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David Schmittlein

Biographic Data

ID802941
NAMEDavid Schmittlein
GIVEN NAMESDavid
FAMILY NAMESchmittlein
SIGNATURESCHMITTLEIN D
VERIFIEDNo
TOTAL WORKS1
TOTAL CITATIONS25
AUTHOR COUNT1
EDITOR COUNT0
FIRST PUBLICATION YEAR1993
LATEST PUBLICATION YEAR1993
H-INDEX1
  • Does Measuring Intent Change Behavior

    Vicki G Morwitz, Eric Johnson et al.•ARTICLE•Journal of Consumer Research•1993•Cited by: 25

    Past research has established that, while self-reports of purchase intentions can predict behavior, various factors affect the strength of the intentions-behavior link. This article explores one such factor: the impact of merely measuring intent. Our specific question concerns the impact of measuring intent on subsequent purchase behavior. Prior research suggests a mere-measurement hypothesis: that merely measuring intent will increase subsequent…

  • Does Measuring Intent Change Behavior

    Vicki G Morwitz, Eric Johnson et al.•ARTICLE•Journal of Consumer Research•1993•Cited by: 25

    Past research has established that, while self-reports of purchase intentions can predict behavior, various factors affect the strength of the intentions-behavior link. This article explores one such factor: the impact of merely measuring intent. Our specific question concerns the impact of measuring intent on subsequent purchase behavior. Prior research suggests a mere-measurement hypothesis: that merely measuring intent will increase subsequent…

  • Does Measuring Intent Change Behavior

    Vicki G Morwitz, Eric Johnson et al.•ARTICLE•Journal of Consumer Research•1993•Cited by: 25

    Past research has established that, while self-reports of purchase intentions can predict behavior, various factors affect the strength of the intentions-behavior link. This article explores one such factor: the impact of merely measuring intent. Our specific question concerns the impact of measuring intent on subsequent purchase behavior. Prior research suggests a mere-measurement hypothesis: that merely measuring intent will increase subsequent…

Affect (linguistics) (1 works) · Behavioral Health and Interventions (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Consumer behaviour (1 works) · Ethics in Business and Education (1 works) · Psychology (1 works) · Social Psychology (1 works)

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