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Marymagdaline Enowmbi Tarkang

Biographic Data

ID6734278
NAMEMarymagdaline Enowmbi Tarkang
GIVEN NAMESMarymagdaline Enowmbi
FAMILY NAMETarkang
SIGNATURETARKANG M E
AFFILIATIONSFaculty of Economics, Administrative and Social Science Istanbul Gelisim University Istanbul Turkey
ORCID0000-0003-4356-2620
VERIFIEDYes
TOTAL WORKS6
TOTAL CITATIONS1
AUTHOR COUNT6
EDITOR COUNT0
FIRST PUBLICATION YEAR2020
LATEST PUBLICATION YEAR2023
H-INDEX1
  • Antecedents of customer loyalty in mobile telecommunication companies in Cameroon

    Open Access•Marymagdaline Enowmbi Tarkang, Ruth Nange Yunji et al.•ARTICLE•Information Development•2023

    The mobile telecommunication (telecom) sector has become the basic source of information nowadays, especially in Cameroon. It is used to transfer and deliver information through voice, video, data, graphics, and more at perpetually increasing speeds. The quality of mobile services does not only impact the attraction of new customers but also to maintain the existing ones. The study uses relationship marketing theory and a quantitative and cross-s…

  • Investigating the factors that trigger airline industry purchase intention

    Open Access•Marymagdaline Enowmbi Tarkang, U V Alola et al.•ARTICLE•Current Psychology•2022

  • Can Website quality Moderate the Relationship between Information‐task‐fit and Electronic word of mouth

    Open Access•Marymagdaline Enowmbi Tarkang, Ali Ozturen et al.•ARTICLE•Journal of Public Affairs•2020•References: 6

    Information technology expertise has comprehensively revamped and made well recognized, the hospitality and tourism industry. Electronic businesses, which are different type of commercial business was constructed and established with the help of the internet, and this now affects the way clients react. The current research seeks to explore the effect of information‐task‐fit, on electronic word of mouth (eWOM) of users of Turkish airlines. Further…

  • Green training an effective strategy for a cleaner environment

    Open Access•U V Alola, Serdar Çöp et al.•ARTICLE•Journal of Public Affairs•2020•References: 6

    The call for tourism sector to contribute its quota to a cleaner and a greener environment is gaining momentum. Organization's green initiative and training are mainly on employee's contribution to the environment and its sustainability. Research related to green human resource management especially green training (GT), environmental performance, and behaviors have been given little attention in the hospitality industry. The particular examinatio…

  • Avoiding employee deviance in the hotel industry

    Open Access•Marymagdaline Enowmbi Tarkang, Ali Ozturen et al.•ARTICLE•Journal of Public Affairs•2020•References: 18

    The current paper observes the effect of ethics in leadership on employees trust, affective commitments, and deviance behaviors. Ethical behavior, choices of supervisors and managers, and apprehension of the establishments where deviant activities are supported by workers will be vital. The impression of corrupt morals appears to be a risk to the achievement of the institution. This study made use of a method using a convenience sample. Statistic…

  • Inspiring employee voice through leader–member exchange

    Open Access•Marymagdaline Enowmbi Tarkang, Ruth Yunji Nange et al.•ARTICLE•Journal of Public Affairs•2020•Cited by: 1•References: 11

    The competitiveness in the hotel setting around the world is increasingly developing worldwide, as hotels try to follow innovative strategies to cultivate, and as customers have more alternatives to make choices. This paper makes use of 3 and 4 star hotels in the South‐west region of Cameroon. Five‐star hotels were not included in the study because none were found in the region. Leader–member exchange (LMX) induces good employee job performance a…

  • Inspiring employee voice through leader–member exchange

    Open Access•Marymagdaline Enowmbi Tarkang, Ruth Yunji Nange et al.•ARTICLE•Journal of Public Affairs•2020•Cited by: 1•References: 11

    The competitiveness in the hotel setting around the world is increasingly developing worldwide, as hotels try to follow innovative strategies to cultivate, and as customers have more alternatives to make choices. This paper makes use of 3 and 4 star hotels in the South‐west region of Cameroon. Five‐star hotels were not included in the study because none were found in the region. Leader–member exchange (LMX) induces good employee job performance a…

  • Can Website quality Moderate the Relationship between Information‐task‐fit and Electronic word of mouth

    Open Access•Marymagdaline Enowmbi Tarkang, Ali Ozturen et al.•ARTICLE•Journal of Public Affairs•2020•References: 6

    Information technology expertise has comprehensively revamped and made well recognized, the hospitality and tourism industry. Electronic businesses, which are different type of commercial business was constructed and established with the help of the internet, and this now affects the way clients react. The current research seeks to explore the effect of information‐task‐fit, on electronic word of mouth (eWOM) of users of Turkish airlines. Further…

  • Green training an effective strategy for a cleaner environment

    Open Access•U V Alola, Serdar Çöp et al.•ARTICLE•Journal of Public Affairs•2020•References: 6

    The call for tourism sector to contribute its quota to a cleaner and a greener environment is gaining momentum. Organization's green initiative and training are mainly on employee's contribution to the environment and its sustainability. Research related to green human resource management especially green training (GT), environmental performance, and behaviors have been given little attention in the hospitality industry. The particular examinatio…

  • Avoiding employee deviance in the hotel industry

    Open Access•Marymagdaline Enowmbi Tarkang, Ali Ozturen et al.•ARTICLE•Journal of Public Affairs•2020•References: 18

    The current paper observes the effect of ethics in leadership on employees trust, affective commitments, and deviance behaviors. Ethical behavior, choices of supervisors and managers, and apprehension of the establishments where deviant activities are supported by workers will be vital. The impression of corrupt morals appears to be a risk to the achievement of the institution. This study made use of a method using a convenience sample. Statistic…

  • Inspiring employee voice through leader–member exchange

    Open Access•Marymagdaline Enowmbi Tarkang, Ruth Yunji Nange et al.•ARTICLE•Journal of Public Affairs•2020•Cited by: 1•References: 11

    The competitiveness in the hotel setting around the world is increasingly developing worldwide, as hotels try to follow innovative strategies to cultivate, and as customers have more alternatives to make choices. This paper makes use of 3 and 4 star hotels in the South‐west region of Cameroon. Five‐star hotels were not included in the study because none were found in the region. Leader–member exchange (LMX) induces good employee job performance a…

  • Investigating the factors that trigger airline industry purchase intention

    Open Access•Marymagdaline Enowmbi Tarkang, U V Alola et al.•ARTICLE•Current Psychology•2022

  • Antecedents of customer loyalty in mobile telecommunication companies in Cameroon

    Open Access•Marymagdaline Enowmbi Tarkang, Ruth Nange Yunji et al.•ARTICLE•Information Development•2023

    The mobile telecommunication (telecom) sector has become the basic source of information nowadays, especially in Cameroon. It is used to transfer and deliver information through voice, video, data, graphics, and more at perpetually increasing speeds. The quality of mobile services does not only impact the attraction of new customers but also to maintain the existing ones. The study uses relationship marketing theory and a quantitative and cross-s…

Business (5 works) · Marketing (5 works) · Customer Service Quality and Loyalty (4 works) · Political science (4 works) · Psychology (4 works) · Advertising (3 works) · Computer Science (3 works) · Digital Marketing and Social Media (3 works) · Service quality (3 works) · Social Psychology (3 works)

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