Hee Jae Lee
Biographic Data
| ID | 6745561 |
|---|---|
| NAME | Hee Jae Lee |
| GIVEN NAMES | Hee Jae |
| FAMILY NAME | Lee |
| SIGNATURE | LEE H J |
| AFFILIATIONS | Syracuse University |
| ORCID | 0000-0002-7816-6444 |
| VERIFIED | Yes |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 4 |
| AUTHOR COUNT | 4 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2015 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 1 |
Human versus Virtual Influencer
Virtual influencers (VIs) are computer-generated avatars whose purpose is to exert influences on social media. The unique features of VIs have the potential to overcome several shortcomings that plague human influencers (HIs) while maintaining the advantages of HIs. Hence, this study (1) compares the persuasiveness of HIs and VIs with different humanlike visual cues; (2) examines how interactivity and visual humanness interplay in determining sou…
Why People Became Hostile during the Covid-19 Pandemic
After the breakout of COVID-19, people debated whether the Trump administration or foreign countries (e.g., China and some European countries) were responsible for the global pandemic. The aim of the current study was to examine, based on attribution theory, why people blamed different actors and showed hostility toward them during the pandemic. Scholars have found that information obtained during a crisis could lead people to blame specific targ…
Adoption of Fad Diets through the Lens of the Diffusion of Innovations
Despite unconfirmed health benefits, consumers continue to adopt fad diets. Based on Rogers' (2003) diffusion of innovations theory, we investigate which attributes are related to adoption of three popular fad diets (ketogenic, paleolithic, and intermittent fasting) relative to the expert‐recommended Mediterranean diet. Binary logistic regression results using data from an online survey of 424 US adults revealed that a diet’s complexity was negat…
Callicarpa japonica Thunb. attenuates cigarette smoke-induced neutrophil inflammation and mucus secretion
Why People Became Hostile during the Covid-19 Pandemic
After the breakout of COVID-19, people debated whether the Trump administration or foreign countries (e.g., China and some European countries) were responsible for the global pandemic. The aim of the current study was to examine, based on attribution theory, why people blamed different actors and showed hostility toward them during the pandemic. Scholars have found that information obtained during a crisis could lead people to blame specific targ…
Callicarpa japonica Thunb. attenuates cigarette smoke-induced neutrophil inflammation and mucus secretion
Adoption of Fad Diets through the Lens of the Diffusion of Innovations
Despite unconfirmed health benefits, consumers continue to adopt fad diets. Based on Rogers' (2003) diffusion of innovations theory, we investigate which attributes are related to adoption of three popular fad diets (ketogenic, paleolithic, and intermittent fasting) relative to the expert‐recommended Mediterranean diet. Binary logistic regression results using data from an online survey of 424 US adults revealed that a diet’s complexity was negat…
Why People Became Hostile during the Covid-19 Pandemic
After the breakout of COVID-19, people debated whether the Trump administration or foreign countries (e.g., China and some European countries) were responsible for the global pandemic. The aim of the current study was to examine, based on attribution theory, why people blamed different actors and showed hostility toward them during the pandemic. Scholars have found that information obtained during a crisis could lead people to blame specific targ…
Human versus Virtual Influencer
Virtual influencers (VIs) are computer-generated avatars whose purpose is to exert influences on social media. The unique features of VIs have the potential to overcome several shortcomings that plague human influencers (HIs) while maintaining the advantages of HIs. Hence, this study (1) compares the persuasiveness of HIs and VIs with different humanlike visual cues; (2) examines how interactivity and visual humanness interplay in determining sou…
Psychology (3 works) · Biology (2 works) · Business (2 works) · Marketing (2 works) · Medicine (2 works) · Political science (2 works) · Social Psychology (2 works) · Advertising (1 works) · Agriculture Sustainability and Environmental Impact (1 works) · Attribution (1 works)