Subrata Kumar
Biographic Data
| ID | 8087091 |
|---|---|
| NAME | Subrata Kumar |
| GIVEN NAMES | Subrata |
| FAMILY NAME | Kumar |
| SIGNATURE | KUMAR S |
| AFFILIATIONS | Small Business Administration |
| ORCID | 0000-0001-7046-508X |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2013 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Purchasing Tourism Services Through Online Travel Agency
Tourists nowadays are more dependent on online reviews to make different travel decisions. Electronic word of mouth has been playing a key role in influencing the purchase intention of tourists who travel through an online travel agency. In this context, the study aims to explore how electronic word-of-mouth determinants influence travellers' intention to purchase tourism services from online travel agencies in Bangladesh. Based on Social Exchang…
Investigating Tourists’ Online Travel Agency Selection Intention
Online travel agency (OTA) attributes are significant to travelers in deciding which travel agency to select for their trip since different attributes represent different levels of perceived value to the travelers. The study aims to investigate the OTA attributes generated perceived value effect on OTA selection intention by Bangladeshi tourists. Data were collected by following a purposive sampling technique from 307 tourists of Bangladesh who b…
Citizenship As Cultural Flow Structure Agency And Power
No prominent works on this page.
Citizenship As Cultural Flow Structure Agency And Power
Investigating Tourists’ Online Travel Agency Selection Intention
Online travel agency (OTA) attributes are significant to travelers in deciding which travel agency to select for their trip since different attributes represent different levels of perceived value to the travelers. The study aims to investigate the OTA attributes generated perceived value effect on OTA selection intention by Bangladeshi tourists. Data were collected by following a purposive sampling technique from 307 tourists of Bangladesh who b…
Purchasing Tourism Services Through Online Travel Agency
Tourists nowadays are more dependent on online reviews to make different travel decisions. Electronic word of mouth has been playing a key role in influencing the purchase intention of tourists who travel through an online travel agency. In this context, the study aims to explore how electronic word-of-mouth determinants influence travellers' intention to purchase tourism services from online travel agencies in Bangladesh. Based on Social Exchang…
Advertising (2 works) · Business (2 works) · Computer Science (2 works) · Digital Marketing and Social Media (2 works) · Geography (2 works) · Marketing (2 works) · Sociology (2 works) · Structural equation modeling (2 works) · Technology Adoption and User Behaviour (2 works) · Tourism (2 works)