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Hasan Beyari

Biographic Data

ID6953045
NAMEHasan Beyari
GIVEN NAMESHasan
FAMILY NAMEBeyari
SIGNATUREBEYARI H
AFFILIATIONSUmm al-Qura University
ORCID0000-0003-0943-0317
VERIFIEDYes
TOTAL WORKS2
TOTAL CITATIONS0
WORKS AS AUTHOR2
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2025
H-INDEX0
  • Social commerce merges e-commerce with social media, creating seamless in-app shopping, leveraging user-generated content (UGC), peer reviews, and influencer marketing for direct selling, enhanced cus…

    Open Access•Hasan Beyari, Amirah Bahaaudeen•ARTICLE•Journal of Posthumanism•2025

    This research aimed to analyse the integration of e-commerce and social media platforms for direct selling and customer acquisition. Seven hypotheses were formed to achieve the aim. For this purpose, a survey of 412 social commerce customers and interviews with 24 different types of stakeholders were conducted. The findings supported all seven hypotheses explaining 68% of the variance in customer acquisition effectiveness, 59% in purchasing inten…

  • The Relationship between Social Media and the Increase in Mental Health Problems

    Open Access•Hasan Beyari•ARTICLE•International Journal of…•2023

    Social media has become an indispensable aspect of young people's digital interactions, as they use it mostly for entertainment and communication purposes. Consequently, it has the potential to have both positive and negative effects on them. Deterioration in mental health is one of the side effects stemming from social media overuse. This study investigates the relationship between social media and the increase in mental health problems in Saudi…

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  • The Relationship between Social Media and the Increase in Mental Health Problems

    Open Access•Hasan Beyari•ARTICLE•International Journal of…•2023

    Social media has become an indispensable aspect of young people's digital interactions, as they use it mostly for entertainment and communication purposes. Consequently, it has the potential to have both positive and negative effects on them. Deterioration in mental health is one of the side effects stemming from social media overuse. This study investigates the relationship between social media and the increase in mental health problems in Saudi…

  • Social commerce merges e-commerce with social media, creating seamless in-app shopping, leveraging user-generated content (UGC), peer reviews, and influencer marketing for direct selling, enhanced cus…

    Open Access•Hasan Beyari, Amirah Bahaaudeen•ARTICLE•Journal of Posthumanism•2025

    This research aimed to analyse the integration of e-commerce and social media platforms for direct selling and customer acquisition. Seven hypotheses were formed to achieve the aim. For this purpose, a survey of 412 social commerce customers and interviews with 24 different types of stakeholders were conducted. The findings supported all seven hypotheses explaining 68% of the variance in customer acquisition effectiveness, 59% in purchasing inten…

Social media (2 works) · Advertising (1 work) · Applied Psychology (1 work) · Applied Psychology (1 work) · Business (1 work) · Cash (1 work) · Computer Science (1 work) · Customer engagement (1 work) · Customer intelligence (1 work) · Digital Marketing and Social Media (1 work)

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