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Nor Fariza Mohd Nor

Biographic Data

ID796985
NAMENor Fariza Mohd Nor
GIVEN NAMESNor Fariza Mohd
FAMILY NAMENor
SIGNATURENOR N F M
AFFILIATIONSNational University of Malaysia
ORCID0000-0001-7929-351X
VERIFIEDYes
TOTAL WORKS27
TOTAL CITATIONS0
WORKS AS AUTHOR27
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2014
LATEST PUBLICATION YEAR2026
H-INDEX0
  • "The "Transition Generation”

    Open Access•Nor Fariza Mohd Nor, Azlina Abdullah et al.•ARTICLE•GEMA Online Journal of Language…•2026

    Climate change remains a heavily debated global challenge, yet public understanding is frequently obscured by abstract scientific narratives. This exploratory study utilizes Moscovici’s Social Representation Theory (SRT) to examine how a group of Generation Z in Malaysia, commonly referred to as the "Transition Generation", perceives climate change and defines their role in addressing it. This qualitative research used semi-structured group inter…

  • Posting back at patriarchy

    Open Access•Nayab Iqbal, Nor Fariza Mohd Nor et al.•ARTICLE•Feminist Media Studies•2026

    Across digital platforms, women’s participation in public discourse remains marked by risk, scrutiny, and uneven power. While social media is often framed as a space of empowerment, it frequently mirrors offline hierarchies, reproducing gendered surveillance, backlash, and moral regulation. In conservative societies like Pakistan, young women who speak publicly online do so under intense cultural pressure, where expectations around modesty, silen…

  • A Systematic Literature Review on Corpus-based Studies in Malaysian Media Discourse

    Open Access•Nur Farhana Nasri, Nor Fariza Mohd Nor et al.•ARTICLE•Pertanika Journal of Social…•2026

    Media discourse plays a vital role in shaping public perceptions, constructing ideologies, and influencing societal narratives. However, the study of media discourse in the Malaysian context has been relatively limited, particularly through a corpus-based lens. This review systematically identifies the research trends in Malaysian media discourse using a corpus-based approach. The included papers were extracted from two databases, namely Scopus a…

  • ChatGPT as a Tool in Developing Research and Language Skills in a Research Methodology Course

    Open Access•Nor Fariza Mohd Nor, Jamaluddin Aziz•ARTICLE•3L The Southeast Asian Journal of…•2026

    ChatGPT has been utilised across various applications, such as language translation, content generation, and language modelling. This empirical study examines how this technological tool is used by a class of postgraduate students to develop their research and language skills. 36 participants, comprising MA, MPhil, and PhD students, were involved. Data was collected through a questionnaire survey and interviews. Results from the questionnaire ind…

  • Food, Identity, Power and Multicultural Solidarity in Preeta Samarasan’s Tale of a Dreamer’s Son

    Open Access•Lisa Jaafar, Nor Fariza Mohd Nor et al.•ARTICLE•GEMA Online Journal of Language…•2025

    The role of food from a sociocultural perspective is one that has been increasingly explored in cultural narratives and academic inquiry in the past few decades. In literature, food is used as a tool to evoke the senses and convey meaning about identity, culture, relationships and emotions. Food can be instrumental in shaping personal and cultural identities, community dynamics and embedding ideologies, particularly in culturally diverse societie…

  • What Is Corruption and Bribery? A Social Representations Study From the Views of Young Adults

    Open Access•Lim Mengzhen, Elizaveta Berezina et al.•ARTICLE•SAGE Open•2025

    Corruption and bribery are often seen as the same in public messages, but people might understand them in different ways. These varying perceptions can significantly influence how anti-corruption efforts are received and understood. Therefore, we explored the perceived definitions of “corruption” and “bribery” among young adults ( N = 253, M_age = 21.32; 59.3% female) using the structural approach of Social Representation Theory as the underlying…

  • Voices of resistance and solidarity

    Open Access•Nayab Iqbal, Nor Fariza Mohd Nor et al.•ARTICLE•Women s Studies International Forum•2025•References: 3

  • Three Key Dimensions of Climate Change from Opinion News in a Malaysian Newspaper

    Nor Fariza Mohd Nor, Tasha Erina Taufek et al.•ARTICLE•Environmental Communication•2024

    Previous studies have pointed to a notable increase in public interest on climate change using the survey method. These studies documented public opinion on climate change using survey method to derive data and establish findings. The current study is based on public opinion in Malaysia regarding climate change and the data was gleaned from the nation’s opinion news. It adopts a corpus linguistics approach together with a sentiment analysis to id…

  • Promoting Medical Tourism

    Open Access•Wan Fatimah Solihah Wan Abdul Halim, Intan Safinaz Zainudin et al.•ARTICLE•GEMA Online Journal of Language…•2024

    The medical tourism industry, seriously affected by the coronavirus disease of 2019 (COVID-19), must effectively communicate its online promotional messages to boost the sector. Given that the medical tourism sector is a global one, cultural diversity is also essential. Studies on cultural heterogeneity, however, have only looked at one type of discourse, primarily the linguistic mode. Previous research failed to consider the multimodal approach,…

  • The politeness of criticism speech acts in Japanese and Minangkabau films

    Open Access•Nuria Haristiani, Amelya Septiana et al.•ARTICLE•Indonesian Journal of Applied…•2023

    Criticism tends to be a face-threatening speech act that can endanger social relationships if not managed using appropriate strategies, especially in the intercultural context. This study aims to compare and contrast the politeness of criticism speech acts used in Japanese and Minangkabau languages as depicted in film series. The data on criticism speech acts in this study were collected from eleven Japanese film series with a total duration of 5…

  • A Corpus-Assisted Discourse Analysis Case Study of Public Opinion on Climate Change in Malaysia

    Open Access•Nor Fariza Mohd Nor, Tasha Erina Taufek et al.•ARTICLE•GEMA Online Journal of Language…•2023

    Climate change is a global emergency that necessitates urgent action from policymakers and the public. Public opinion plays a crucial role in shaping climate change policy, making it essential to understand how people perceive and respond to the issue. Studies on public opinion on climate change are emerging, but are lacking in examining linguistic aspects. The present study intends to conduct a linguistic analysis of public opinion news to ident…

  • The Metaphorical and Metonymical Conceptualizations of the Term Sea (Hai) in the Four-Character Chinese Idioms

    Open Access•Yali Zhao, Nor Fariza Mohd Nor et al.•ARTICLE•Languages•2023•References: 21

    This paper investigates the term "sea" (hai) in the four-character Chinese idioms according to conceptual metaphor and metonymy theory, attempting to illustrate their conceptualization, determine their possible underlying motivations, and explore Chinese maritime thought and culture. Based on idiomatic expressions, three types of conceptual metaphors are identified: abstract qualities of concrete entities are the sea, abstract entity is sea, and …

  • Media Report About Climate Change in an English Online Malaysian Newspaper Through Thematic and Discourse Analysis Approaches

    Open Access•Tasha Erina Taufek, Nor Fariza Mohd Nor et al.•ARTICLE•3L The Southeast Asian Journal of…•2022

    Climate change studies are mainly focused on disaster management and inundated with scientific jargons that the public could not fathom. Thus, the dissemination of climate change discourse to the public has been less effective due to lack of information and understanding which explains the lack of public engagement and participation. Studies on climate change that consider linguistics aspects are beginning to emerge, but are still lacking. Theref…

  • Multimodal Communicative Acts of Thailand’s Private Hospital Website Promoting Medical Tourism

    Open Access•Wan Fatimah Solihah Wan Abdul Halim, Intan Safinaz Zainudin et al.•ARTICLE•GEMA Online Journal of Language…•2022

    Websites of private hospitals are significant channels for delivering the communicative acts in relation to information of hospitals’ facilities and expertise to international medical tourists. However, studies that involved communicative acts have mainly focused on examining the language mode. It overlooked the multimodal perspective which hinder prospective international medical tourists from receiving the intended promotional messages. This st…

  • Malaysian Food Culture as a Communal Identity Marker in Shih-Li Kow’s The Sum of Our Follies

    Open Access•Wan Putri Nurlisa Jaafar, Melissa Shamini Perry et al.•ARTICLE•GEMA Online Journal of Language…•2022

    Food is deeply rooted in cultural traditions and has been a ubiquitous and prominent element in cultural productions and narratives of cultures around the world. In literature, food is often employed literally and metaphorically to evoke the senses or communicate meaning about the identity, culture, or emotions of people. This article examines the connection between food and cultural identity in multicultural Malaysia as represented in the novel,…

  • A Functional Analysis of Theme and Thematic Progression of Private Hospital Websites

    Open Access•Wan Fatimah Solihah Wan Abdul Halim, Intan Safinaz Zainudin et al.•ARTICLE•3L The Southeast Asian Journal of…•2021

    Medical tourism has been seriously affected by coronavirus disease 2019 (COVID-19) that has become a huge threat to global economy. In mitigating this issue, attention needs to be given to the online promotional message strategy to boost medical tourism. However, there is a scarcity of work on medical tourism promotional discourse from the textual function perspective despite the considerable number of studies in other types of discourse. This st…

  • Visual analysis of self-presentation of teenagers and emerging adults on Facebook

    Open Access•Nor Fariza Mohd Nor, Nur Hazirah Binti Mohd Fuat•ARTICLE•Indonesian Journal of Applied…•2021

    Facebook has become a worldwide phenomenon and is one of the greatest important means of communication between people. Given that teenagers and emerging adults are typically concerned with peer acceptance, physical appearance and the self-impressions they convey, they are active users of social networking sites (SNS) because these sites provide platforms for them to connect to their peers and facilitate identity construction and experimentation w…

  • Public Perceptions on Climate Change

    Open Access•Tasha Erina Taufek, Nor Fariza Mohd Nor et al.•ARTICLE•GEMA Online Journal of Language…•2021

    Public perception on climate change is a paramount component that affects the implementation of adaptation and mitigation measures. Taking into account the public perceptions on the issue may assist decision-makers in producing appropriate strategies to ameliorate the impacts of climate change. A corpus-driven sentiment analysis approach was done to classify the polarity of Malaysian public perceptions, identify the sentiment lexicon, and analyse…

  • Health is Wealth

    Open Access•Nor Fariza Mohd Nor, Novelia Bernice Jeffree et al.•ARTICLE•GEMA Online Journal of Language…•2021

    In view of the increase mental health cases in Malaysia, it is timely to examine how Malaysian newspapers portray mental health issues. A corpus-driven approach was employed to identify the adjective collocates for the node word mental health, determine the semantic grouping of the collocates and investigate the portrayal of mental health issues in two newspapers. A total of 585 news articles, from January 2020 to December 2020 were collected fro…

  • Corpus Driven Analysis of News Reports about Covid-19 in a Malaysian Online Newspaper

    Open Access•Nor Fariza Mohd Nor, Adlyn Syahirah Zulcafli•ARTICLE•GEMA Online Journal of Language…•2020

    Covid-19 was declared a global pandemic by the World Health Organization on 11 th March, 2020. Scientists and researchers immediately took interests to find a vaccine. While researchers in various discipline, particularly in medicine, began to study about the virus to help us understand the situation from various perspectives, there is limited research on linguistics analysis to date about Covid-19. Therefore, the present study aims to contribute…

  • A Corpus Driven Analysis of Representations Around the Word ‘ekonomi’ in Malaysian Hansard Corpus

    Open Access•Nor Fariza Mohd Nor, Anis Nadiah Che Abdul Rahman et al.•ARTICLE•GEMA Online Journal of Language…•2019

    Politicians constantly talk about wealth, power and education, which is often justified on the grounds that it will aid economic growth, which in turn will raise living standard. Thus, many economic issues are seen through the eyes of political beliefs. This paper reports on a corpus-driven analysis around the word ekonomi (economy) in the Malaysian Hansard Corpus. The objectives are to analyse the trend concerning the word ekonomi and to find ou…

  • Linguistic Representation of Violence in Judicial Opinions in Malaysia

    Open Access•Norzanita Othman, Nor Fariza Mohd Nor et al.•ARTICLE•GEMA Online Journal of Language…•2019

    Violent behaviour is understood as being a social and unilateral action initiated by one party. It is social in nature as it occurs within an interpersonal context and unilateral per se because it involves action taken by one individual against the well-being of another. Judges use strategic discursive strategies to describe the accounts of the crime in their judicial decisions. This research aims to investigate the language used by judges to des…

  • Advice-Giving Roles and Strategies in Selected Faculty Member-Graduate Student Advising

    Open Access•Mohd Muzhafar Idrus, Nor Fariza Mohd Nor et al.•ARTICLE•GEMA Online Journal of Language…•2018

    In mentoring graduate students, it is hard to deny the ubiquity of graduate student advising. Faculty members, who are usually engaged in advising to tease out problems and suggest solutions, could often times be faced with negative attributions concerning faculty members’ competence, as well as receive unaligned responses rather than collaborative understanding of issues or recommendations. While previous studies on advising may have focused on …

  • Metacognitive Online Reading and Navigational Strategies by Science and Technology University Students

    Open Access•Ruhil Amal Azmuddin, Nor Fariza Mohd Nor et al.•ARTICLE•GEMA Online Journal of Language…•2017

    Reading has taken a new dimension, where students in higher institutions are consistently required to read massive amounts of online materials to gain knowledge, complete tasks and assignments. Hence, the ability to read online effectively is becoming increasingly important, as students need to utilize, understand and respond to online materials. However, most university undergraduates lack the ability to read effectively and critically. Therefor…

  • Kajian Jati Diri Kakitangan dalam Organisasi Universiti Kebangsaan Malaysia (A Study on Self-Identity Concept Among Universiti Kebangsaan Malaysia Staff)

    Open Access•Nor Fariza Mohd Nor, Harith Faruqi Sidek et al.•ARTICLE•GEMA Online Journal of Language…•2017

    Isu jati diri merupakan aspek penting dalam organisasi untuk memupuk penglibatan dan rasa setia individu terhadap organisasi. Berlandaskan konsep jati diri, kajian ini bertujuan untuk mengetahui konsep jati diri dalam kalangan warga Universiti Kebangsaan Malaysia (UKM), di mana hasil kajian ini akan dapat mengenal pasti perkara yang perlu dilakukan untuk memupuk perasaan jati diri terhadap UKM. Teori yang mendasari kajian ini ialah teori Identiti…

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  • Discursive Legitimation of Human Values

    Open Access•Abduljalil Nasr Hazaea, Abduljalil Nasar Hazaea et al.•ARTICLE•GEMA Online Journal of Language…•2014

    Construction of identities can be manifested in the form of competing legitimation discourses over an intercultural issue. This study investigates the power relations between local identities and global identities over the discursive legitimation of human values in global media discourse. Yemen Times (YT) is the most circulated English-language newspaper in Yemen. YT can be voice of Yemen to the world through the use of the English language and t…

  • Legitimation Analysis

    Open Access•Mohd Muzhafar Idrus, Nor Fariza Mohd Nor•ARTICLE•GEMA Online Journal of Language…•2016

    Research in discourse analysis has demonstrated that power can be illuminated through analyzing discourses. Centered on the notion that power and legitimation go hand-in-hand, these discourses are distinguished by specific linguistic components. One of the ways to explore how legitimation is tranquilized is to scrutinize its discourses, which some scholars (Wang, 2006; Van Leeuwen, 2007) argue have the precedence to control some of everyday, soci…

  • Metacognitive Online Reading and Navigational Strategies by Science and Technology University Students

    Open Access•Ruhil Amal Azmuddin, Nor Fariza Mohd Nor et al.•ARTICLE•GEMA Online Journal of Language…•2017

    Reading has taken a new dimension, where students in higher institutions are consistently required to read massive amounts of online materials to gain knowledge, complete tasks and assignments. Hence, the ability to read online effectively is becoming increasingly important, as students need to utilize, understand and respond to online materials. However, most university undergraduates lack the ability to read effectively and critically. Therefor…

  • Kajian Jati Diri Kakitangan dalam Organisasi Universiti Kebangsaan Malaysia (A Study on Self-Identity Concept Among Universiti Kebangsaan Malaysia Staff)

    Open Access•Nor Fariza Mohd Nor, Harith Faruqi Sidek et al.•ARTICLE•GEMA Online Journal of Language…•2017

    Isu jati diri merupakan aspek penting dalam organisasi untuk memupuk penglibatan dan rasa setia individu terhadap organisasi. Berlandaskan konsep jati diri, kajian ini bertujuan untuk mengetahui konsep jati diri dalam kalangan warga Universiti Kebangsaan Malaysia (UKM), di mana hasil kajian ini akan dapat mengenal pasti perkara yang perlu dilakukan untuk memupuk perasaan jati diri terhadap UKM. Teori yang mendasari kajian ini ialah teori Identiti…

  • Advice-Giving Roles and Strategies in Selected Faculty Member-Graduate Student Advising

    Open Access•Mohd Muzhafar Idrus, Nor Fariza Mohd Nor et al.•ARTICLE•GEMA Online Journal of Language…•2018

    In mentoring graduate students, it is hard to deny the ubiquity of graduate student advising. Faculty members, who are usually engaged in advising to tease out problems and suggest solutions, could often times be faced with negative attributions concerning faculty members’ competence, as well as receive unaligned responses rather than collaborative understanding of issues or recommendations. While previous studies on advising may have focused on …

  • A Corpus Driven Analysis of Representations Around the Word ‘ekonomi’ in Malaysian Hansard Corpus

    Open Access•Nor Fariza Mohd Nor, Anis Nadiah Che Abdul Rahman et al.•ARTICLE•GEMA Online Journal of Language…•2019

    Politicians constantly talk about wealth, power and education, which is often justified on the grounds that it will aid economic growth, which in turn will raise living standard. Thus, many economic issues are seen through the eyes of political beliefs. This paper reports on a corpus-driven analysis around the word ekonomi (economy) in the Malaysian Hansard Corpus. The objectives are to analyse the trend concerning the word ekonomi and to find ou…

  • Linguistic Representation of Violence in Judicial Opinions in Malaysia

    Open Access•Norzanita Othman, Nor Fariza Mohd Nor et al.•ARTICLE•GEMA Online Journal of Language…•2019

    Violent behaviour is understood as being a social and unilateral action initiated by one party. It is social in nature as it occurs within an interpersonal context and unilateral per se because it involves action taken by one individual against the well-being of another. Judges use strategic discursive strategies to describe the accounts of the crime in their judicial decisions. This research aims to investigate the language used by judges to des…

  • Corpus Driven Analysis of News Reports about Covid-19 in a Malaysian Online Newspaper

    Open Access•Nor Fariza Mohd Nor, Adlyn Syahirah Zulcafli•ARTICLE•GEMA Online Journal of Language…•2020

    Covid-19 was declared a global pandemic by the World Health Organization on 11 th March, 2020. Scientists and researchers immediately took interests to find a vaccine. While researchers in various discipline, particularly in medicine, began to study about the virus to help us understand the situation from various perspectives, there is limited research on linguistics analysis to date about Covid-19. Therefore, the present study aims to contribute…

  • A Functional Analysis of Theme and Thematic Progression of Private Hospital Websites

    Open Access•Wan Fatimah Solihah Wan Abdul Halim, Intan Safinaz Zainudin et al.•ARTICLE•3L The Southeast Asian Journal of…•2021

    Medical tourism has been seriously affected by coronavirus disease 2019 (COVID-19) that has become a huge threat to global economy. In mitigating this issue, attention needs to be given to the online promotional message strategy to boost medical tourism. However, there is a scarcity of work on medical tourism promotional discourse from the textual function perspective despite the considerable number of studies in other types of discourse. This st…

  • Visual analysis of self-presentation of teenagers and emerging adults on Facebook

    Open Access•Nor Fariza Mohd Nor, Nur Hazirah Binti Mohd Fuat•ARTICLE•Indonesian Journal of Applied…•2021

    Facebook has become a worldwide phenomenon and is one of the greatest important means of communication between people. Given that teenagers and emerging adults are typically concerned with peer acceptance, physical appearance and the self-impressions they convey, they are active users of social networking sites (SNS) because these sites provide platforms for them to connect to their peers and facilitate identity construction and experimentation w…

  • Public Perceptions on Climate Change

    Open Access•Tasha Erina Taufek, Nor Fariza Mohd Nor et al.•ARTICLE•GEMA Online Journal of Language…•2021

    Public perception on climate change is a paramount component that affects the implementation of adaptation and mitigation measures. Taking into account the public perceptions on the issue may assist decision-makers in producing appropriate strategies to ameliorate the impacts of climate change. A corpus-driven sentiment analysis approach was done to classify the polarity of Malaysian public perceptions, identify the sentiment lexicon, and analyse…

  • Health is Wealth

    Open Access•Nor Fariza Mohd Nor, Novelia Bernice Jeffree et al.•ARTICLE•GEMA Online Journal of Language…•2021

    In view of the increase mental health cases in Malaysia, it is timely to examine how Malaysian newspapers portray mental health issues. A corpus-driven approach was employed to identify the adjective collocates for the node word mental health, determine the semantic grouping of the collocates and investigate the portrayal of mental health issues in two newspapers. A total of 585 news articles, from January 2020 to December 2020 were collected fro…

  • Media Report About Climate Change in an English Online Malaysian Newspaper Through Thematic and Discourse Analysis Approaches

    Open Access•Tasha Erina Taufek, Nor Fariza Mohd Nor et al.•ARTICLE•3L The Southeast Asian Journal of…•2022

    Climate change studies are mainly focused on disaster management and inundated with scientific jargons that the public could not fathom. Thus, the dissemination of climate change discourse to the public has been less effective due to lack of information and understanding which explains the lack of public engagement and participation. Studies on climate change that consider linguistics aspects are beginning to emerge, but are still lacking. Theref…

  • Multimodal Communicative Acts of Thailand’s Private Hospital Website Promoting Medical Tourism

    Open Access•Wan Fatimah Solihah Wan Abdul Halim, Intan Safinaz Zainudin et al.•ARTICLE•GEMA Online Journal of Language…•2022

    Websites of private hospitals are significant channels for delivering the communicative acts in relation to information of hospitals’ facilities and expertise to international medical tourists. However, studies that involved communicative acts have mainly focused on examining the language mode. It overlooked the multimodal perspective which hinder prospective international medical tourists from receiving the intended promotional messages. This st…

  • Malaysian Food Culture as a Communal Identity Marker in Shih-Li Kow’s The Sum of Our Follies

    Open Access•Wan Putri Nurlisa Jaafar, Melissa Shamini Perry et al.•ARTICLE•GEMA Online Journal of Language…•2022

    Food is deeply rooted in cultural traditions and has been a ubiquitous and prominent element in cultural productions and narratives of cultures around the world. In literature, food is often employed literally and metaphorically to evoke the senses or communicate meaning about the identity, culture, or emotions of people. This article examines the connection between food and cultural identity in multicultural Malaysia as represented in the novel,…

  • The politeness of criticism speech acts in Japanese and Minangkabau films

    Open Access•Nuria Haristiani, Amelya Septiana et al.•ARTICLE•Indonesian Journal of Applied…•2023

    Criticism tends to be a face-threatening speech act that can endanger social relationships if not managed using appropriate strategies, especially in the intercultural context. This study aims to compare and contrast the politeness of criticism speech acts used in Japanese and Minangkabau languages as depicted in film series. The data on criticism speech acts in this study were collected from eleven Japanese film series with a total duration of 5…

  • A Corpus-Assisted Discourse Analysis Case Study of Public Opinion on Climate Change in Malaysia

    Open Access•Nor Fariza Mohd Nor, Tasha Erina Taufek et al.•ARTICLE•GEMA Online Journal of Language…•2023

    Climate change is a global emergency that necessitates urgent action from policymakers and the public. Public opinion plays a crucial role in shaping climate change policy, making it essential to understand how people perceive and respond to the issue. Studies on public opinion on climate change are emerging, but are lacking in examining linguistic aspects. The present study intends to conduct a linguistic analysis of public opinion news to ident…

  • The Metaphorical and Metonymical Conceptualizations of the Term Sea (Hai) in the Four-Character Chinese Idioms

    Open Access•Yali Zhao, Nor Fariza Mohd Nor et al.•ARTICLE•Languages•2023•References: 21

    This paper investigates the term "sea" (hai) in the four-character Chinese idioms according to conceptual metaphor and metonymy theory, attempting to illustrate their conceptualization, determine their possible underlying motivations, and explore Chinese maritime thought and culture. Based on idiomatic expressions, three types of conceptual metaphors are identified: abstract qualities of concrete entities are the sea, abstract entity is sea, and …

  • Three Key Dimensions of Climate Change from Opinion News in a Malaysian Newspaper

    Nor Fariza Mohd Nor, Tasha Erina Taufek et al.•ARTICLE•Environmental Communication•2024

    Previous studies have pointed to a notable increase in public interest on climate change using the survey method. These studies documented public opinion on climate change using survey method to derive data and establish findings. The current study is based on public opinion in Malaysia regarding climate change and the data was gleaned from the nation’s opinion news. It adopts a corpus linguistics approach together with a sentiment analysis to id…

  • Promoting Medical Tourism

    Open Access•Wan Fatimah Solihah Wan Abdul Halim, Intan Safinaz Zainudin et al.•ARTICLE•GEMA Online Journal of Language…•2024

    The medical tourism industry, seriously affected by the coronavirus disease of 2019 (COVID-19), must effectively communicate its online promotional messages to boost the sector. Given that the medical tourism sector is a global one, cultural diversity is also essential. Studies on cultural heterogeneity, however, have only looked at one type of discourse, primarily the linguistic mode. Previous research failed to consider the multimodal approach,…

  • Food, Identity, Power and Multicultural Solidarity in Preeta Samarasan’s Tale of a Dreamer’s Son

    Open Access•Lisa Jaafar, Nor Fariza Mohd Nor et al.•ARTICLE•GEMA Online Journal of Language…•2025

    The role of food from a sociocultural perspective is one that has been increasingly explored in cultural narratives and academic inquiry in the past few decades. In literature, food is used as a tool to evoke the senses and convey meaning about identity, culture, relationships and emotions. Food can be instrumental in shaping personal and cultural identities, community dynamics and embedding ideologies, particularly in culturally diverse societie…

  • What Is Corruption and Bribery? A Social Representations Study From the Views of Young Adults

    Open Access•Lim Mengzhen, Elizaveta Berezina et al.•ARTICLE•SAGE Open•2025

    Corruption and bribery are often seen as the same in public messages, but people might understand them in different ways. These varying perceptions can significantly influence how anti-corruption efforts are received and understood. Therefore, we explored the perceived definitions of “corruption” and “bribery” among young adults ( N = 253, M_age = 21.32; 59.3% female) using the structural approach of Social Representation Theory as the underlying…

  • Voices of resistance and solidarity

    Open Access•Nayab Iqbal, Nor Fariza Mohd Nor et al.•ARTICLE•Women s Studies International Forum•2025•References: 3

  • "The "Transition Generation”

    Open Access•Nor Fariza Mohd Nor, Azlina Abdullah et al.•ARTICLE•GEMA Online Journal of Language…•2026

    Climate change remains a heavily debated global challenge, yet public understanding is frequently obscured by abstract scientific narratives. This exploratory study utilizes Moscovici’s Social Representation Theory (SRT) to examine how a group of Generation Z in Malaysia, commonly referred to as the "Transition Generation", perceives climate change and defines their role in addressing it. This qualitative research used semi-structured group inter…

  • Posting back at patriarchy

    Open Access•Nayab Iqbal, Nor Fariza Mohd Nor et al.•ARTICLE•Feminist Media Studies•2026

    Across digital platforms, women’s participation in public discourse remains marked by risk, scrutiny, and uneven power. While social media is often framed as a space of empowerment, it frequently mirrors offline hierarchies, reproducing gendered surveillance, backlash, and moral regulation. In conservative societies like Pakistan, young women who speak publicly online do so under intense cultural pressure, where expectations around modesty, silen…

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