Ferrán Lalueza
Biographic Data
| ID | 6702198 |
|---|---|
| NAME | Ferrán Lalueza |
| GIVEN NAMES | Ferrán |
| FAMILY NAME | Lalueza |
| SIGNATURE | LALUEZA F |
| AFFILIATIONS | Universitat Oberta de Catalunya |
| ORCID | 0000-0002-7010-9795 |
| VERIFIED | Yes |
| TOTAL WORKS | 6 |
| TOTAL CITATIONS | 3 |
| WORKS AS AUTHOR | 6 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2015 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
Viralizar para implicar
Introducción: Alineada con los estudios y directrices que muestran la potencial utilidad de las redes sociales para mejorar el bienestar emocional de los más jóvenes, esta investigación pretende identificar cómo son los contenidos sobre salud mental que en las redes sociales más usadas por los adolescentes generan una mayor tasa de interacción. Metodología: Se realiza una encuesta (N=2.240; 11-18 años) y un análisis de social media listening dura…
Comunicar la responsabilidad social corporativa en la era de la desinformación
En la era de la desinformación, los stakeholders se muestran cada vez más escépticos con las afirmaciones de compromiso social y medioambiental de las empresas. La expansión del greenwashing, entre otras técnicas de comunicación engañosa, ha hecho caer la confianza del consumidor y de otros públicos clave. Este estudio examina cómo desarrollan la comunicación de la responsabilidad social corporativa (RSC) y de los criterios ESG (environmental, so…
Co‐Creation and Validation of a Social Media Resource for Mental Health Literacy Among Spanish Adolescents
INTRODUCTION: This study aims to design (co-create) and validate a social media resource for mental health literacy (MHL) based on the interests of adolescents. METHODS: A qualitative descriptive study was conducted between November 2023 and July 2024. The sample comprised 30 third- and fourth-year secondary school students and 10 teachers from three schools in Barcelona, along with 15 health professionals and 7 communication professionals. Co-cr…
Compromiso con la Responsabilidad Social Corporativa. Un análisis de su visualización por parte de las agencias de relaciones públicas
Introducción: Desde la introducción de los Objetivos de Desarrollo Sostenible (ODS), el desarrollo sostenible y la Resposnabilidad Social Corporativa (RSC) son una de las principales tendencias estratégicas en relaciones públicas (RRPP). La presente investigación tiene como objetivo identificar si las agencias visibilizan su oferta de servicios especializados en RSC, y comprobar su propio compromiso en la materia. Metodología: Se han analizado la…
Monologues in the conversational era
Ibex 35 and Fortune 500 companies are still not fully utilizing the dialogic potential of social media. The percentage of companies with a low level of dialogic communication exceeds the percentage of companies with a high level in both groups, according to this study which assesses the level of dialogic communication developed by firms with their external audiences on blogs, Facebook and Twitter in an integrated way. Based on Kent & Taylor’s (19…
Internet y nuevos medios
This research was aimed at determining the media use by the Spanish population over 61 years, their relation with the new technologies and their opinions. We interviewed 383 Spaniards as part of the 2013 World Internet Project (WIP). The sample was segmented into two categories: young olds (from 61-70 years), and middle-old olds (71 and over). The results have been compared to the Spanish general population to detect the most relevant specifities…
Monologues in the conversational era
Ibex 35 and Fortune 500 companies are still not fully utilizing the dialogic potential of social media. The percentage of companies with a low level of dialogic communication exceeds the percentage of companies with a high level in both groups, according to this study which assesses the level of dialogic communication developed by firms with their external audiences on blogs, Facebook and Twitter in an integrated way. Based on Kent & Taylor’s (19…
Internet y nuevos medios
This research was aimed at determining the media use by the Spanish population over 61 years, their relation with the new technologies and their opinions. We interviewed 383 Spaniards as part of the 2013 World Internet Project (WIP). The sample was segmented into two categories: young olds (from 61-70 years), and middle-old olds (71 and over). The results have been compared to the Spanish general population to detect the most relevant specifities…
Internet y nuevos medios
This research was aimed at determining the media use by the Spanish population over 61 years, their relation with the new technologies and their opinions. We interviewed 383 Spaniards as part of the 2013 World Internet Project (WIP). The sample was segmented into two categories: young olds (from 61-70 years), and middle-old olds (71 and over). The results have been compared to the Spanish general population to detect the most relevant specifities…
Monologues in the conversational era
Ibex 35 and Fortune 500 companies are still not fully utilizing the dialogic potential of social media. The percentage of companies with a low level of dialogic communication exceeds the percentage of companies with a high level in both groups, according to this study which assesses the level of dialogic communication developed by firms with their external audiences on blogs, Facebook and Twitter in an integrated way. Based on Kent & Taylor’s (19…
Compromiso con la Responsabilidad Social Corporativa. Un análisis de su visualización por parte de las agencias de relaciones públicas
Introducción: Desde la introducción de los Objetivos de Desarrollo Sostenible (ODS), el desarrollo sostenible y la Resposnabilidad Social Corporativa (RSC) son una de las principales tendencias estratégicas en relaciones públicas (RRPP). La presente investigación tiene como objetivo identificar si las agencias visibilizan su oferta de servicios especializados en RSC, y comprobar su propio compromiso en la materia. Metodología: Se han analizado la…
Comunicar la responsabilidad social corporativa en la era de la desinformación
En la era de la desinformación, los stakeholders se muestran cada vez más escépticos con las afirmaciones de compromiso social y medioambiental de las empresas. La expansión del greenwashing, entre otras técnicas de comunicación engañosa, ha hecho caer la confianza del consumidor y de otros públicos clave. Este estudio examina cómo desarrollan la comunicación de la responsabilidad social corporativa (RSC) y de los criterios ESG (environmental, so…
Co‐Creation and Validation of a Social Media Resource for Mental Health Literacy Among Spanish Adolescents
INTRODUCTION: This study aims to design (co-create) and validate a social media resource for mental health literacy (MHL) based on the interests of adolescents. METHODS: A qualitative descriptive study was conducted between November 2023 and July 2024. The sample comprised 30 third- and fourth-year secondary school students and 10 teachers from three schools in Barcelona, along with 15 health professionals and 7 communication professionals. Co-cr…
Viralizar para implicar
Introducción: Alineada con los estudios y directrices que muestran la potencial utilidad de las redes sociales para mejorar el bienestar emocional de los más jóvenes, esta investigación pretende identificar cómo son los contenidos sobre salud mental que en las redes sociales más usadas por los adolescentes generan una mayor tasa de interacción. Metodología: Se realiza una encuesta (N=2.240; 11-18 años) y un análisis de social media listening dura…
Political science (4 works) · Communication and COVID-19 Impact (3 works) · Public Relations and Crisis Communication (3 works) · Computer Science (2 works) · Humanities (2 works) · Mental health (2 works) · Psychology (2 works) · Sample (material (2 works) · Social media (2 works) · Social Media in Health Education (2 works)