Prodromos Yannas
Biographic Data
| ID | 6752240 |
|---|---|
| NAME | Prodromos Yannas |
| GIVEN NAMES | Prodromos |
| FAMILY NAME | Yannas |
| SIGNATURE | YANNAS P |
| AFFILIATIONS | University of West Attica |
| ORCID | 0000-0001-9286-7135 |
| VERIFIED | Yes |
| TOTAL WORKS | 7 |
| TOTAL CITATIONS | 8 |
| WORKS AS AUTHOR | 7 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2002 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 2 |
Social Media Management, Communication Roles, and Their Effects on Communication practitioners’ Involvement in Strategic Management of Organizations in Greece
This article explores how communication management is being practiced in Greece and sheds light on the impact exerted by social media practice and knowledge of communication roles on practitioners' involvement in organizations' strategic management process. This article also tests how communication roles interact with the different aspects of social media management. To this end, a quantitative survey was conducted using an online self-administer…
Social media crisis communication in racially charged crises
Parliamentary Candidates Running on the Web for the 2004 Greek National Elections
Unlike other media, the Internet is the most democratic medium of political marketing, offering equality to all political candidates irrespective of their finances, their political power, and their political careers. This study investigates Web use by candidates during their campaign in the 2004 Greek national elections. The use of the Web by candidates is explored according to a number of factors such as political affiliation, geographical regio…
Political Marketing and Democracy
Web Campaign in the 2002 Greek Municipal Elections
This study attempts to investigate the Web use by candidates during their campaign in the Greek local municipal elections of 2002. Municipal elections take place simultaneously with prefecture elections to decide local officials in 900 municipalities of the 51 prefectures. The municipal and prefecture electoral contests of 2002 were the first attempts of candidates to include the Web into their campaign strategies. The focus of the study is on ho…
Political Marketing in Greece Is Ready for Take-Off
The Role of Image-Makers in the Greek Political Scene
The paper will address the role of image-makers (political consultants) in the Greek political scene. First, it is argued the growth of political consulting in Greece in the 1990s is intimately linked to the deregulation of the Greek TV scene. Second, the national elections of April 2000 will provide the context for documenting the crucial role that image-makers play in the development of image management strategy and techniques. The convergence …
The Role of Image-Makers in the Greek Political Scene
The paper will address the role of image-makers (political consultants) in the Greek political scene. First, it is argued the growth of political consulting in Greece in the 1990s is intimately linked to the deregulation of the Greek TV scene. Second, the national elections of April 2000 will provide the context for documenting the crucial role that image-makers play in the development of image management strategy and techniques. The convergence …
Parliamentary Candidates Running on the Web for the 2004 Greek National Elections
Unlike other media, the Internet is the most democratic medium of political marketing, offering equality to all political candidates irrespective of their finances, their political power, and their political careers. This study investigates Web use by candidates during their campaign in the 2004 Greek national elections. The use of the Web by candidates is explored according to a number of factors such as political affiliation, geographical regio…
Political Marketing and Democracy
The Role of Image-Makers in the Greek Political Scene
The paper will address the role of image-makers (political consultants) in the Greek political scene. First, it is argued the growth of political consulting in Greece in the 1990s is intimately linked to the deregulation of the Greek TV scene. Second, the national elections of April 2000 will provide the context for documenting the crucial role that image-makers play in the development of image management strategy and techniques. The convergence …
Web Campaign in the 2002 Greek Municipal Elections
This study attempts to investigate the Web use by candidates during their campaign in the Greek local municipal elections of 2002. Municipal elections take place simultaneously with prefecture elections to decide local officials in 900 municipalities of the 51 prefectures. The municipal and prefecture electoral contests of 2002 were the first attempts of candidates to include the Web into their campaign strategies. The focus of the study is on ho…
Political Marketing in Greece Is Ready for Take-Off
Parliamentary Candidates Running on the Web for the 2004 Greek National Elections
Unlike other media, the Internet is the most democratic medium of political marketing, offering equality to all political candidates irrespective of their finances, their political power, and their political careers. This study investigates Web use by candidates during their campaign in the 2004 Greek national elections. The use of the Web by candidates is explored according to a number of factors such as political affiliation, geographical regio…
Political Marketing and Democracy
Social media crisis communication in racially charged crises
Social Media Management, Communication Roles, and Their Effects on Communication practitioners’ Involvement in Strategic Management of Organizations in Greece
This article explores how communication management is being practiced in Greece and sheds light on the impact exerted by social media practice and knowledge of communication roles on practitioners' involvement in organizations' strategic management process. This article also tests how communication roles interact with the different aspects of social media management. To this end, a quantitative survey was conducted using an online self-administer…
Political science (7 works) · Politics (5 works) · Business (4 works) · Computer Science (4 works) · Law (4 works) · Law (4 works) · Public relations (4 works) · Sociology (4 works) · Political economy (3 works) · Psychology (3 works)