Hennie Groenewald
Biographic Data
| ID | 7129192 |
|---|---|
| NAME | Hennie Groenewald |
| GIVEN NAMES | Hennie |
| FAMILY NAME | Groenewald |
| SIGNATURE | GROENEWALD H |
| AFFILIATIONS | North-West University |
| VERIFIED | No |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 1977 |
| LATEST PUBLICATION YEAR | 1992 |
| H-INDEX | 0 |
Ontwikkelingskommunikasie - die roi van die massamedia
Development communication can be described as planned social change to improve the quality of life of people in developing societies. The mass media and especially radio and television can make a significant contribution to informal education. In the three decades after the Second World War social scientists, the majority of them from developed Western countries, reasoned that the mass media should inform, entertain and educate people in developi…
An investigation of the assumptions of an expectancy-value model of gratifications for radio programmes
In this study it is argued that the well-known Palmgreen and Rayburn model of uses and gratifications based on a expectancy-value perspective can be utilized for the analysis of radio listeners' use of radio programmes. This model was originally developed from research on television news. It seems necessary to adjust this model to increase its generalizability regarding intercultural studies and the use of different mass media. This research was …
New Social Distance Data of English-Speaking South Africans
Bogardus' social distance scale measuring attitudes toward Blacks, Coloreds, Asians, and whites was administered to 55 white English-speaking South African students. Compared to previous studies, results indicate a marked shift toward closer social contact on the part of the respondents
No prominent works on this page.
New Social Distance Data of English-Speaking South Africans
Bogardus' social distance scale measuring attitudes toward Blacks, Coloreds, Asians, and whites was administered to 55 white English-speaking South African students. Compared to previous studies, results indicate a marked shift toward closer social contact on the part of the respondents
An investigation of the assumptions of an expectancy-value model of gratifications for radio programmes
In this study it is argued that the well-known Palmgreen and Rayburn model of uses and gratifications based on a expectancy-value perspective can be utilized for the analysis of radio listeners' use of radio programmes. This model was originally developed from research on television news. It seems necessary to adjust this model to increase its generalizability regarding intercultural studies and the use of different mass media. This research was …
Ontwikkelingskommunikasie - die roi van die massamedia
Development communication can be described as planned social change to improve the quality of life of people in developing societies. The mass media and especially radio and television can make a significant contribution to informal education. In the three decades after the Second World War social scientists, the majority of them from developed Western countries, reasoned that the mass media should inform, entertain and educate people in developi…
Computer Science (2 works) · Psychology (2 works) · Social Psychology (2 works) · Social Psychology (2 works) · Advertising (1 work) · Art (1 work) · Business (1 work) · Cartography (1 work) · Coronavirus disease 2019 (COVID-19 (1 work) · Die (integrated circuit (1 work)