Tae‐Hwan Yoon
Biographic Data
| ID | 6645659 |
|---|---|
| NAME | Tae‐Hwan Yoon |
| GIVEN NAMES | Tae‐Hwan |
| FAMILY NAME | Yoon |
| SIGNATURE | YOON T H |
| AFFILIATIONS | Department of Hotel & Convention Management Dong‐Eui University Busan Republic of Korea |
| ORCID | 0009-0004-1588-2939 |
| VERIFIED | Yes |
| TOTAL WORKS | 8 |
| TOTAL CITATIONS | 1 |
| WORKS AS AUTHOR | 8 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
The Dynamics of Person–Person and Person–Place Connections Through Visiting Friends and Relatives ( VFR )
Visiting friends and relatives (VFR) provides a context in which person–person and person–place interactions occur. This study extends place attachment theory to the VFR context by examining how rapport influences place attachment and behavioral intentions through well‐being and place satisfaction. An empirical study was conducted using a sample of 470 guests who visited South Korea using PLS‐SEM. The results indicate that rapport significantly e…
From Streaming to Traveling
This study explores how Over‐the‐Top (OTT) streaming platforms influence individuals' travel decision‐making processes, particularly in the context of media‐induced tourism. Unlike prior research that focused on specific narratives, this study examines the OTT platform itself as an experiential infrastructure shaping user behavior. Using a mixed‐methods approach, Study 1 analyzes interviews with American viewers of Korean content, revealing that …
Beyond the Challenges
Family travel, especially with young children, represents a burgeoning segment in the global tourism industry, offering unparalleled opportunities for familial bonding and personal growth. However, this form of travel presents distinct challenges, predominantly stemming from perceived travel constraints. This study delves into the complex interplay between these constraints and their psychological impacts, specifically focusing on how they foster…
When Constraints Become Demotivators
This study examines the psychological mechanisms through which travel constraints discourage parents of young children from engaging in family tourism. Four types of constraints are examined as triggers of demotivation that foster travel avoidance and suppress intention. To capture both average effects and indispensable prerequisites, Partial Least Squares Structural Equation Modeling (PLS‐SEM) and Necessary Condition Analysis (NCA) are used for …
Flexible Identity in City Branding
While limited research has addressed the dynamic nature of city brand identities, flexible identity (FI) offers a useful lens for understanding multiple city brand personalities. This study examines the structural relationships among FI, city brand personality, cognitive image, affective image, and behavioral intention in Busan, Korea. Based on a sample of 315 respondents, Partial Least Squares Structural Equation Modeling was applied to test the…
Psychological renewal for caregiving parents
Understanding of Nationwide Camping Behavior in Korea
This study aims to investigate the main effect, and interaction effect of, camping regions and type of accommodation (i.e., general tent; glamping; camping car, caravan, trailer; car including general/modified vehicle) on campers' spending in terms of total, transportation, and accommodation costs. This study recruited a total of 3087 respondents based on the online panel who experienced camping between January 1, 2021 and December 31, 2021, in o…
The effect of short‐form video on travel decision‐making process
With the upsurge of individual interest in short‐form video, this has become an important communication medium that has the potential to influence viewers' behavior. Based on the importance of understanding the relationship between short‐form video and the travel decision‐making process, this study attempted to examine this linkage in the context of Korean food by integrating the AIDA and MGB models. An online survey was conducted with the short‐…
Understanding of Nationwide Camping Behavior in Korea
This study aims to investigate the main effect, and interaction effect of, camping regions and type of accommodation (i.e., general tent; glamping; camping car, caravan, trailer; car including general/modified vehicle) on campers' spending in terms of total, transportation, and accommodation costs. This study recruited a total of 3087 respondents based on the online panel who experienced camping between January 1, 2021 and December 31, 2021, in o…
The effect of short‐form video on travel decision‐making process
With the upsurge of individual interest in short‐form video, this has become an important communication medium that has the potential to influence viewers' behavior. Based on the importance of understanding the relationship between short‐form video and the travel decision‐making process, this study attempted to examine this linkage in the context of Korean food by integrating the AIDA and MGB models. An online survey was conducted with the short‐…
Beyond the Challenges
Family travel, especially with young children, represents a burgeoning segment in the global tourism industry, offering unparalleled opportunities for familial bonding and personal growth. However, this form of travel presents distinct challenges, predominantly stemming from perceived travel constraints. This study delves into the complex interplay between these constraints and their psychological impacts, specifically focusing on how they foster…
When Constraints Become Demotivators
This study examines the psychological mechanisms through which travel constraints discourage parents of young children from engaging in family tourism. Four types of constraints are examined as triggers of demotivation that foster travel avoidance and suppress intention. To capture both average effects and indispensable prerequisites, Partial Least Squares Structural Equation Modeling (PLS‐SEM) and Necessary Condition Analysis (NCA) are used for …
Flexible Identity in City Branding
While limited research has addressed the dynamic nature of city brand identities, flexible identity (FI) offers a useful lens for understanding multiple city brand personalities. This study examines the structural relationships among FI, city brand personality, cognitive image, affective image, and behavioral intention in Busan, Korea. Based on a sample of 315 respondents, Partial Least Squares Structural Equation Modeling was applied to test the…
Psychological renewal for caregiving parents
The Dynamics of Person–Person and Person–Place Connections Through Visiting Friends and Relatives ( VFR )
Visiting friends and relatives (VFR) provides a context in which person–person and person–place interactions occur. This study extends place attachment theory to the VFR context by examining how rapport influences place attachment and behavioral intentions through well‐being and place satisfaction. An empirical study was conducted using a sample of 470 guests who visited South Korea using PLS‐SEM. The results indicate that rapport significantly e…
From Streaming to Traveling
This study explores how Over‐the‐Top (OTT) streaming platforms influence individuals' travel decision‐making processes, particularly in the context of media‐induced tourism. Unlike prior research that focused on specific narratives, this study examines the OTT platform itself as an experiential infrastructure shaping user behavior. Using a mixed‐methods approach, Study 1 analyzes interviews with American viewers of Korean content, revealing that …
Diverse Aspects of Tourism Research (6 works) · Tourism (6 works) · Advertising (4 works) · Business (4 works) · Marketing (4 works) · Digital Marketing and Social Media (3 works) · Psychology (3 works) · Geography (2 works) · Accommodation (1 work) · Aesthetics (1 work)