Juliana Luna Mora
Biographic Data
| ID | 6879171 |
|---|---|
| NAME | Juliana Luna Mora |
| GIVEN NAMES | Juliana Luna |
| FAMILY NAME | Mora |
| SIGNATURE | MORA J L |
| AFFILIATIONS | RMIT University |
| ORCID | 0000-0003-4447-4833 |
| VERIFIED | Yes |
| TOTAL WORKS | 5 |
| TOTAL CITATIONS | 2 |
| AUTHOR COUNT | 5 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2018 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
The Commodification of Wellness
Spiritual Bricolage
Yogalebrities
The appeal and impact of social media influencers within contemporary consumer culture has been a much-explored topic in fashion and media research. However, there are limited studies of yogalebrities – celebrity yoga practitioners who gain global visibility and following through branded product endorsements and modelling contracts – despite their leading role within the culturally and economically significant wellness industry. Furthermore, whil…
Creative Direction Succession in Luxury Fashion
This article examines how luxury fashion houses Chanel and Alexander McQueen have mobilized the “spirit” of their founding designers to become part of the commercial brand’s founding myth and vocabulary. Pierre Bourdieu highlighted how within the field of fashion, the creative vision of the designer which should be irreplaceable is in fact replaceable where their products and business can live on long after their death through the succession of a…
The Yoga Industry
Yoga is both a sociocultural phenomenon and a multibillion dollar industry. As consumers shift spending habits towards transformational and well-being experiences, the yoga industry provides a sophisticated and diverse offer of commodities, services and experiences that mix and bricolage conscious luxury with holistic and sustainable practices. The promise of happiness, harmony, balance and self-actualization are key indicators of cultural capita…
The Yoga Industry
Yoga is both a sociocultural phenomenon and a multibillion dollar industry. As consumers shift spending habits towards transformational and well-being experiences, the yoga industry provides a sophisticated and diverse offer of commodities, services and experiences that mix and bricolage conscious luxury with holistic and sustainable practices. The promise of happiness, harmony, balance and self-actualization are key indicators of cultural capita…
The Yoga Industry
Yoga is both a sociocultural phenomenon and a multibillion dollar industry. As consumers shift spending habits towards transformational and well-being experiences, the yoga industry provides a sophisticated and diverse offer of commodities, services and experiences that mix and bricolage conscious luxury with holistic and sustainable practices. The promise of happiness, harmony, balance and self-actualization are key indicators of cultural capita…
Creative Direction Succession in Luxury Fashion
This article examines how luxury fashion houses Chanel and Alexander McQueen have mobilized the “spirit” of their founding designers to become part of the commercial brand’s founding myth and vocabulary. Pierre Bourdieu highlighted how within the field of fashion, the creative vision of the designer which should be irreplaceable is in fact replaceable where their products and business can live on long after their death through the succession of a…
Yogalebrities
The appeal and impact of social media influencers within contemporary consumer culture has been a much-explored topic in fashion and media research. However, there are limited studies of yogalebrities – celebrity yoga practitioners who gain global visibility and following through branded product endorsements and modelling contracts – despite their leading role within the culturally and economically significant wellness industry. Furthermore, whil…
The Commodification of Wellness
Spiritual Bricolage
Aesthetics (3 works) · Art (2 works) · Consumer Behavior in Brand Consumption and Identification (2 works) · Political science (2 works) · Psychology (2 works) · Sociology (2 works) · Aesthetic Perception and Analysis (1 works) · Anthropological Studies and Insights (1 works) · Art history (1 works) · Business (1 works)