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Juliane Keilmann

Biographic Data

ID6850602
NAMEJuliane Keilmann
GIVEN NAMESJuliane
FAMILY NAMEKeilmann
SIGNATUREKEILMANN J
AFFILIATIONSJohannes Gutenberg University Mainz
ORCID0000-0001-5604-4895
VERIFIEDYes
TOTAL WORKS5
TOTAL CITATIONS0
AUTHOR COUNT5
EDITOR COUNT0
FIRST PUBLICATION YEAR2024
LATEST PUBLICATION YEAR2026
H-INDEX0
  • Does time heal corporate crisis wounds? The lasting effects of greenwashing and how proactive transparency can steal thunder

    Thomas Koch, Juliane Keilmann•ARTICLE•Journal of Communication Management•2026

    Purpose This study examines the long-term effects of a greenwashing crisis on corporate image and credibility, investigating how time reduces the negative impact of such crises. Additionally, it explores the role of proactive disclosure in mitigating reputational damage. Design/methodology/approach We conducted two experiments to analyze how stakeholders perceive a company over time following a greenwashing crisis. The first experiment tested whe…

  • The Media as Defenders or Disruptors of Democracy? Comparing Citizens’, Politicians’, and Journalists’ Perspectives on Pro-Democracy Journalism

    Open Access•Nayla Fawzi, Carolin Elisabeth Hüter et al.•ARTICLE•Journalism & Mass Communication…•2026

    In times of democratic backsliding, expectations of a pro-democratic media role are intensifying. This study examines expectations and evaluations of pro-democracy journalism among German citizens, journalists, and politicians. Findings show strong public and political support for a more active pro-democracy stance, which is also part of journalists’ role conception, but perceived media performance falls short in practice. Right-wing and anti-dem…

  • Activist and/or Neutral Disseminator? Citizens’ and Journalists’ Views on Climate Reporting

    Open Access•Juliane Keilmann, Alina Jakob et al.•ARTICLE•The International Journal of…•2025•References: 43

    For decades, research on journalism’s role in society has examined an array of role orientations, spanning from neutral disseminator to advocate. Regarding reporting on climate change mitigation, however, the question takes on new relevance. In that context, is balanced reporting still appropriate or being replaced due to a greater demand for evidence-based reporting? Is journalism responsible for taking a stance, politically mobilizing its audie…

  • CSR in times of crisis: Why CSR activities can be both a blessing and burden during an organizational crisis

    Open Access•Thomas Koch, Benno Viererbl et al.•ARTICLE•Journal of Communication Management•2024

    Purpose When a crisis occurs, do corporate social responsibility (CSR) activities protect organizational reputation by buffering negative effects or do CSR activities intensify negative effects, potentially leading to a worse reputation compared to if the organization had no prior CSR engagement? The authors hypothesize that if a crisis emerges in a domain aligned with an organization’s CSR initiatives (crisis-congruent CSR) backfire effects woul…

  • When Environmental Claims are Empty Promises: How Greenwashing Affects Corporate Reputation and Credibility

    Juliane Keilmann, Thomas Koch•ARTICLE•Environmental Communication•2024

    This article examines mechanisms and effects of greenwashing on corporate reputation and credibility. We define greenwashing as the perception of a discrepancy between what an organization claims to do in terms of protecting the environment and what the organization actually does in this respect. In two experiments, we vary a company’s promises of green engagement. Afterward, participants are confronted with the company’s actual green engagement.…

No prominent works on this page.

  • CSR in times of crisis: Why CSR activities can be both a blessing and burden during an organizational crisis

    Open Access•Thomas Koch, Benno Viererbl et al.•ARTICLE•Journal of Communication Management•2024

    Purpose When a crisis occurs, do corporate social responsibility (CSR) activities protect organizational reputation by buffering negative effects or do CSR activities intensify negative effects, potentially leading to a worse reputation compared to if the organization had no prior CSR engagement? The authors hypothesize that if a crisis emerges in a domain aligned with an organization’s CSR initiatives (crisis-congruent CSR) backfire effects woul…

  • When Environmental Claims are Empty Promises: How Greenwashing Affects Corporate Reputation and Credibility

    Juliane Keilmann, Thomas Koch•ARTICLE•Environmental Communication•2024

    This article examines mechanisms and effects of greenwashing on corporate reputation and credibility. We define greenwashing as the perception of a discrepancy between what an organization claims to do in terms of protecting the environment and what the organization actually does in this respect. In two experiments, we vary a company’s promises of green engagement. Afterward, participants are confronted with the company’s actual green engagement.…

  • Activist and/or Neutral Disseminator? Citizens’ and Journalists’ Views on Climate Reporting

    Open Access•Juliane Keilmann, Alina Jakob et al.•ARTICLE•The International Journal of…•2025•References: 43

    For decades, research on journalism’s role in society has examined an array of role orientations, spanning from neutral disseminator to advocate. Regarding reporting on climate change mitigation, however, the question takes on new relevance. In that context, is balanced reporting still appropriate or being replaced due to a greater demand for evidence-based reporting? Is journalism responsible for taking a stance, politically mobilizing its audie…

  • Does time heal corporate crisis wounds? The lasting effects of greenwashing and how proactive transparency can steal thunder

    Thomas Koch, Juliane Keilmann•ARTICLE•Journal of Communication Management•2026

    Purpose This study examines the long-term effects of a greenwashing crisis on corporate image and credibility, investigating how time reduces the negative impact of such crises. Additionally, it explores the role of proactive disclosure in mitigating reputational damage. Design/methodology/approach We conducted two experiments to analyze how stakeholders perceive a company over time following a greenwashing crisis. The first experiment tested whe…

  • The Media as Defenders or Disruptors of Democracy? Comparing Citizens’, Politicians’, and Journalists’ Perspectives on Pro-Democracy Journalism

    Open Access•Nayla Fawzi, Carolin Elisabeth Hüter et al.•ARTICLE•Journalism & Mass Communication…•2026

    In times of democratic backsliding, expectations of a pro-democratic media role are intensifying. This study examines expectations and evaluations of pro-democracy journalism among German citizens, journalists, and politicians. Findings show strong public and political support for a more active pro-democracy stance, which is also part of journalists’ role conception, but perceived media performance falls short in practice. Right-wing and anti-dem…

Corporate Identity and Reputation (3 works) · Business (2 works) · Corporate social responsibility (2 works) · Corporate Social Responsibility Reporting (2 works) · Credibility (2 works) · Crisis communication (2 works) · Financial crisis (2 works) · German (2 works) · Greenwashing (2 works) · Journalism (2 works)

Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae