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Ifeanyi Mbukanma

Biographic Data

ID6946204
NAMEIfeanyi Mbukanma
GIVEN NAMESIfeanyi
FAMILY NAMEMbukanma
SIGNATUREMBUKANMA I
AFFILIATIONSWalter Sisulu University
ORCID0000-0002-3037-8835
VERIFIEDYes
TOTAL WORKS3
TOTAL CITATIONS0
AUTHOR COUNT3
EDITOR COUNT0
FIRST PUBLICATION YEAR2025
LATEST PUBLICATION YEAR2026
H-INDEX0
  • Influence of Brand Equity on Choice of University

    Open Access•Yonela Grace Tukwayo, Ifeanyi Mbukanma•ARTICLE•Journal of Educational and Social…•2026

    This study investigates the role of organisational brand equity, specifically brand image, corporate identity, and reputation, in the university selection process for prospective students. Using Walter Sisulu University (WSU) as a qualitative case study, this research addresses a gap in the literature concerning how these factors influence choices within a uniquely positioned, regional university. Data gathered through interviews revealed that wh…

  • Decomposition of Regional Inequality in the Usage of Mosquito Nets in Nigeria

    Open Access•S O Adewara, Moyinoluwa Deborah Irelewuyi et al.•ARTICLE•Journal of Cultural Analysis and…•2025

    The usage of mosquito nets is one of the interventions of the government to curb malaria, yet consistent use of insecticide-treated mosquito nets is not universally applied. Despite widespread free distribution efforts, less than half of those with nets use them regularly. The study, therefore, decomposed the causes of regional inequality in the usage of mosquito nets in Nigeria. The data used for this study were from the 2021 Nigeria Malaria Ind…

  • Insecurity and Electoral Participation in Southwest and Southeast Nigeria

    Open Access•S O Adewara, Robert Goodluck Owhe et al.•ARTICLE•Journal of Cultural Analysis and…•2025

    This study examines how insecurity affects voter turnout in the 2023 general elections in Nigeria, with a particular focus on the southwest and southeast regions. Using the Civic Voluntarism Model (CVM), the study highlights how specific types of insecurity, including politically motivated violence in the southwest and ideology-based militia insecurity in the southeast, influenced electoral behavior. Employing a qualitative comparative historical…

No prominent works on this page.

  • Decomposition of Regional Inequality in the Usage of Mosquito Nets in Nigeria

    Open Access•S O Adewara, Moyinoluwa Deborah Irelewuyi et al.•ARTICLE•Journal of Cultural Analysis and…•2025

    The usage of mosquito nets is one of the interventions of the government to curb malaria, yet consistent use of insecticide-treated mosquito nets is not universally applied. Despite widespread free distribution efforts, less than half of those with nets use them regularly. The study, therefore, decomposed the causes of regional inequality in the usage of mosquito nets in Nigeria. The data used for this study were from the 2021 Nigeria Malaria Ind…

  • Insecurity and Electoral Participation in Southwest and Southeast Nigeria

    Open Access•S O Adewara, Robert Goodluck Owhe et al.•ARTICLE•Journal of Cultural Analysis and…•2025

    This study examines how insecurity affects voter turnout in the 2023 general elections in Nigeria, with a particular focus on the southwest and southeast regions. Using the Civic Voluntarism Model (CVM), the study highlights how specific types of insecurity, including politically motivated violence in the southwest and ideology-based militia insecurity in the southeast, influenced electoral behavior. Employing a qualitative comparative historical…

  • Influence of Brand Equity on Choice of University

    Open Access•Yonela Grace Tukwayo, Ifeanyi Mbukanma•ARTICLE•Journal of Educational and Social…•2026

    This study investigates the role of organisational brand equity, specifically brand image, corporate identity, and reputation, in the university selection process for prospective students. Using Walter Sisulu University (WSU) as a qualitative case study, this research addresses a gap in the literature concerning how these factors influence choices within a uniquely positioned, regional university. Data gathered through interviews revealed that wh…

Qualitative research (2 works) · Brand equity (1 works) · Brand management (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Context (archaeology (1 works) · Corporate Identity and Reputation (1 works) · Corruption and Economic Development (1 works) · Dengue and Mosquito Control Research (1 works) · Distribution (mathematics (1 works) · Economic inequality (1 works)

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