Ján Ganobčík
Biographic Data
| ID | 6945233 |
|---|---|
| NAME | Ján Ganobčík |
| GIVEN NAMES | Ján |
| FAMILY NAME | Ganobčík |
| SIGNATURE | GANOBČÍK J |
| AFFILIATIONS | University of Ss. Cyril and Methodius in Trnava |
| ORCID | 0000-0003-1942-8261 |
| VERIFIED | Yes |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 4 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Digital Communication Strategies in the Context of Heritage Sites
Historic buildings are essential pillars of cultural tourism, preserving historical identity and contributing to regional socioeconomic development. In the V4 countries, castles and chateaux rank among the most visited heritage sites, with their long term competitiveness increasingly shaped by effective marketing communication and the growing role of digital technologies. The article aims to assess the effectiveness of digital tools used in herit…
HRM 4.0 Practices and their Effect on Organizational Performance
The digital transformation linked to the Industry 4.0 concept is fundamentally altering human resource management and creating new HRM 4.0 practices that influence organisational performance. This paper aims to analyse which HRM practices have a statistically significant effect on specific business performance indicators and to determine their relative importance. The research was carried out through surveys. Data were analysed using factor analy…
The Potential of the Socio-Demographic Profile of the Visitor in the Museum's Product Strategy
One of the types of cultural sector institutions with a solid potential to use modern management methods are organisations dealing with cultural heritage management, such as castle museums. Today, however, these cathedrals of cultural tourism have to face the pressures of economic and social change to build public authority and recognition, but most importantly, to create interest and an attractive offer for their existing audiences and a hithert…
Identification of the territorial conditions for the film tourism development in Slovak Republic
Tourist visits to a destination or attraction as a result of the destination being featured on television, video, or the cinema screen were the ones, that stimulated the creation and development of film tourism, which quickly established itself in global conditions. The main objective of the paper was focused on the identification and the perception of the conditions of film tourism development in Slovak republic. So far, a lot of film production…
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The Potential of the Socio-Demographic Profile of the Visitor in the Museum's Product Strategy
One of the types of cultural sector institutions with a solid potential to use modern management methods are organisations dealing with cultural heritage management, such as castle museums. Today, however, these cathedrals of cultural tourism have to face the pressures of economic and social change to build public authority and recognition, but most importantly, to create interest and an attractive offer for their existing audiences and a hithert…
Identification of the territorial conditions for the film tourism development in Slovak Republic
Tourist visits to a destination or attraction as a result of the destination being featured on television, video, or the cinema screen were the ones, that stimulated the creation and development of film tourism, which quickly established itself in global conditions. The main objective of the paper was focused on the identification and the perception of the conditions of film tourism development in Slovak republic. So far, a lot of film production…
HRM 4.0 Practices and their Effect on Organizational Performance
The digital transformation linked to the Industry 4.0 concept is fundamentally altering human resource management and creating new HRM 4.0 practices that influence organisational performance. This paper aims to analyse which HRM practices have a statistically significant effect on specific business performance indicators and to determine their relative importance. The research was carried out through surveys. Data were analysed using factor analy…
Digital Communication Strategies in the Context of Heritage Sites
Historic buildings are essential pillars of cultural tourism, preserving historical identity and contributing to regional socioeconomic development. In the V4 countries, castles and chateaux rank among the most visited heritage sites, with their long term competitiveness increasingly shaped by effective marketing communication and the growing role of digital technologies. The article aims to assess the effectiveness of digital tools used in herit…
Archaeology (2 works) · Diverse Aspects of Tourism Research (2 works) · Geography (2 works) · Museums and Cultural Heritage (2 works) · Tourism (2 works) · Visitor pattern (2 works) · AI and HR Technologies (1 work) · Attendance (1 work) · Autonomy (1 work) · Business (1 work)