Suharyanto Suharyanto
Biographic Data
| ID | 6932834 |
|---|---|
| NAME | Suharyanto Suharyanto |
| GIVEN NAMES | Suharyanto |
| FAMILY NAME | Suharyanto |
| SIGNATURE | SUHARYANTO S |
| AFFILIATIONS | Bandung Institute of Technology |
| ORCID | 0009-0000-2350-5771 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2022 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Artificial intelligence-driven brand strategy
The study investigates the impact of artificial intelligence (AI)-powered chatbots on brand dynamics within the banking sector, focusing on the interrelationships between AI implementation and key brand dimensions, including awareness, equity, image, and loyalty. Using structural equation modeling (SEM) analysis on data collected from 520 banking customers, the study tests eight hypotheses to explore the direct and indirect effects of AI-driven i…
Indoor PM2.5 and Heavy Metal Composition in Blacksmithing Factories
This study assessed PM2.5 concentrations and heavy metal composition in blacksmith workshops located in Mekarmaju village, Bandung Regency, Indonesia. The PM2.5 levels measured across seven workshops showed significantly elevated concentrations, ranging from 166.88 μg/m3 to 513.80 μg/m3, greatly exceeding the indoor air quality recommended by the World Health Organization (WHO). Chemical analysis revealed toxic heavy metals within PM2.5, includin…
Creation of 'Rentak Sumut' Dance Music As A Tourism Icon of North Sumatra
This research work aims to findout a new method of creating dance music 'Rentak Sumut' which is rooted in music local traditions of North Sumatra. The objectives of this research are to finding the method of creating dance music 'Rentak Sumut' as an icon of Sumatran tourism North and finding the method of promoting dance music 'Rentak Sumut' as an icon North Sumatra tourism. The method used in this research is a qualitative approach. The process …
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Creation of 'Rentak Sumut' Dance Music As A Tourism Icon of North Sumatra
This research work aims to findout a new method of creating dance music 'Rentak Sumut' which is rooted in music local traditions of North Sumatra. The objectives of this research are to finding the method of creating dance music 'Rentak Sumut' as an icon of Sumatran tourism North and finding the method of promoting dance music 'Rentak Sumut' as an icon North Sumatra tourism. The method used in this research is a qualitative approach. The process …
Artificial intelligence-driven brand strategy
The study investigates the impact of artificial intelligence (AI)-powered chatbots on brand dynamics within the banking sector, focusing on the interrelationships between AI implementation and key brand dimensions, including awareness, equity, image, and loyalty. Using structural equation modeling (SEM) analysis on data collected from 520 banking customers, the study tests eight hypotheses to explore the direct and indirect effects of AI-driven i…
Indoor PM2.5 and Heavy Metal Composition in Blacksmithing Factories
This study assessed PM2.5 concentrations and heavy metal composition in blacksmith workshops located in Mekarmaju village, Bandung Regency, Indonesia. The PM2.5 levels measured across seven workshops showed significantly elevated concentrations, ranging from 166.88 μg/m3 to 513.80 μg/m3, greatly exceeding the indoor air quality recommended by the World Health Organization (WHO). Chemical analysis revealed toxic heavy metals within PM2.5, includin…
Business (2 works) · Advertising (1 work) · Architectural and Urban Studies (1 work) · Art (1 work) · Brand awareness (1 work) · Brand equity (1 work) · Brand Image (1 work) · Brand Loyalty (1 work) · Chemistry (1 work) · Composition (language (1 work)