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Seo Yoon Lee

Biographic Data

ID6715028
NAMESeo Yoon Lee
GIVEN NAMESSeo Yoon
FAMILY NAMELee
SIGNATURELEE S Y
AFFILIATIONSUniversity of Illinois Urbana-Champaign
ORCID0000-0003-1075-8061
VERIFIEDYes
TOTAL WORKS11
TOTAL CITATIONS5
AUTHOR COUNT11
EDITOR COUNT0
FIRST PUBLICATION YEAR2015
LATEST PUBLICATION YEAR2026
H-INDEX1
  • Online incivility

    Open Access•Seo Yoon Lee, Weizi Liu et al.•ARTICLE•The Communication Review•2026

    In this systematic review, we analyzed 67 peer-reviewed articles published between 2005 and 2025 that employ experimental designs to establish clear causality. Specifically, we focused on how online incivility is defined, operationalized, and theorized, as well as its documented effects. We found that there was a lack of theory unique to incivility; the main sites of online incivility are the comment sections of social media platforms and news we…

  • Acceptance and self-protection in government, commercial, and interpersonal surveillance contexts

    Open Access•Weizi Liu, Seo Yoon Lee et al.•ARTICLE•Cyberpsychology Journal of…•2024

    Digital surveillance is pervasive in cyberspace, with various parties continuously monitoring online activities. The ways in which internet users perceive and respond to such surveillance across overlapping contexts warrants deeper exploration. This study delves into the acceptance of digital surveillance by internet users and their subsequent self-protective actions against it in three distinct contexts: government, commercial, and interpersonal…

  • Does Tone of Comments Matter

    Open Access•Seo Yoon Lee, Youngji Seo•ARTICLE•Communication Studies•2023

    Although fake news has become a serious social issue and the detrimental effects of fake news have become more salient in online environments, scholars have not extensively studied the role of uncivil comments posted about fake news. As fake news itself is typically partisan and tends to deceive publics for specific purposes (e.g. gaining support for specific agendas), it usually induces heated discussion and uncivil commenting, especially among …

  • What makes people more polarized? The effects of anonymity, being with like-minded others, and the moderating role of need for approval

    Open Access•Seo Yoon Lee, Jung-Hyun Kim•ARTICLE•Telematics and Informatics•2023

  • Socio-economic factors associated with mental health outcomes during the Covid-19 pandemic in South Korea

    Open Access•Seo Yoon Lee, Jung Jae Lee et al.•ARTICLE•Frontiers in Public Health•2022

    Background: Individuals are at an increased risk of adverse mental health outcomes during the COVID-19 pandemic. To reduce the impact on mental health outcomes that were induced by national-level policies, which may influence an individual at the community level, exploring the comprehensive relations between individual and environmental factors are needed. The aim is to examine socio-ecological factors associated with mental health outcomes, incl…

  • The Impact of Covid-19 Protocols on the Continuity of Care for Patients with Hypertension

    Open Access•Seo Yoon Lee, Sung‐Youn Chun et al.•ARTICLE•International Journal of…•2022

    The aim of this study was to investigate the impact of the coronavirus disease 2019 (COVID-19) pandemic on the continuity of care (COC) for patients with hypertension. Additionally, the factor of whether participants were treated via telemedicine was also considered. This study used the National Health Insurance and Medical Aid claims data of the Republic of Korea between 2019 and 2020. Multivariable regression analysis was performed to identify …

  • Why People Became Hostile during the Covid-19 Pandemic

    Seo Yoon Lee, Se Jung Kim et al.•ARTICLE•Mass Communication & Society•2022•Cited by: 4•References: 14

    After the breakout of COVID-19, people debated whether the Trump administration or foreign countries (e.g., China and some European countries) were responsible for the global pandemic. The aim of the current study was to examine, based on attribution theory, why people blamed different actors and showed hostility toward them during the pandemic. Scholars have found that information obtained during a crisis could lead people to blame specific targ…

  • Expressing unpopular opinion or trolling

    Open Access•Seo Yoon Lee, Min Yao et al.•ARTICLE•Telematics and Informatics•2021

  • The Effects of Social Media Use on Preventive Behaviors during Infectious Disease Outbreaks

    Sang‐hwa Oh, Sang-Hwa Oh et al.•ARTICLE•Health Communication•2020

    While there has been increasing attention to the role of social media during infectious disease outbreaks, relatively little is known about the underlying mechanisms by which social media use affects risk perception and preventive behaviors during such outbreaks. Using data collected during the 2015 Middle East Respiratory Syndrome coronavirus (MERS-CoV) outbreak in South Korea, this study explores the relationships among social media use, risk p…

  • Putting the “Me” in endorsement

    Open Access•Kristy A Hamilton, Seo Yoon Lee et al.•ARTICLE•New Media & Society•2020•Cited by: 1•References: 3

    Self-endorsement—depicting the “self” as an endorser of a brand—represents a potentially powerful advertising strategy made possible by new media. This experiment tests the hypothesis that receiving brand recommendations from an intelligent personal assistant believed to be tailored to one’s own characteristics and consumer interests yields higher brand attitude and purchase intention toward the (self-endorsed) brand than receiving brand recommen…

  • Is secondhand smoke associated with stress in smokers and non-smokers

    Open Access•Seung Ju Kim, KYU-TAE HAN et al.•ARTICLE•BMC Public Health•2015

    Exposure to SHS in the workplace and at home is considered to be a risk factor for high stress in both smokers and never-smoker. Therefore, strict regulations banning smoke which can smoking ban reduce SHS exposure are recommended in order to improve the populations' health

  • Why People Became Hostile during the Covid-19 Pandemic

    Seo Yoon Lee, Se Jung Kim et al.•ARTICLE•Mass Communication & Society•2022•Cited by: 4•References: 14

    After the breakout of COVID-19, people debated whether the Trump administration or foreign countries (e.g., China and some European countries) were responsible for the global pandemic. The aim of the current study was to examine, based on attribution theory, why people blamed different actors and showed hostility toward them during the pandemic. Scholars have found that information obtained during a crisis could lead people to blame specific targ…

  • Putting the “Me” in endorsement

    Open Access•Kristy A Hamilton, Seo Yoon Lee et al.•ARTICLE•New Media & Society•2020•Cited by: 1•References: 3

    Self-endorsement—depicting the “self” as an endorser of a brand—represents a potentially powerful advertising strategy made possible by new media. This experiment tests the hypothesis that receiving brand recommendations from an intelligent personal assistant believed to be tailored to one’s own characteristics and consumer interests yields higher brand attitude and purchase intention toward the (self-endorsed) brand than receiving brand recommen…

  • Is secondhand smoke associated with stress in smokers and non-smokers

    Open Access•Seung Ju Kim, KYU-TAE HAN et al.•ARTICLE•BMC Public Health•2015

    Exposure to SHS in the workplace and at home is considered to be a risk factor for high stress in both smokers and never-smoker. Therefore, strict regulations banning smoke which can smoking ban reduce SHS exposure are recommended in order to improve the populations' health

  • The Effects of Social Media Use on Preventive Behaviors during Infectious Disease Outbreaks

    Sang‐hwa Oh, Sang-Hwa Oh et al.•ARTICLE•Health Communication•2020

    While there has been increasing attention to the role of social media during infectious disease outbreaks, relatively little is known about the underlying mechanisms by which social media use affects risk perception and preventive behaviors during such outbreaks. Using data collected during the 2015 Middle East Respiratory Syndrome coronavirus (MERS-CoV) outbreak in South Korea, this study explores the relationships among social media use, risk p…

  • Putting the “Me” in endorsement

    Open Access•Kristy A Hamilton, Seo Yoon Lee et al.•ARTICLE•New Media & Society•2020•Cited by: 1•References: 3

    Self-endorsement—depicting the “self” as an endorser of a brand—represents a potentially powerful advertising strategy made possible by new media. This experiment tests the hypothesis that receiving brand recommendations from an intelligent personal assistant believed to be tailored to one’s own characteristics and consumer interests yields higher brand attitude and purchase intention toward the (self-endorsed) brand than receiving brand recommen…

  • Expressing unpopular opinion or trolling

    Open Access•Seo Yoon Lee, Min Yao et al.•ARTICLE•Telematics and Informatics•2021

  • Socio-economic factors associated with mental health outcomes during the Covid-19 pandemic in South Korea

    Open Access•Seo Yoon Lee, Jung Jae Lee et al.•ARTICLE•Frontiers in Public Health•2022

    Background: Individuals are at an increased risk of adverse mental health outcomes during the COVID-19 pandemic. To reduce the impact on mental health outcomes that were induced by national-level policies, which may influence an individual at the community level, exploring the comprehensive relations between individual and environmental factors are needed. The aim is to examine socio-ecological factors associated with mental health outcomes, incl…

  • The Impact of Covid-19 Protocols on the Continuity of Care for Patients with Hypertension

    Open Access•Seo Yoon Lee, Sung‐Youn Chun et al.•ARTICLE•International Journal of…•2022

    The aim of this study was to investigate the impact of the coronavirus disease 2019 (COVID-19) pandemic on the continuity of care (COC) for patients with hypertension. Additionally, the factor of whether participants were treated via telemedicine was also considered. This study used the National Health Insurance and Medical Aid claims data of the Republic of Korea between 2019 and 2020. Multivariable regression analysis was performed to identify …

  • Why People Became Hostile during the Covid-19 Pandemic

    Seo Yoon Lee, Se Jung Kim et al.•ARTICLE•Mass Communication & Society•2022•Cited by: 4•References: 14

    After the breakout of COVID-19, people debated whether the Trump administration or foreign countries (e.g., China and some European countries) were responsible for the global pandemic. The aim of the current study was to examine, based on attribution theory, why people blamed different actors and showed hostility toward them during the pandemic. Scholars have found that information obtained during a crisis could lead people to blame specific targ…

  • Does Tone of Comments Matter

    Open Access•Seo Yoon Lee, Youngji Seo•ARTICLE•Communication Studies•2023

    Although fake news has become a serious social issue and the detrimental effects of fake news have become more salient in online environments, scholars have not extensively studied the role of uncivil comments posted about fake news. As fake news itself is typically partisan and tends to deceive publics for specific purposes (e.g. gaining support for specific agendas), it usually induces heated discussion and uncivil commenting, especially among …

  • What makes people more polarized? The effects of anonymity, being with like-minded others, and the moderating role of need for approval

    Open Access•Seo Yoon Lee, Jung-Hyun Kim•ARTICLE•Telematics and Informatics•2023

  • Acceptance and self-protection in government, commercial, and interpersonal surveillance contexts

    Open Access•Weizi Liu, Seo Yoon Lee et al.•ARTICLE•Cyberpsychology Journal of…•2024

    Digital surveillance is pervasive in cyberspace, with various parties continuously monitoring online activities. The ways in which internet users perceive and respond to such surveillance across overlapping contexts warrants deeper exploration. This study delves into the acceptance of digital surveillance by internet users and their subsequent self-protective actions against it in three distinct contexts: government, commercial, and interpersonal…

  • Online incivility

    Open Access•Seo Yoon Lee, Weizi Liu et al.•ARTICLE•The Communication Review•2026

    In this systematic review, we analyzed 67 peer-reviewed articles published between 2005 and 2025 that employ experimental designs to establish clear causality. Specifically, we focused on how online incivility is defined, operationalized, and theorized, as well as its documented effects. We found that there was a lack of theory unique to incivility; the main sites of online incivility are the comment sections of social media platforms and news we…

Psychology (8 works) · Social Psychology (6 works) · Business (4 works) · Medicine (4 works) · Misinformation and Its Impacts (4 works) · Political science (4 works) · Computer Science (3 works) · Disease (3 works) · Internet privacy (3 works) · COVID-19 and Mental Health (2 works)

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