Kenneth D Bahn
Biographic Data
| ID | 793155 |
|---|---|
| NAME | Kenneth D Bahn |
| GIVEN NAMES | Kenneth D |
| FAMILY NAME | Bahn |
| SIGNATURE | BAHN K D |
| VERIFIED | No |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 38 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 2 |
| FIRST PUBLICATION YEAR | 1982 |
| LATEST PUBLICATION YEAR | 2015 |
| H-INDEX | 2 |
Proceedings of the 1993 World Marketing Congress
Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference
How and When do Brand Perceptions and Preferences First Form? A Cognitive Developmental Investigation
Journal Article How and When Do Brand Perceptions and Preferences First Form? A Cognitive Developmental Investigation Get access Kenneth D. Bahn Kenneth D. Bahn Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 13, Issue 3, December 1986, Pages 382–393, https://doi.org/10.1086/209077 Published: 01 December 1986 Article history Received: 01 December 1985 Revision received: 01 July …
Developmental Recognition of Consumption Symbolism
Communicating through consumption choices involves decoding information about others based upon observations of their consumption behavior. Using photographs of automobiles and houses, the ability to recognize consumption symbolism is examined in six age groups and compared between males/females and “higher”/“lower” social-class subjects. Grade school is found to be the time during which most consumption decoding skills are attained
Developmental Recognition of Consumption Symbolism
Communicating through consumption choices involves decoding information about others based upon observations of their consumption behavior. Using photographs of automobiles and houses, the ability to recognize consumption symbolism is examined in six age groups and compared between males/females and “higher”/“lower” social-class subjects. Grade school is found to be the time during which most consumption decoding skills are attained
How and When do Brand Perceptions and Preferences First Form? A Cognitive Developmental Investigation
Journal Article How and When Do Brand Perceptions and Preferences First Form? A Cognitive Developmental Investigation Get access Kenneth D. Bahn Kenneth D. Bahn Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 13, Issue 3, December 1986, Pages 382–393, https://doi.org/10.1086/209077 Published: 01 December 1986 Article history Received: 01 December 1985 Revision received: 01 July …
Developmental Recognition of Consumption Symbolism
Communicating through consumption choices involves decoding information about others based upon observations of their consumption behavior. Using photographs of automobiles and houses, the ability to recognize consumption symbolism is examined in six age groups and compared between males/females and “higher”/“lower” social-class subjects. Grade school is found to be the time during which most consumption decoding skills are attained
How and When do Brand Perceptions and Preferences First Form? A Cognitive Developmental Investigation
Journal Article How and When Do Brand Perceptions and Preferences First Form? A Cognitive Developmental Investigation Get access Kenneth D. Bahn Kenneth D. Bahn Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 13, Issue 3, December 1986, Pages 382–393, https://doi.org/10.1086/209077 Published: 01 December 1986 Article history Received: 01 December 1985 Revision received: 01 July …
Proceedings of the 1993 World Marketing Congress
Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference
Business (3 works) · Consumer Behavior in Brand Consumption and Identification (3 works) · Advertising (2 works) · Computer Science (2 works) · Consumer research (2 works) · Library science (2 works) · Management and Marketing Education (2 works) · Marketing (2 works) · Marketing (2 works) · Political science (2 works)