Anthony D Cox
Biographic Data
| ID | 790365 |
|---|---|
| NAME | Anthony D Cox |
| GIVEN NAMES | Anthony D |
| FAMILY NAME | Cox |
| SIGNATURE | COX A D |
| AFFILIATIONS | Georgia State University |
| VERIFIED | No |
| TOTAL WORKS | 5 |
| TOTAL CITATIONS | 23 |
| AUTHOR COUNT | 5 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1988 |
| LATEST PUBLICATION YEAR | 2018 |
| H-INDEX | 3 |
Behavior and health beliefs as predictors of HIV testing among women
Much of the research examining predictors of HIV testing has used retrospective self-report to assess HIV testing. FINDINGS: therefore, may be subject to recall bias and to difficulties determining the direction of associations. In this prospective study, we administered surveys to women in community clinics to identify predictors of subsequent observed HIV testing, overcoming these limitations. Eighty-three percent were tested. In the adjusted m…
Use of Drawings to Explore U.S. Women's Perspectives on Why People Might Decline HIV Testing
The purpose of this research is to explore through drawings and verbal descriptions women's perspectives about reasons why persons might decline human immunodeficiency virus (HIV) testing. We asked 30 participants to draw a person that would NOT get tested for HIV and then explain drawings. Using qualitative content analysis, we extracted seven themes. We found apprehension about knowing the result of an HIV test to be the most commonly identifie…
When Consumer Behavior Goes Bad
Shoplifting is a troubling and widespread aspect of consumer behavior, particularly among adolescents, yet it has attracted little attention from consumer researchers. This article reports and interprets findings on the pervasiveness of shoplifting among adolescents, the characteristics that distinguish adolescent shoplifters from their nonshoplifting peers, and adolescents' views regarding the reasons for this behavior. Our findings contradict s…
The Effects of Background Music in Advertising
Gorn's (1982) pioneering article on the effects of background music in advertising has spurred a significant controversy and inspired vigorous interest in the topic. Following the recommendation of Allen and Madden (1985), we conducted three experiments that attempted to replicate Gorn's results. Contrary to Gorn's findings, there was no evidence that product preferences can be conditioned through a single exposure to appealing or unappealing mus…
What Does Familiarity Breed? Complexity as a Moderator of Repetition Effects in Advertisement Evaluation
This article examines how consumers' attitudes toward advertisements are affected by their previous exposure to them. The results of our experiment suggest that the effects of exposure on ad attitudes may be moderated by the complexity of the advertisement: evaluations of complex ads become more positive with exposure, while those of simple ads do not. This finding may help explain why previous studies of ad exposure effects have yielded mixed re…
When Consumer Behavior Goes Bad
Shoplifting is a troubling and widespread aspect of consumer behavior, particularly among adolescents, yet it has attracted little attention from consumer researchers. This article reports and interprets findings on the pervasiveness of shoplifting among adolescents, the characteristics that distinguish adolescent shoplifters from their nonshoplifting peers, and adolescents' views regarding the reasons for this behavior. Our findings contradict s…
What Does Familiarity Breed? Complexity as a Moderator of Repetition Effects in Advertisement Evaluation
This article examines how consumers' attitudes toward advertisements are affected by their previous exposure to them. The results of our experiment suggest that the effects of exposure on ad attitudes may be moderated by the complexity of the advertisement: evaluations of complex ads become more positive with exposure, while those of simple ads do not. This finding may help explain why previous studies of ad exposure effects have yielded mixed re…
The Effects of Background Music in Advertising
Gorn's (1982) pioneering article on the effects of background music in advertising has spurred a significant controversy and inspired vigorous interest in the topic. Following the recommendation of Allen and Madden (1985), we conducted three experiments that attempted to replicate Gorn's results. Contrary to Gorn's findings, there was no evidence that product preferences can be conditioned through a single exposure to appealing or unappealing mus…
What Does Familiarity Breed? Complexity as a Moderator of Repetition Effects in Advertisement Evaluation
This article examines how consumers' attitudes toward advertisements are affected by their previous exposure to them. The results of our experiment suggest that the effects of exposure on ad attitudes may be moderated by the complexity of the advertisement: evaluations of complex ads become more positive with exposure, while those of simple ads do not. This finding may help explain why previous studies of ad exposure effects have yielded mixed re…
The Effects of Background Music in Advertising
Gorn's (1982) pioneering article on the effects of background music in advertising has spurred a significant controversy and inspired vigorous interest in the topic. Following the recommendation of Allen and Madden (1985), we conducted three experiments that attempted to replicate Gorn's results. Contrary to Gorn's findings, there was no evidence that product preferences can be conditioned through a single exposure to appealing or unappealing mus…
When Consumer Behavior Goes Bad
Shoplifting is a troubling and widespread aspect of consumer behavior, particularly among adolescents, yet it has attracted little attention from consumer researchers. This article reports and interprets findings on the pervasiveness of shoplifting among adolescents, the characteristics that distinguish adolescent shoplifters from their nonshoplifting peers, and adolescents' views regarding the reasons for this behavior. Our findings contradict s…
Use of Drawings to Explore U.S. Women's Perspectives on Why People Might Decline HIV Testing
The purpose of this research is to explore through drawings and verbal descriptions women's perspectives about reasons why persons might decline human immunodeficiency virus (HIV) testing. We asked 30 participants to draw a person that would NOT get tested for HIV and then explain drawings. Using qualitative content analysis, we extracted seven themes. We found apprehension about knowing the result of an HIV test to be the most commonly identifie…
Behavior and health beliefs as predictors of HIV testing among women
Much of the research examining predictors of HIV testing has used retrospective self-report to assess HIV testing. FINDINGS: therefore, may be subject to recall bias and to difficulties determining the direction of associations. In this prospective study, we administered surveys to women in community clinics to identify predictors of subsequent observed HIV testing, overcoming these limitations. Eighty-three percent were tested. In the adjusted m…
Psychology (4 works) · Advertising (3 works) · Business (3 works) · Consumer Behavior in Brand Consumption and Identification (3 works) · Social Psychology (3 works) · Clinical Psychology (2 works) · Family medicine (2 works) · Medicine (2 works) · Adolescent Sexual and Reproductive Health (1 works) · Aesthetic Perception and Analysis (1 works)