Surapong Siripongdee
Biographic Data
| ID | 8084209 |
|---|---|
| NAME | Surapong Siripongdee |
| GIVEN NAMES | Surapong |
| FAMILY NAME | Siripongdee |
| SIGNATURE | SIRIPONGDEE S |
| AFFILIATIONS | King Mongkut's Institute of Technology Ladkrabang |
| ORCID | 0000-0003-2914-1344 |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Spiritual Mutelu marketing
Thailand holds considerable potential in Buddhist tourism; however, its marketing strategies remain fragmented and inadequately aligned with the spiritual and cultural expectations of modern tourists. This study aimed (1) to assess the levels of Mutelu marketing activities, strategies and perceived marketing value; (2) to examine the factors influencing value enhancement and (3) to propose strategic guidelines for Mutelu-based Buddhist tourism in…
Enhancing ICT Literacy and Achievement
The COVID-19 pandemic has heightened the need for 21st century skills, particularly computer and ICT literacy (CICT) in Thailand. This study aimed to develop a TPACK (Technological Pedagogical and Content Knowledge)-based blended learning model (BLM) to enhance CICT skills and academic performance among 179 Business Administration (BA) undergraduates in the 2022 academic year Computer and Information Applications course. Research instruments were…
No prominent works on this page.
Enhancing ICT Literacy and Achievement
The COVID-19 pandemic has heightened the need for 21st century skills, particularly computer and ICT literacy (CICT) in Thailand. This study aimed to develop a TPACK (Technological Pedagogical and Content Knowledge)-based blended learning model (BLM) to enhance CICT skills and academic performance among 179 Business Administration (BA) undergraduates in the 2022 academic year Computer and Information Applications course. Research instruments were…
Spiritual Mutelu marketing
Thailand holds considerable potential in Buddhist tourism; however, its marketing strategies remain fragmented and inadequately aligned with the spiritual and cultural expectations of modern tourists. This study aimed (1) to assess the levels of Mutelu marketing activities, strategies and perceived marketing value; (2) to examine the factors influencing value enhancement and (3) to propose strategic guidelines for Mutelu-based Buddhist tourism in…
Academic achievement (1 work) · Blended Learning (1 work) · Buddhism (1 work) · Computer Science (1 work) · Conceptualization (1 work) · Cultural tourism (1 work) · Diverse Aspects of Tourism Research (1 work) · Educational technology (1 work) · Explanatory model (1 work) · Explanatory power (1 work)