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Shichang Duan

Biographic Data

ID6715406
NAMEShichang Duan
GIVEN NAMESShichang
FAMILY NAMEDuan
SIGNATUREDUAN S
AFFILIATIONSUniversity of Amsterdam
ORCID0009-0001-2179-0545
VERIFIEDYes
TOTAL WORKS3
TOTAL CITATIONS0
WORKS AS AUTHOR3
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2025
H-INDEX0
  • “I’m an E-Commerce Streamer, Not Influencer” ——The Logistical Struggle for Performing Authenticity on Douyin

    Open Access•Shichang Duan•ARTICLE•AoIR Selected Papers of Internet…•2025

    This article builds on a growing body of research on content creators and authenticity through examining practices of performing authenticity of a rising labor figures, e-commerce streamers in China. Along with content creation, they interrogate agricultural products, infrastructure networks and their own body to create an authentic rural China. Their invisible labor on logistical level to ensure the data flow contributes to a richer typology on …

  • Platform-mediated racialization

    Open Access•Shichang Duan, Shanshan Lan•ARTICLE•New Media & Society•2025•References: 21

    Due to the rise of global e-commerce platforms like Alibaba, online interactions between rural Chinese wig sellers and Black clients are increasing. However, the racial implications of such platform-mediated business relations remain underexplored. Based on ethnographic fieldwork in Xuchang, a leading distribution and export center for wigs products in the global supply chain, this research examines the active role of Alibaba in orchestrating, st…

  • Producing new farmers in Chinese rural live E-commerce

    Shichang Duan, Jian Lin et al.•ARTICLE•Chinese Journal of Communication•2023

    This research examines the complex labor practices of live e-commerce sellers in rural China. Migrant workers are being drawn back to their rural homes by the techno-entrepreneurial prospects of live e-commerce being used as part of the “new farmers” branding. We examine how livestreaming platforms transform the labor process of rural produce sellers, zooming in on the physical work and transactional labor involved in the process of platformizati…

No prominent works on this page.

  • Producing new farmers in Chinese rural live E-commerce

    Shichang Duan, Jian Lin et al.•ARTICLE•Chinese Journal of Communication•2023

    This research examines the complex labor practices of live e-commerce sellers in rural China. Migrant workers are being drawn back to their rural homes by the techno-entrepreneurial prospects of live e-commerce being used as part of the “new farmers” branding. We examine how livestreaming platforms transform the labor process of rural produce sellers, zooming in on the physical work and transactional labor involved in the process of platformizati…

  • “I’m an E-Commerce Streamer, Not Influencer” ——The Logistical Struggle for Performing Authenticity on Douyin

    Open Access•Shichang Duan•ARTICLE•AoIR Selected Papers of Internet…•2025

    This article builds on a growing body of research on content creators and authenticity through examining practices of performing authenticity of a rising labor figures, e-commerce streamers in China. Along with content creation, they interrogate agricultural products, infrastructure networks and their own body to create an authentic rural China. Their invisible labor on logistical level to ensure the data flow contributes to a richer typology on …

  • Platform-mediated racialization

    Open Access•Shichang Duan, Shanshan Lan•ARTICLE•New Media & Society•2025•References: 21

    Due to the rise of global e-commerce platforms like Alibaba, online interactions between rural Chinese wig sellers and Black clients are increasing. However, the racial implications of such platform-mediated business relations remain underexplored. Based on ethnographic fieldwork in Xuchang, a leading distribution and export center for wigs products in the global supply chain, this research examines the active role of Alibaba in orchestrating, st…

Business (2 works) · Capitalism (2 works) · Digital Economy and Work Transformation (2 works) · Migration, Ethnicity, and Economy (2 works) · Advertising (1 work) · Asian Culture and Media Studies (1 work) · Bureaucracy (1 work) · China (1 work) · China's Socioeconomic Reforms and Governance (1 work) · Computer Science (1 work)

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