Olena Ryzhko
Biographic Data
| ID | 6926050 |
|---|---|
| NAME | Olena Ryzhko |
| GIVEN NAMES | Olena |
| FAMILY NAME | Ryzhko |
| SIGNATURE | RYZHKO O |
| AFFILIATIONS | Taras Shevchenko National University of Kyiv |
| ORCID | 0000-0003-4478-214X |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 1 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
Environmental Sustainability in Publishing
Ukrainian designers’ market
The COVID-19 pandemic has led to a crisis that has affected various aspects of life, including the consciousness of consumers in the fashion market. This article studies the synergies between the pandemic crisis and behaviour of consumers towards Ukrainian high fashion brands. The research aims to study the issue of the impact of the global pandemic crisis on such market segments as Ukrainian high fashion brands, reveal key drivers of consumers o…
Generative AI changes the book publishing industry
The research defines main direction of book publishing houses reengineering based on the analysis of successful cases of AI use in publishing business. The timeline of the research started in August 2023 and was summarised in the beginning of January 2024. The main methods were expert interview, monitoring of international and Ukrainian internet platforms, and document analysis. The study showed that the main aspects of business processes reengin…
Generative AI changes the book publishing industry
The research defines main direction of book publishing houses reengineering based on the analysis of successful cases of AI use in publishing business. The timeline of the research started in August 2023 and was summarised in the beginning of January 2024. The main methods were expert interview, monitoring of international and Ukrainian internet platforms, and document analysis. The study showed that the main aspects of business processes reengin…
Generative AI changes the book publishing industry
The research defines main direction of book publishing houses reengineering based on the analysis of successful cases of AI use in publishing business. The timeline of the research started in August 2023 and was summarised in the beginning of January 2024. The main methods were expert interview, monitoring of international and Ukrainian internet platforms, and document analysis. The study showed that the main aspects of business processes reengin…
Ukrainian designers’ market
The COVID-19 pandemic has led to a crisis that has affected various aspects of life, including the consciousness of consumers in the fashion market. This article studies the synergies between the pandemic crisis and behaviour of consumers towards Ukrainian high fashion brands. The research aims to study the issue of the impact of the global pandemic crisis on such market segments as Ukrainian high fashion brands, reveal key drivers of consumers o…
Environmental Sustainability in Publishing
Business (2 works) · Business and Economic Development (2 works) · Marketing (2 works) · Political science (2 works) · Publishing (2 works) · Advertising (1 work) · Benchmarking (1 work) · Business process reengineering (1 work) · Computer Science (1 work) · Conceptual framework (1 work)