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Noor Ayesha

Biographic Data

ID743722
NAMENoor Ayesha
GIVEN NAMESNoor
FAMILY NAMEAyesha
SIGNATUREAYESHA N
AFFILIATIONSGovernment of Karnataka
ORCID0000-0003-1439-3418
VERIFIEDYes
TOTAL WORKS3
TOTAL CITATIONS3
AUTHOR COUNT3
EDITOR COUNT0
FIRST PUBLICATION YEAR1984
LATEST PUBLICATION YEAR2024
H-INDEX1
  • The Impact of Social Media on Consumer Behaviour

    Open Access•Noor Ayesha•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    Social media has fundamentally transformed the landscape of consumer behavior, influencing the way consumers interact with brands, make purchasing decisions, and share information. This study explores the multifaceted impact of social media on consumer behavior, highlighting emerging trends, challenges, and opportunities. It examines how platforms like Facebook, Instagram, Twitter, and TikTok have reshaped consumer engagement, loyalty, and brand …

  • Bullying, internalized hepatitis (Hepatitis C virus) stigma, and self-esteem

    Open Access•Noor Ayesha, Ayesha Noor et al.•ARTICLE•Journal of Health Psychology•2016•Cited by: 3•References: 61

    The objective of this study was to examine the impact of workplace bullying on self-esteem, including the mediating effect of internalized stigma and the moderating effect of spirituality, among hepatitis C virus patients. Data were collected from 228 employed hepatitis C virus patients who had been admitted to Gastroenterology and Hepatology wards in Pakistani hospitals. We found support for the hypothesis that workplace bullying is associated w…

  • Status of Rural Women in India. A Study of Karnataka

    Karen Leonard, Mumtaz Ali Khan et al.•ARTICLE•Pacific Affairs•1984

  • Bullying, internalized hepatitis (Hepatitis C virus) stigma, and self-esteem

    Open Access•Noor Ayesha, Ayesha Noor et al.•ARTICLE•Journal of Health Psychology•2016•Cited by: 3•References: 61

    The objective of this study was to examine the impact of workplace bullying on self-esteem, including the mediating effect of internalized stigma and the moderating effect of spirituality, among hepatitis C virus patients. Data were collected from 228 employed hepatitis C virus patients who had been admitted to Gastroenterology and Hepatology wards in Pakistani hospitals. We found support for the hypothesis that workplace bullying is associated w…

  • Status of Rural Women in India. A Study of Karnataka

    Karen Leonard, Mumtaz Ali Khan et al.•ARTICLE•Pacific Affairs•1984

  • Bullying, internalized hepatitis (Hepatitis C virus) stigma, and self-esteem

    Open Access•Noor Ayesha, Ayesha Noor et al.•ARTICLE•Journal of Health Psychology•2016•Cited by: 3•References: 61

    The objective of this study was to examine the impact of workplace bullying on self-esteem, including the mediating effect of internalized stigma and the moderating effect of spirituality, among hepatitis C virus patients. Data were collected from 228 employed hepatitis C virus patients who had been admitted to Gastroenterology and Hepatology wards in Pakistani hospitals. We found support for the hypothesis that workplace bullying is associated w…

  • The Impact of Social Media on Consumer Behaviour

    Open Access•Noor Ayesha•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    Social media has fundamentally transformed the landscape of consumer behavior, influencing the way consumers interact with brands, make purchasing decisions, and share information. This study explores the multifaceted impact of social media on consumer behavior, highlighting emerging trends, challenges, and opportunities. It examines how platforms like Facebook, Instagram, Twitter, and TikTok have reshaped consumer engagement, loyalty, and brand …

Economics (2 works) · Psychology (2 works) · Advertising (1 work) · Alternative medicine (1 work) · Brand Loyalty (1 work) · Business (1 work) · Clinical Psychology (1 work) · Consumer Behavior in Brand Consumption and Identification (1 work) · Consumer behaviour (1 work) · Digital Marketing and Social Media (1 work)

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