Hyeona Jo
Biographic Data
| ID | 6646502 |
|---|---|
| NAME | Hyeona Jo |
| GIVEN NAMES | Hyeona |
| FAMILY NAME | Jo |
| SIGNATURE | JO H |
| AFFILIATIONS | Kyung Hee University |
| ORCID | 0000-0001-5397-048X |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 1 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
Tourist Preferences and Willingness‐to‐Pay for Nighttime Tourism Using a Discrete Choice Experiment
This study employs a discrete choice experiment to analyze tourists' preferences and willingness‐to‐pay (WTP) for nighttime tourism at Gyeongbokgung Palace. In addition, an exploratory sequential mixed‐methods approach was used, comprising a literature review and two‐stage in‐depth interviews, to identify the key attributes relevant to nighttime tourism. Tourists showed preferences for content, souvenirs, and convenient services, and were willing…
The impact of pet attachment, perceived value, and travel motivation on loyalty and intention to support in pet tourism
How much are you willing to pay when you travel with a pet? Evidence from a choice experiment
As pets are increasingly perceived as family members, the global pet market is growing rapidly. However, there are still insufficient facilities for travelling with pets. In this study, we focus on hotel accommodation, an important factor considered when travelling with pets. This research aims to investigate pet owners’ preferences and willingness to pay for various attributes of pet-friendly accommodations with 491 respondents by using a choice…
How much are you willing to pay when you travel with a pet? Evidence from a choice experiment
As pets are increasingly perceived as family members, the global pet market is growing rapidly. However, there are still insufficient facilities for travelling with pets. In this study, we focus on hotel accommodation, an important factor considered when travelling with pets. This research aims to investigate pet owners’ preferences and willingness to pay for various attributes of pet-friendly accommodations with 491 respondents by using a choice…
The impact of pet attachment, perceived value, and travel motivation on loyalty and intention to support in pet tourism
Tourist Preferences and Willingness‐to‐Pay for Nighttime Tourism Using a Discrete Choice Experiment
This study employs a discrete choice experiment to analyze tourists' preferences and willingness‐to‐pay (WTP) for nighttime tourism at Gyeongbokgung Palace. In addition, an exploratory sequential mixed‐methods approach was used, comprising a literature review and two‐stage in‐depth interviews, to identify the key attributes relevant to nighttime tourism. Tourists showed preferences for content, souvenirs, and convenient services, and were willing…
Advertising (2 works) · Business (2 works) · Diverse Aspects of Tourism Research (2 works) · Human-Animal Interaction Studies (2 works) · Marketing (2 works) · Psychology (2 works) · Tourism (2 works) · Accommodation (1 work) · Animal and Plant Science Education (1 work) · Computer Science (1 work)