Andrew Kegerise
Biographic Data
| ID | 6745542 |
|---|---|
| NAME | Andrew Kegerise |
| GIVEN NAMES | Andrew |
| FAMILY NAME | Kegerise |
| SIGNATURE | KEGERISE A |
| AFFILIATIONS | Pennsylvania State University |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 1 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2012 |
| LATEST PUBLICATION YEAR | 2012 |
| H-INDEX | 1 |
The Effects of “Friend” Characteristics on Evaluations of an Activist Group in a Social Networking Context
Research suggests that individuals use cues about the popularity of a cause or group to make judgments. This bandwagon phenomenon has found particular support in online contexts. However, perceptions regarding the group may also depend on the identity of those supporters. We employed a 2 × 2 × 2 experiment to test the effect of number of affiliates and affiliate race and age on feelings toward the group, its page, and intended support. Results su…
The Effects of “Friend” Characteristics on Evaluations of an Activist Group in a Social Networking Context
Research suggests that individuals use cues about the popularity of a cause or group to make judgments. This bandwagon phenomenon has found particular support in online contexts. However, perceptions regarding the group may also depend on the identity of those supporters. We employed a 2 × 2 × 2 experiment to test the effect of number of affiliates and affiliate race and age on feelings toward the group, its page, and intended support. Results su…
The Effects of “Friend” Characteristics on Evaluations of an Activist Group in a Social Networking Context
Research suggests that individuals use cues about the popularity of a cause or group to make judgments. This bandwagon phenomenon has found particular support in online contexts. However, perceptions regarding the group may also depend on the identity of those supporters. We employed a 2 × 2 × 2 experiment to test the effect of number of affiliates and affiliate race and age on feelings toward the group, its page, and intended support. Results su…
Bandwagon effect (1 works) · Biology (1 works) · Context (archaeology (1 works) · Demography (1 works) · Demography (1 works) · Digital Marketing and Social Media (1 works) · Feeling (1 works) · Gender Studies (1 works) · Gender Studies (1 works) · Geography (1 works)