Pavla Marciánová
Biographic Data
| ID | 7545286 |
|---|---|
| NAME | Pavla Marciánová |
| GIVEN NAMES | Pavla |
| FAMILY NAME | Marciánová |
| SIGNATURE | MARCIÁNOVÁ P |
| AFFILIATIONS | Masaryk University |
| ORCID | 0000-0002-4835-8293 |
| VERIFIED | Yes |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2021 |
| LATEST PUBLICATION YEAR | 2021 |
| H-INDEX | 0 |
Factors influencing millennials intention to use peer to peer accommodation
Our paper aimed to identify key factors affecting the use of peer to peer accommodation through the generation of millennials. The analysis of customer behaviour was based on a goal-oriented behavioural model (MGB) which was enlarged by the environmental responsibility and the impact of digital platforms. According to the findings of structural modelling, important influences on the desire to use a peer to peer (P2P) accommodation included the mi…
No prominent works on this page.
Factors influencing millennials intention to use peer to peer accommodation
Our paper aimed to identify key factors affecting the use of peer to peer accommodation through the generation of millennials. The analysis of customer behaviour was based on a goal-oriented behavioural model (MGB) which was enlarged by the environmental responsibility and the impact of digital platforms. According to the findings of structural modelling, important influences on the desire to use a peer to peer (P2P) accommodation included the mi…
Accommodation (1 work) · Business (1 work) · Computer Science (1 work) · Digital Marketing and Social Media (1 work) · Marketing (1 work) · Peer review (1 work) · Peer-to-peer (1 work) · Political science (1 work) · Psychology (1 work) · Sharing economy (1 work)