Norzalita Abd Aziz
Biographic Data
| ID | 6816037 |
|---|---|
| NAME | Norzalita Abd Aziz |
| GIVEN NAMES | Norzalita Abd |
| FAMILY NAME | Aziz |
| SIGNATURE | AZIZ N A |
| AFFILIATIONS | National University of Malaysia |
| ORCID | 0000-0003-3285-1216 |
| VERIFIED | Yes |
| TOTAL WORKS | 6 |
| TOTAL CITATIONS | 2 |
| AUTHOR COUNT | 6 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2010 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
Exploring Multi-Religious Perspective of Artificial Intelligence
This study examines how Christianity, Islam, Hinduism, Buddhism, and Judaism interpret and respond to AI advancements through a systematic literature review, exploring theological, ethical, and philosophical perceptions. Christianity emphasizes human dignity and divine sovereignty, advocating for AI that aligns with stewardship and love. Islam promotes judicious AI use in line with justice and societal welfare. Hinduism views AI through Dharma an…
Neuro-Insights in Marketing Research
This study presents a comprehensive bibliometric and systematic analysis of electroencephalography (EEG) studies in consumer behavior within marketing research while exploring its academic and practical implications. Following the PRISMA protocol, a rigorous examination of 53 articles from the Web of Science database (WoS) was conducted. The analysis highlights that EEG has predominantly investigated consumer behavior across various marketing sti…
The Role of Face Gaining on Millennials' Outbound Travel Intention in Mainland China
As a typical cultural concept being deeply rooted in Chinese society, "face" regulates many social behaviors in China. However, research on the social aspect of "face" is limited in tourism studies. This study applies an extended theory of planned behavior (TPB) model incorporating face gaining for examining millennials' outbound travel intention from mainland China. By analyzing data from 350 Chinese millennial tourists, we find that face gainin…
Incorporating multidimensional images into cultural heritage destination
Purpose The present study aims to examine and explain cultural heritage destination by applying multiple dimension image model (cognitive–affective–conative aspects). Design/methodology/approach A total of 233 international heritage-based tourists were surveyed on-site at some of the most prominent historical attractions in Malacca, one of the first cities in Malaysia declared as a UNESCO World Heritage Site. The covariance-based structural equat…
Exploring the Relationship between Travel Motivations and Information Sharing Behaviors on Social Media
This research aims to explore the relationship between travel motivations and information sharing behaviors on social media in a context of Confucianism, and examine whether there are significant differences across gender. Partial least squares – structural equation modeling (PLS-SEM) was used for data analysis. By conducting a multigroup analysis (MGA), it is found that there are significant differences between three travel motivations (i.e. exc…
Tourism in South East Asia
Exploring the Relationship between Travel Motivations and Information Sharing Behaviors on Social Media
This research aims to explore the relationship between travel motivations and information sharing behaviors on social media in a context of Confucianism, and examine whether there are significant differences across gender. Partial least squares – structural equation modeling (PLS-SEM) was used for data analysis. By conducting a multigroup analysis (MGA), it is found that there are significant differences between three travel motivations (i.e. exc…
Tourism in South East Asia
Tourism in South East Asia
The Role of Face Gaining on Millennials' Outbound Travel Intention in Mainland China
As a typical cultural concept being deeply rooted in Chinese society, "face" regulates many social behaviors in China. However, research on the social aspect of "face" is limited in tourism studies. This study applies an extended theory of planned behavior (TPB) model incorporating face gaining for examining millennials' outbound travel intention from mainland China. By analyzing data from 350 Chinese millennial tourists, we find that face gainin…
Incorporating multidimensional images into cultural heritage destination
Purpose The present study aims to examine and explain cultural heritage destination by applying multiple dimension image model (cognitive–affective–conative aspects). Design/methodology/approach A total of 233 international heritage-based tourists were surveyed on-site at some of the most prominent historical attractions in Malacca, one of the first cities in Malaysia declared as a UNESCO World Heritage Site. The covariance-based structural equat…
Exploring the Relationship between Travel Motivations and Information Sharing Behaviors on Social Media
This research aims to explore the relationship between travel motivations and information sharing behaviors on social media in a context of Confucianism, and examine whether there are significant differences across gender. Partial least squares – structural equation modeling (PLS-SEM) was used for data analysis. By conducting a multigroup analysis (MGA), it is found that there are significant differences between three travel motivations (i.e. exc…
Neuro-Insights in Marketing Research
This study presents a comprehensive bibliometric and systematic analysis of electroencephalography (EEG) studies in consumer behavior within marketing research while exploring its academic and practical implications. Following the PRISMA protocol, a rigorous examination of 53 articles from the Web of Science database (WoS) was conducted. The analysis highlights that EEG has predominantly investigated consumer behavior across various marketing sti…
Exploring Multi-Religious Perspective of Artificial Intelligence
This study examines how Christianity, Islam, Hinduism, Buddhism, and Judaism interpret and respond to AI advancements through a systematic literature review, exploring theological, ethical, and philosophical perceptions. Christianity emphasizes human dignity and divine sovereignty, advocating for AI that aligns with stewardship and love. Islam promotes judicious AI use in line with justice and societal welfare. Hinduism views AI through Dharma an…
Political science (5 works) · Business (4 works) · Geography (4 works) · Psychology (4 works) · Tourism (4 works) · Advertising (3 works) · China (3 works) · Computer Science (3 works) · Diverse Aspects of Tourism Research (3 works) · Marketing (3 works)