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Dang Thi Viet Duc

Biographic Data

ID798744
NAMEDang Thi Viet Duc
GIVEN NAMESDang Thi Viet
FAMILY NAMEDuc
SIGNATUREDUC D T V
AFFILIATIONSVietnam Posts and Telecommunications Group (Vietnam)
ORCID0000-0002-4953-4906
VERIFIEDYes
TOTAL WORKS7
TOTAL CITATIONS0
AUTHOR COUNT7
EDITOR COUNT0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2025
H-INDEX0
  • Beyond Transactions

    Open Access•Lam Tran Nguyen, Nhi-Tuyet Thi Tran et al.•ARTICLE•Human Behavior and Emerging…•2025

    Enterprises and consumers prefer digital financial product selection through financial app platforms, making Fintech one of the fastest‐growing industries. Thus, the study uses gamification’s perceived value and uses and gratification theory to build a research model that examines how hedonic value, utilitarian value, social interaction, binge‐playing, and convenient navigability affect customer loyalty and brand value cocreation towards financia…

  • Unveiling the Impact of Big Data and Predictive Analytics Adoption on Sustainable Supply Chain Management

    Open Access•Dang Thi Viet Duc, Lam Tran Nguyen•ARTICLE•SAGE Open•2025

    The implementation of technological advancements, including big data and predictive analytics (BDPA), signifies a significant paradigm shift in the field of organizational supply chain management. Literature indicates that BDPA can enhance the efficacy of an organization. However, there is a scarcity of literature concerning the adoption of BDPA in the supply chain management of organizations, as perceived by employees. Our objective is to determ…

  • Optimizing and restructuring resources for sustainable firm performance in the AI era

    Open Access•Tung-Thanh Le, Po-Tsun Lin et al.•ARTICLE•Sustainable Futures•2025•References: 11

  • Impulsive Buying and Compulsive Buying in Social Commerce

    Open Access•Tri-Quan Dang, Lam Tran Nguyen et al.•ARTICLE•SAGE Open•2025•References: 84

    The expansion of social commerce on a global scale has been remarkable, and this trend shows no symptoms of abating. Consequently, this market has witnessed an increase in the prevalence of impulsive purchasing. In this context, grounded in the Cognitive-Affective-Behavioral model and the theory of consumption value, the primary objective of this study is to investigate the antecedents of impulsive purchasing and determine whether impulsive purch…

  • Measuring the digital economy in Vietnam

    Open Access•Dang Thi Viet Duc, Tran Tho Dat et al.•ARTICLE•Telecommunications Policy•2024

  • The Dark Sides of AI Advertising

    Open Access•Lam Tran Nguyen, Tri-Quan Dang et al.•ARTICLE•Social Science Computer Review•2024•References: 5

    Artificial intelligence (AI) is a collection of rapidly evolving disruptive technologies that radically alter various aspects of people, business, society, and the environment. AI increasingly provides significant advertising opportunities for society and business organizations. However, AI could be used to spread disinformation if it were deliberately programmed to produce misleading advertising content. Using cognitive appraisal theory and info…

  • Metaverse Banking Service

    Open Access•Lam Tran Nguyen, Dang Thi Viet Duc et al.•ARTICLE•Human Behavior and Emerging…•2023

    Metaverse banking service is the transformation from online banking to a metaverse environment that allows customers to access banking services and interact with representatives in a virtual environment. The metaverse refers to a virtual realm that integrates physical reality with digital environments, enabling users to interact, socialize, and participate in a wide range of activities through the use of avatars and immersive technologies. While …

No prominent works on this page.

  • Metaverse Banking Service

    Open Access•Lam Tran Nguyen, Dang Thi Viet Duc et al.•ARTICLE•Human Behavior and Emerging…•2023

    Metaverse banking service is the transformation from online banking to a metaverse environment that allows customers to access banking services and interact with representatives in a virtual environment. The metaverse refers to a virtual realm that integrates physical reality with digital environments, enabling users to interact, socialize, and participate in a wide range of activities through the use of avatars and immersive technologies. While …

  • Measuring the digital economy in Vietnam

    Open Access•Dang Thi Viet Duc, Tran Tho Dat et al.•ARTICLE•Telecommunications Policy•2024

  • The Dark Sides of AI Advertising

    Open Access•Lam Tran Nguyen, Tri-Quan Dang et al.•ARTICLE•Social Science Computer Review•2024•References: 5

    Artificial intelligence (AI) is a collection of rapidly evolving disruptive technologies that radically alter various aspects of people, business, society, and the environment. AI increasingly provides significant advertising opportunities for society and business organizations. However, AI could be used to spread disinformation if it were deliberately programmed to produce misleading advertising content. Using cognitive appraisal theory and info…

  • Beyond Transactions

    Open Access•Lam Tran Nguyen, Nhi-Tuyet Thi Tran et al.•ARTICLE•Human Behavior and Emerging…•2025

    Enterprises and consumers prefer digital financial product selection through financial app platforms, making Fintech one of the fastest‐growing industries. Thus, the study uses gamification’s perceived value and uses and gratification theory to build a research model that examines how hedonic value, utilitarian value, social interaction, binge‐playing, and convenient navigability affect customer loyalty and brand value cocreation towards financia…

  • Unveiling the Impact of Big Data and Predictive Analytics Adoption on Sustainable Supply Chain Management

    Open Access•Dang Thi Viet Duc, Lam Tran Nguyen•ARTICLE•SAGE Open•2025

    The implementation of technological advancements, including big data and predictive analytics (BDPA), signifies a significant paradigm shift in the field of organizational supply chain management. Literature indicates that BDPA can enhance the efficacy of an organization. However, there is a scarcity of literature concerning the adoption of BDPA in the supply chain management of organizations, as perceived by employees. Our objective is to determ…

  • Optimizing and restructuring resources for sustainable firm performance in the AI era

    Open Access•Tung-Thanh Le, Po-Tsun Lin et al.•ARTICLE•Sustainable Futures•2025•References: 11

  • Impulsive Buying and Compulsive Buying in Social Commerce

    Open Access•Tri-Quan Dang, Lam Tran Nguyen et al.•ARTICLE•SAGE Open•2025•References: 84

    The expansion of social commerce on a global scale has been remarkable, and this trend shows no symptoms of abating. Consequently, this market has witnessed an increase in the prevalence of impulsive purchasing. In this context, grounded in the Cognitive-Affective-Behavioral model and the theory of consumption value, the primary objective of this study is to investigate the antecedents of impulsive purchasing and determine whether impulsive purch…

Business (6 works) · Computer Science (5 works) · Advertising (3 works) · Technology Adoption and User Behaviour (3 works) · Cognition (2 works) · Digital Marketing and Social Media (2 works) · Marketing (2 works) · Marketing (2 works) · Psychology (2 works) · Social Psychology (2 works)

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