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Hee Yeul Woo

Biographic Data

ID6761966
NAMEHee Yeul Woo
GIVEN NAMESHee Yeul
FAMILY NAMEWoo
SIGNATUREWOO H Y
VERIFIEDNo
TOTAL WORKS1
TOTAL CITATIONS3
AUTHOR COUNT1
EDITOR COUNT0
FIRST PUBLICATION YEAR2019
LATEST PUBLICATION YEAR2019
H-INDEX1
  • Political Awareness, Microtargeting of Voters, and Negative Electoral Campaigning

    Burkhard C Schipper, Hee Yeul Woo•ARTICLE•Quarterly Journal of Political…•2019•Cited by: 3•References: 13

    We study the informational effectiveness of electoral campaigns. Voters may not think about all political issues and have incomplete information with regard to political positions of candidates. Nevertheless, we show that if candidates are allowed to microtarget voters with messages then election outcomes are as if voters have full awareness of political issues and complete information about candidates’ political positions. Political competition …

  • Political Awareness, Microtargeting of Voters, and Negative Electoral Campaigning

    Burkhard C Schipper, Hee Yeul Woo•ARTICLE•Quarterly Journal of Political…•2019•Cited by: 3•References: 13

    We study the informational effectiveness of electoral campaigns. Voters may not think about all political issues and have incomplete information with regard to political positions of candidates. Nevertheless, we show that if candidates are allowed to microtarget voters with messages then election outcomes are as if voters have full awareness of political issues and complete information about candidates’ political positions. Political competition …

  • Political Awareness, Microtargeting of Voters, and Negative Electoral Campaigning

    Burkhard C Schipper, Hee Yeul Woo•ARTICLE•Quarterly Journal of Political…•2019•Cited by: 3•References: 13

    We study the informational effectiveness of electoral campaigns. Voters may not think about all political issues and have incomplete information with regard to political positions of candidates. Nevertheless, we show that if candidates are allowed to microtarget voters with messages then election outcomes are as if voters have full awareness of political issues and complete information about candidates’ political positions. Political competition …

Competition (biology (1 works) · Economics (1 works) · Electoral Systems and Political Participation (1 works) · Ideology (1 works) · Law (1 works) · Law (1 works) · Media Influence and Politics (1 works) · Motivated reasoning (1 works) · Opinion Dynamics and Social Influence (1 works) · Political communication (1 works)

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