.•ARTICLE•Computers in Human Behavior•2023

    Online games are prominent computer applications worldwide. Gamers form teams to cooperate to achieve gaming goals. If gamers do not have in-game cooperation knowledge, they may find it difficult to integrate into gaming groups (e.g., teams and communities), which may further undermine their loyalty toward online games. Nevertheless, little is known about how in-game cooperation knowledge forms online gamer loyalty, indicating a research gap. Thi…

  • Friend-connecting affordances

    Open Access•Gen‐Yih Liao, Tzu‐Ling Huang et al.•ARTICLE•Internet Research•2023•References: 9

    Purpose Online games are popular applications of Internet technology, with over 2.8 billion users worldwide. Many players engage in team gameplay, indicating that online games are suitable media through which players connect with their friends. However, past studies have not examined the ability of games to assist players in connecting with their friends, indicating a gap. To fill this gap, the authors propose a new concept, the friend-connecting…

  • From skill growth expectancy to online game commitment

    Open Access•Tzu‐Ling Huang, Chieh‐Ni Wu et al.•ARTICLE•Computers in Human Behavior•2022

  • Impact of online gamers' conscientiousness on team function engagement and loyalty

    Open Access•Gen-Yih Liao, Gen‐Yih Liao et al.•ARTICLE•Decision Support Systems•2021

  • A Cooperative Management App for Parents with Myopic Children Wearing Orthokeratology Lenses

    Open Access•Chi‐Chin Sun, Gen‐Yih Liao et al.•ARTICLE•International Journal of…•2021

    Orthokeratology (OK) lens wear is an effective modality to inhibit axial elongation in myopic children. Willingness for commitment from both parents and children contributes to the success of OK treatment. We aimed to develop and assess the usability of a mobile application on OK lens wear by quantitatively and qualitatively evaluating parents with myopic children and eye care professionals (ECPs). Moreover, the preliminary outcome was also evalu…

  • Impacts of real-world need satisfaction on online gamer loyalty

    Open Access•Gen‐Yih Liao, Thi Tuan Linh Pham et al.•ARTICLE•Computers in Human Behavior•2020

  • How do social networks foster online gamer loyalty? Perspective of weak/strong tie theory

    Open Access•Gen-Yih Liao, Gen‐Yih Liao et al.•ARTICLE•Telematics and Informatics•2020

  • Impact of gaming habits on motivation to attain gaming goals, perceived price fairness, and online gamer loyalty

    Open Access•Gen-Yih Liao, Gen‐Yih Liao et al.•ARTICLE•Telematics and Informatics•2020

  • Why future friends matter

    Open Access•Gen‐Yih Liao, Tzu‐Ling Huang et al.•ARTICLE•Internet Research•2020•Cited by: 2•References: 6

    Purpose Relational cohesion theory posits that relational cohesion helps build relationships among communication partners, implying that users would expect a growth in relations or making more friends in the future. However, little is known about expectancy of a better future state of relations, i.e. expectancy of relational growth, and its impact on users' continued engagement in online communication. Our study extends relational cohesion theory…

  • How do avatar attractiveness and customization impact online gamers’ flow and loyalty

    Open Access•Gen‐Yih Liao, T C E Cheng et al.•ARTICLE•Internet Research•2019•Cited by: 1•References: 14

    Purpose Avatars are known to be influential in gaming communication. However, little is known about how avatar attractiveness and customization impact online gamers’ flow, i.e., the experience of total concentration with intrinsic enjoyment and loyalty. Grounded in social identity and flow theories, the purpose of this paper is to construct a model to explain how avatar attractiveness and customization can impact online gamers’ flow and loyalty. …

  • A trustworthy Internet auction model with verifiable fairness

    Open Access•Gen‐Yih Liao, Jing‐Jang Hwang•ARTICLE•Internet Research•2001•Cited by: 2

    Describes a novel Internet auction model achieving verifiable fairness, a requirement aimed at enhancing the trust of bidders in auctioneers. Distrust in remote auctioneers prevents bidders from participating in Internet auctioning. According to proposed survey reports, this study presents four characteristics that render the Internet untrustworthy for bidders. These intrinsic properties suggest that auction sites not only follow auction policies…

  • Why future friends matter

    Open Access•Gen‐Yih Liao, Tzu‐Ling Huang et al.•ARTICLE•Internet Research•2020•Cited by: 2•References: 6

    Purpose Relational cohesion theory posits that relational cohesion helps build relationships among communication partners, implying that users would expect a growth in relations or making more friends in the future. However, little is known about expectancy of a better future state of relations, i.e. expectancy of relational growth, and its impact on users' continued engagement in online communication. Our study extends relational cohesion theory…

  • A trustworthy Internet auction model with verifiable fairness

    Open Access•Gen‐Yih Liao, Jing‐Jang Hwang•ARTICLE•Internet Research•2001•Cited by: 2

    Describes a novel Internet auction model achieving verifiable fairness, a requirement aimed at enhancing the trust of bidders in auctioneers. Distrust in remote auctioneers prevents bidders from participating in Internet auctioning. According to proposed survey reports, this study presents four characteristics that render the Internet untrustworthy for bidders. These intrinsic properties suggest that auction sites not only follow auction policies…

  • How do avatar attractiveness and customization impact online gamers’ flow and loyalty

    Open Access•Gen‐Yih Liao, T C E Cheng et al.•ARTICLE•Internet Research•2019•Cited by: 1•References: 14

    Purpose Avatars are known to be influential in gaming communication. However, little is known about how avatar attractiveness and customization impact online gamers’ flow, i.e., the experience of total concentration with intrinsic enjoyment and loyalty. Grounded in social identity and flow theories, the purpose of this paper is to construct a model to explain how avatar attractiveness and customization can impact online gamers’ flow and loyalty. …

  • A trustworthy Internet auction model with verifiable fairness

    Open Access•Gen‐Yih Liao, Jing‐Jang Hwang•ARTICLE•Internet Research•2001•Cited by: 2

    Describes a novel Internet auction model achieving verifiable fairness, a requirement aimed at enhancing the trust of bidders in auctioneers. Distrust in remote auctioneers prevents bidders from participating in Internet auctioning. According to proposed survey reports, this study presents four characteristics that render the Internet untrustworthy for bidders. These intrinsic properties suggest that auction sites not only follow auction policies…

  • How do avatar attractiveness and customization impact online gamers’ flow and loyalty

    Open Access•Gen‐Yih Liao, T C E Cheng et al.•ARTICLE•Internet Research•2019•Cited by: 1•References: 14

    Purpose Avatars are known to be influential in gaming communication. However, little is known about how avatar attractiveness and customization impact online gamers’ flow, i.e., the experience of total concentration with intrinsic enjoyment and loyalty. Grounded in social identity and flow theories, the purpose of this paper is to construct a model to explain how avatar attractiveness and customization can impact online gamers’ flow and loyalty. …

  • Impacts of real-world need satisfaction on online gamer loyalty

    Open Access•Gen‐Yih Liao, Thi Tuan Linh Pham et al.•ARTICLE•Computers in Human Behavior•2020

  • How do social networks foster online gamer loyalty? Perspective of weak/strong tie theory

    Open Access•Gen-Yih Liao, Gen‐Yih Liao et al.•ARTICLE•Telematics and Informatics•2020

  • Impact of gaming habits on motivation to attain gaming goals, perceived price fairness, and online gamer loyalty

    Open Access•Gen-Yih Liao, Gen‐Yih Liao et al.•ARTICLE•Telematics and Informatics•2020

  • Why future friends matter

    Open Access•Gen‐Yih Liao, Tzu‐Ling Huang et al.•ARTICLE•Internet Research•2020•Cited by: 2•References: 6

    Purpose Relational cohesion theory posits that relational cohesion helps build relationships among communication partners, implying that users would expect a growth in relations or making more friends in the future. However, little is known about expectancy of a better future state of relations, i.e. expectancy of relational growth, and its impact on users' continued engagement in online communication. Our study extends relational cohesion theory…

  • Impact of online gamers' conscientiousness on team function engagement and loyalty

    Open Access•Gen-Yih Liao, Gen‐Yih Liao et al.•ARTICLE•Decision Support Systems•2021

  • A Cooperative Management App for Parents with Myopic Children Wearing Orthokeratology Lenses

    Open Access•Chi‐Chin Sun, Gen‐Yih Liao et al.•ARTICLE•International Journal of…•2021

    Orthokeratology (OK) lens wear is an effective modality to inhibit axial elongation in myopic children. Willingness for commitment from both parents and children contributes to the success of OK treatment. We aimed to develop and assess the usability of a mobile application on OK lens wear by quantitatively and qualitatively evaluating parents with myopic children and eye care professionals (ECPs). Moreover, the preliminary outcome was also evalu…

  • From skill growth expectancy to online game commitment

    Open Access•Tzu‐Ling Huang, Chieh‐Ni Wu et al.•ARTICLE•Computers in Human Behavior•2022

  • Cooperate to play

    Open Access•Thi Tuan Linh Pham, Tzu‐Ling Huang et al.•ARTICLE•Computers in Human Behavior•2023

    Online games are prominent computer applications worldwide. Gamers form teams to cooperate to achieve gaming goals. If gamers do not have in-game cooperation knowledge, they may find it difficult to integrate into gaming groups (e.g., teams and communities), which may further undermine their loyalty toward online games. Nevertheless, little is known about how in-game cooperation knowledge forms online gamer loyalty, indicating a research gap. Thi…

  • Friend-connecting affordances

    Open Access•Gen‐Yih Liao, Tzu‐Ling Huang et al.•ARTICLE•Internet Research•2023•References: 9

    Purpose Online games are popular applications of Internet technology, with over 2.8 billion users worldwide. Many players engage in team gameplay, indicating that online games are suitable media through which players connect with their friends. However, past studies have not examined the ability of games to assist players in connecting with their friends, indicating a gap. To fill this gap, the authors propose a new concept, the friend-connecting…

  • Tomorrow will be better

    Open Access•Tzu‐Ling Huang, Gen‐Yih Liao et al.•ARTICLE•Computers in Human Behavior•2024

  • How does escapism foster game experience and game use

    Open Access•Tzu‐Ling Huang, Tzu-Ling Huang et al.•ARTICLE•Decision Support Systems•2024

  • The ties that (healthily) bind

    Open Access•Shih‐I Tai, Shih-I Tai et al.•ARTICLE•Computers in Human Behavior•2026

  • How gaming goal pursuit and expert-rated computer game features interact to affect human game use behavior

    Open Access•Gen‐Yih Liao, Shih‐I Tai et al.•ARTICLE•Computers in Human Behavior•2026

  • Automated Machine Learning for Predicting Pressure Injury Risk in Home Care Centers Throughout Taiwan

    Open Access•Shwu-Feng Tsay, Jih Mei Lai et al.•ARTICLE•Health & Social Care in the…•2026

    Objective Pressure injuries (PIs) are a common issue among patients, particularly in home care centers. PIs lead to increased complications and increased healthcare costs. This study aimed to predict the occurrence of PIs among patients in Taiwan’s home care centers using electronic health records (EHRs) from the proposed Home Care Management System (HCMS). Design A retrospective study was conducted. Setting and Participants Nurses completed the …

Computer Science (12 works) · Psychology (12 works) · Loyalty (9 works) · Social Psychology (9 works) · Digital Marketing and Social Media (8 works) · Marketing (8 works) · Business (7 works) · Technology Adoption and User Behaviour (6 works) · Advertising (5 works) · Impact of Technology on Adolescents (5 works)

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