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Paul Zambrano

Biographic Data

ID7826012
NAMEPaul Zambrano
GIVEN NAMESPaul
FAMILY NAMEZambrano
SIGNATUREZAMBRANO P
AFFILIATIONSAlive & Thrive Southeast Asia/FHI 360, Manila 1101, Philippines
ORCID0000-0002-9372-423X
VERIFIEDYes
TOTAL WORKS13
TOTAL CITATIONS0
WORKS AS AUTHOR13
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2021
LATEST PUBLICATION YEAR2023
H-INDEX0
  • Marketing of commercial milk formula

    Open Access•Nigel Rollins, Ellen Piwoz et al.•ARTICLE•The Lancet•2023

    Despite proven benefits, less than half of infants and young children globally are breastfed in accordance with the recommendations of WHO. In comparison, commercial milk formula (CMF) sales have increased to about US$55 billion annually, with more infants and young children receiving formula products than ever. This Series paper describes the CMF marketing playbook and its influence on families, health professionals, science, and policy processe…

  • Law matters – assessment of country-level code implementation and sales of breastmilk substitutes in South Asia

    Open Access•Constance Ching, Vani Sethi et al.•ARTICLE•Frontiers in Public Health•2023

    Objectives: This study examines the status of implementation of the International Code of Marketing of Breast-milk Substitutes of eight countries in the South Asia region (Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan, and Sri Lanka), and describes the sales value and volume of commercial milk formula (CMF) marketed as breastmilk substitutes (BMS) and baby food in four countries (Bangladesh, India, Pakistan, and Sri Lanka). De…

  • Understanding the corporate political activity of the ultra - processed food industry in East Asia

    Open Access•Oliver Huse, Erica Reeve et al.•ARTICLE•Globalization and Health•2023

    BACKGROUND: Evidence is mounting that the ultra - processed food industry seeks to influence food and nutrition policies in ways that support market growth and protect against regulatory threats, often at the expense of public health. However, few studies have explored how this occurs in lower - middle income countries. We aimed to explore if and how the ultra - processed food industry seeks to influence food- and nutrition - related policy proce…

  • Overpromoted and underregulated

    Open Access•Jessica Blankenship, Tuan T Nguyen et al.•ARTICLE•Maternal and Child Nutrition•2023

    The market for commercially produced complementary foods (CPCF) is rapidly expanding in Southeast Asia; however, the existence and content of mandatory national policies, standards and legislation (binding legal measures) for CPCF in the region is unclear. To assess the status of national binding legal measures for CPCF in Southeast Asia, a legal and policy desk review was conducted in seven countries (Cambodia, Laos People's Democratic Republic,…

  • Expanding Integrated Competency-Focused Health Worker Curricula for Maternal Infant and Young Child Nutrition

    Open Access•Genevieve Becker, Jennifer Cashin et al.•ARTICLE•Education Sciences•2022

    Maternal, infant, and young child nutrition (MIYCN) is important for health, survival, productivity, and development. Knowledgeable, skilled health workers are vital to provide quality care, improve health outcomes, and meet global nutrition targets. When nutrition is not adequately addressed in pre-service curricula, health workers may not be equipped with the knowledge, skills and confidence required to deliver nutrition services and accurate i…

  • Babies before business

    Open Access•Genevieve Becker, Constance Ching et al.•ARTICLE•BMJ Global Health•2022

  • Global evidence of persistent violations of the International Code of Marketing of Breast‐milk Substitutes

    Open Access•Genevieve Becker, Paul Zambrano et al.•ARTICLE•Maternal and Child Nutrition•2022

    The influence of marketing on infant and young child feeding and health is well recognized, and an International Code was adopted by the World Health Assembly (WHA) in 1981 to reduce inappropriate marketing and protect breastfeeding. Yet the marketing and influencing continue. This scoping review systematically examined the published research evidence on the nature and extent of exposure to International Code violations from 1981 to August 2021. …

  • Countries' experiences scaling up national breastfeeding, protection, promotion and support programmes

    Open Access•Sonia Hernández‐Cordero, Rafael Pérez-Escamilla et al.•ARTICLE•Maternal and Child Nutrition•2022

    Scaling up effective interventions, policies and programmes can improve breastfeeding (BF) outcomes. Furthermore, considerable interest exists in learning from relatively recent successful efforts that can inform further scaling up, with appropriate adaptations, across countries. The purpose of this four-country case studies analysis was to examine why and how improvements in BF practices occurred across four contrasting countries; Burkina Faso, …

  • Implementation and Effectiveness of Policies Adopted to Enable Breastfeeding in the Philippines Are Limited by Structural and Individual Barriers

    Open Access•Jyn Allec R Samaniego, Cherry C Maramag et al.•ARTICLE•International Journal of…•2022

    The Philippines has adopted policies to protect, promote, and support breastfeeding on par with global standards, yet the impact of these policies is not well understood. This study assesses the adequacy and potential impact of breastfeeding policies, as well as the perceptions of stakeholders of their effectiveness and how to address implementation barriers. This mixed methods study entailed a desk review of policies and documents and in-depth i…

  • Breastfeeding, first-food systems and corporate power

    Open Access•Phillip Baker, Paul Zambrano et al.•ARTICLE•Globalization and Health•2021

    BACKGROUND: The aggressive marketing of breastmilk substitutes (BMS) reduces breastfeeding, and harms child and maternal health globally. Yet forty years after the World Health Assembly adopted the International Code of Marketing of Breast-milk Substitutes (The Code), many countries are still to fully implement its provisions into national law. Furthermore, despite The Code, commercial milk formula (CMF) markets have markedly expanded. In this pa…

  • Evidence of Violations of the International Code of Marketing of Breast-Milk Substitutes since the Adoption by the World Health Assembly in 1981

    Open Access•Genevieve Becker, Constance Ching et al.•ARTICLE•International Journal of…•2021

    This is the protocol for a scoping review that aims to systematically explore and summarise the published evidence of violations of the International Code of Marketing of Breast-milk Substitutes (the Code) and subsequent World Health Assembly Resolutions globally. The planned scoping review will seek to identify what research has been conducted on the topic, examine the geographic spread and nature of violations, and summarise knowledge gaps. The…

  • Old Tricks, New Opportunities

    Open Access•Constance Ching, Paul Zambrano et al.•ARTICLE•International Journal of…•2021

    Breastfeeding is critical to maternal and child health and survival, and the benefits persist until later in life. Inappropriate marketing of breastmilk substitutes (BMS), feeding bottles, and teats threatens the enabling environment of breastfeeding, and exacerbates child mortality, morbidity, and malnutrition, especially in the context of COVID-19. These tactics also violate the International Code of Marketing of Breast-Milk Substitutes. This s…

  • The financing need of equitable provision of paid maternal leave in the informal sector in Indonesia

    Open Access•Adiatma Y M Siregar, Pipit Pitriyan et al.•ARTICLE•International Journal for Equity…•2021

    Certain flexibilities can be applied to both methods, namely using parameters specific to respective regions (e.g. provincial level parameters), flexible period of analysis, and the use of administrative cost. In a setting where micro data is scarce and not easily accessible, method A provides a feasible approach, while method B will be most appropriate if suitable micro data is available. Future comparison studies in other settings are needed to…

No prominent works on this page.

  • Breastfeeding, first-food systems and corporate power

    Open Access•Phillip Baker, Paul Zambrano et al.•ARTICLE•Globalization and Health•2021

    BACKGROUND: The aggressive marketing of breastmilk substitutes (BMS) reduces breastfeeding, and harms child and maternal health globally. Yet forty years after the World Health Assembly adopted the International Code of Marketing of Breast-milk Substitutes (The Code), many countries are still to fully implement its provisions into national law. Furthermore, despite The Code, commercial milk formula (CMF) markets have markedly expanded. In this pa…

  • Evidence of Violations of the International Code of Marketing of Breast-Milk Substitutes since the Adoption by the World Health Assembly in 1981

    Open Access•Genevieve Becker, Constance Ching et al.•ARTICLE•International Journal of…•2021

    This is the protocol for a scoping review that aims to systematically explore and summarise the published evidence of violations of the International Code of Marketing of Breast-milk Substitutes (the Code) and subsequent World Health Assembly Resolutions globally. The planned scoping review will seek to identify what research has been conducted on the topic, examine the geographic spread and nature of violations, and summarise knowledge gaps. The…

  • Old Tricks, New Opportunities

    Open Access•Constance Ching, Paul Zambrano et al.•ARTICLE•International Journal of…•2021

    Breastfeeding is critical to maternal and child health and survival, and the benefits persist until later in life. Inappropriate marketing of breastmilk substitutes (BMS), feeding bottles, and teats threatens the enabling environment of breastfeeding, and exacerbates child mortality, morbidity, and malnutrition, especially in the context of COVID-19. These tactics also violate the International Code of Marketing of Breast-Milk Substitutes. This s…

  • The financing need of equitable provision of paid maternal leave in the informal sector in Indonesia

    Open Access•Adiatma Y M Siregar, Pipit Pitriyan et al.•ARTICLE•International Journal for Equity…•2021

    Certain flexibilities can be applied to both methods, namely using parameters specific to respective regions (e.g. provincial level parameters), flexible period of analysis, and the use of administrative cost. In a setting where micro data is scarce and not easily accessible, method A provides a feasible approach, while method B will be most appropriate if suitable micro data is available. Future comparison studies in other settings are needed to…

  • Expanding Integrated Competency-Focused Health Worker Curricula for Maternal Infant and Young Child Nutrition

    Open Access•Genevieve Becker, Jennifer Cashin et al.•ARTICLE•Education Sciences•2022

    Maternal, infant, and young child nutrition (MIYCN) is important for health, survival, productivity, and development. Knowledgeable, skilled health workers are vital to provide quality care, improve health outcomes, and meet global nutrition targets. When nutrition is not adequately addressed in pre-service curricula, health workers may not be equipped with the knowledge, skills and confidence required to deliver nutrition services and accurate i…

  • Babies before business

    Open Access•Genevieve Becker, Constance Ching et al.•ARTICLE•BMJ Global Health•2022

  • Global evidence of persistent violations of the International Code of Marketing of Breast‐milk Substitutes

    Open Access•Genevieve Becker, Paul Zambrano et al.•ARTICLE•Maternal and Child Nutrition•2022

    The influence of marketing on infant and young child feeding and health is well recognized, and an International Code was adopted by the World Health Assembly (WHA) in 1981 to reduce inappropriate marketing and protect breastfeeding. Yet the marketing and influencing continue. This scoping review systematically examined the published research evidence on the nature and extent of exposure to International Code violations from 1981 to August 2021. …

  • Countries' experiences scaling up national breastfeeding, protection, promotion and support programmes

    Open Access•Sonia Hernández‐Cordero, Rafael Pérez-Escamilla et al.•ARTICLE•Maternal and Child Nutrition•2022

    Scaling up effective interventions, policies and programmes can improve breastfeeding (BF) outcomes. Furthermore, considerable interest exists in learning from relatively recent successful efforts that can inform further scaling up, with appropriate adaptations, across countries. The purpose of this four-country case studies analysis was to examine why and how improvements in BF practices occurred across four contrasting countries; Burkina Faso, …

  • Implementation and Effectiveness of Policies Adopted to Enable Breastfeeding in the Philippines Are Limited by Structural and Individual Barriers

    Open Access•Jyn Allec R Samaniego, Cherry C Maramag et al.•ARTICLE•International Journal of…•2022

    The Philippines has adopted policies to protect, promote, and support breastfeeding on par with global standards, yet the impact of these policies is not well understood. This study assesses the adequacy and potential impact of breastfeeding policies, as well as the perceptions of stakeholders of their effectiveness and how to address implementation barriers. This mixed methods study entailed a desk review of policies and documents and in-depth i…

  • Marketing of commercial milk formula

    Open Access•Nigel Rollins, Ellen Piwoz et al.•ARTICLE•The Lancet•2023

    Despite proven benefits, less than half of infants and young children globally are breastfed in accordance with the recommendations of WHO. In comparison, commercial milk formula (CMF) sales have increased to about US$55 billion annually, with more infants and young children receiving formula products than ever. This Series paper describes the CMF marketing playbook and its influence on families, health professionals, science, and policy processe…

  • Law matters – assessment of country-level code implementation and sales of breastmilk substitutes in South Asia

    Open Access•Constance Ching, Vani Sethi et al.•ARTICLE•Frontiers in Public Health•2023

    Objectives: This study examines the status of implementation of the International Code of Marketing of Breast-milk Substitutes of eight countries in the South Asia region (Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan, and Sri Lanka), and describes the sales value and volume of commercial milk formula (CMF) marketed as breastmilk substitutes (BMS) and baby food in four countries (Bangladesh, India, Pakistan, and Sri Lanka). De…

  • Understanding the corporate political activity of the ultra - processed food industry in East Asia

    Open Access•Oliver Huse, Erica Reeve et al.•ARTICLE•Globalization and Health•2023

    BACKGROUND: Evidence is mounting that the ultra - processed food industry seeks to influence food and nutrition policies in ways that support market growth and protect against regulatory threats, often at the expense of public health. However, few studies have explored how this occurs in lower - middle income countries. We aimed to explore if and how the ultra - processed food industry seeks to influence food- and nutrition - related policy proce…

  • Overpromoted and underregulated

    Open Access•Jessica Blankenship, Tuan T Nguyen et al.•ARTICLE•Maternal and Child Nutrition•2023

    The market for commercially produced complementary foods (CPCF) is rapidly expanding in Southeast Asia; however, the existence and content of mandatory national policies, standards and legislation (binding legal measures) for CPCF in the region is unclear. To assess the status of national binding legal measures for CPCF in Southeast Asia, a legal and policy desk review was conducted in seven countries (Cambodia, Laos People's Democratic Republic,…

Medicine (12 works) · Breastfeeding Practices and Influences (11 works) · Business (10 works) · Political science (10 works) · Breastfeeding (7 works) · Child Nutrition and Water Access (6 works) · Economic growth (6 works) · Economics (6 works) · Public relations (6 works) · Environmental health (5 works)

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