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Ali Hasaan

Biographic Data

ID6723380
NAMEAli Hasaan
GIVEN NAMESAli
FAMILY NAMEHasaan
SIGNATUREHASAAN A
AFFILIATIONSNFC Institute of Engineering and Technology
ORCID0000-0003-3202-2186
VERIFIEDYes
TOTAL WORKS7
TOTAL CITATIONS0
WORKS AS AUTHOR7
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2020
LATEST PUBLICATION YEAR2026
H-INDEX0
  • Transnational football fandom

    Ali Hasaan•ARTICLE•Culture Sport Society•2026

    This study explores the social and cultural meanings Pakistani fans attach to their fandom of Real Madrid within a context of limited local football infrastructure. Using a constructivist qualitative approach, semi-structured interviews were conducted with 22 dedicated fans, and thematic analysis identified eight interconnected themes: symbolic capital, global belonging and local displacement, digitally mediated fandom, leisure and emotional esca…

  • Gendered barriers in athlete career pathways

    Open Access•Ali Hasaan, Jawaria Khalid et al.•ARTICLE•Podium Sport Leisure and Tourism…•2026

    Study Objective: This study aims to uncover the barriers that inhibit women college athletes in the Global South from pursuing professional sports careers. Focusing on Pakistan as a case study, it interrogates how intersecting gendered, cultural, and institutional forces shape women’s sporting experiences and restrict their long-term athletic trajectories. Methodology/approach: Grounded theory was employed as a qualitative research approach throu…

  • Situational analysis of Iran’s eSports ecosystem

    Hesamoddin Bagheri, Najaf Aghaei et al.•ARTICLE•The Communication Review•2026

    The purpose of the study is to map and interpret the structure, actors, and dynamics of Iran’s eSports ecosystem, and to develop a context-sensitive understanding of how competitive digital sport sustains and evolves under political, infrastructural, and economic constraints. The study adopts Clarke’s situational analysis, a post-modern extension of grounded theory. Data sources comprised semi-structured interviews with 19 Iranian eSports stakeho…

  • Symbolic capital and the social construction of cricketer brand value

    Open Access•Ali Hasaan•ARTICLE•International Review for the…•2026

    This study examines how cricketer brand value is socially constructed in Pakistan within a culturally embedded sporting system shaped by nationalism, morality, and institutional legitimacy. Using a grounded theory approach, semi-structured interviews were conducted with 31 participants, comprising 12 experts, 19 cricket fans, and administrators to develop an inductive model of symbolic brand formation. Findings reveal that cricketer brand value i…

  • Armchair football fandom

    Open Access•Mücahi̇t Fi̇şne, Ali Hasaan•ARTICLE•Soccer and Society•2026•References: 11

    This study investigates the motivations driving armchair football fandom, a form of remote engagement that has often been overlooked in favour of stadium-based perspectives. Using a qualitative approach, semi-structured interviews with 25 fans were conducted who primarily consume football from home. The data were analysed through grounded theory coding procedures. Findings reveal five interrelated motivations: psychological comfort, social practi…

  • Abordagem da teoria fundamentada

    Open Access•Niloofar Khosravi, Hesamoddin Bagheri et al.•ARTICLE•Podium Sport Leisure and Tourism…•2024

    Objective of the Study: This research aims to examine the impact of hosting sports events on Iranian society, seeking to establish a correlation between event hosting and sports participation across diverse demographic segments.Methodology: Employing a qualitative approach, this study conducted semi-structured interviews with 12 experts. The interview questions were meticulously designed to address the central research question comprehensively. G…

  • Athlete branding in less popular sport

    Open Access•Ali Hasaan, Vajiheh Javani et al.•ARTICLE•Podium Sport Leisure and Tourism…•2020

    Objetivo do estudo: Apesar da existência de oportunidades de desenvolvimento de marcas dos atletas, em esportes menos populares os atletas encontram dificuldades neste tema. Portanto, o presente estudo teve como objetivo contribuir com a literatura existente sobre a marca do atleta, fornecendo uma compreensão melhor e holística da marca do atleta em esportes menos populares.Metodologia: Empregamos a abordagem triádica que envolveu três partes int…

No prominent works on this page.

  • Athlete branding in less popular sport

    Open Access•Ali Hasaan, Vajiheh Javani et al.•ARTICLE•Podium Sport Leisure and Tourism…•2020

    Objetivo do estudo: Apesar da existência de oportunidades de desenvolvimento de marcas dos atletas, em esportes menos populares os atletas encontram dificuldades neste tema. Portanto, o presente estudo teve como objetivo contribuir com a literatura existente sobre a marca do atleta, fornecendo uma compreensão melhor e holística da marca do atleta em esportes menos populares.Metodologia: Empregamos a abordagem triádica que envolveu três partes int…

  • Abordagem da teoria fundamentada

    Open Access•Niloofar Khosravi, Hesamoddin Bagheri et al.•ARTICLE•Podium Sport Leisure and Tourism…•2024

    Objective of the Study: This research aims to examine the impact of hosting sports events on Iranian society, seeking to establish a correlation between event hosting and sports participation across diverse demographic segments.Methodology: Employing a qualitative approach, this study conducted semi-structured interviews with 12 experts. The interview questions were meticulously designed to address the central research question comprehensively. G…

  • Transnational football fandom

    Ali Hasaan•ARTICLE•Culture Sport Society•2026

    This study explores the social and cultural meanings Pakistani fans attach to their fandom of Real Madrid within a context of limited local football infrastructure. Using a constructivist qualitative approach, semi-structured interviews were conducted with 22 dedicated fans, and thematic analysis identified eight interconnected themes: symbolic capital, global belonging and local displacement, digitally mediated fandom, leisure and emotional esca…

  • Gendered barriers in athlete career pathways

    Open Access•Ali Hasaan, Jawaria Khalid et al.•ARTICLE•Podium Sport Leisure and Tourism…•2026

    Study Objective: This study aims to uncover the barriers that inhibit women college athletes in the Global South from pursuing professional sports careers. Focusing on Pakistan as a case study, it interrogates how intersecting gendered, cultural, and institutional forces shape women’s sporting experiences and restrict their long-term athletic trajectories. Methodology/approach: Grounded theory was employed as a qualitative research approach throu…

  • Situational analysis of Iran’s eSports ecosystem

    Hesamoddin Bagheri, Najaf Aghaei et al.•ARTICLE•The Communication Review•2026

    The purpose of the study is to map and interpret the structure, actors, and dynamics of Iran’s eSports ecosystem, and to develop a context-sensitive understanding of how competitive digital sport sustains and evolves under political, infrastructural, and economic constraints. The study adopts Clarke’s situational analysis, a post-modern extension of grounded theory. Data sources comprised semi-structured interviews with 19 Iranian eSports stakeho…

  • Symbolic capital and the social construction of cricketer brand value

    Open Access•Ali Hasaan•ARTICLE•International Review for the…•2026

    This study examines how cricketer brand value is socially constructed in Pakistan within a culturally embedded sporting system shaped by nationalism, morality, and institutional legitimacy. Using a grounded theory approach, semi-structured interviews were conducted with 31 participants, comprising 12 experts, 19 cricket fans, and administrators to develop an inductive model of symbolic brand formation. Findings reveal that cricketer brand value i…

  • Armchair football fandom

    Open Access•Mücahi̇t Fi̇şne, Ali Hasaan•ARTICLE•Soccer and Society•2026•References: 11

    This study investigates the motivations driving armchair football fandom, a form of remote engagement that has often been overlooked in favour of stadium-based perspectives. Using a qualitative approach, semi-structured interviews with 25 fans were conducted who primarily consume football from home. The data were analysed through grounded theory coding procedures. Findings reveal five interrelated motivations: psychological comfort, social practi…

Sports, Gender, and Society (6 works) · Sport and Mega-Event Impacts (4 works) · Consumer Behavior in Brand Consumption and Identification (3 works) · Grounded theory (3 works) · Athletes (2 works) · Global South (2 works) · Habitus (2 works) · Physical Education and Sports Studies (2 works) · Sociology (2 works) · Symbolic capital (2 works)

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