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Bari A Harlam

Biographic Data

ID812517
NAMEBari A Harlam
GIVEN NAMESBari A
FAMILY NAMEHarlam
SIGNATUREHARLAM B A
VERIFIEDNo
TOTAL WORKS1
TOTAL CITATIONS10
AUTHOR COUNT1
EDITOR COUNT0
FIRST PUBLICATION YEAR1992
LATEST PUBLICATION YEAR1992
H-INDEX1
  • Comparing Dynamic Consumer Choice in Real and Computer-Simulated Environments

    Raymond R Burke, Bari A Harlam et al.•ARTICLE•Journal of Consumer Research•1992•Cited by: 10

    Actual supermarket purchases made by consumers over a seven-month period are compared with the choice decisions collected in one sitting in a laboratory simulation. The laboratory simulation was designed to mimic the original market environment. Although there were systematic biases in predictions of true purchase behavior from the simulated data, the “compressed simulations” were reasonably valid in predicting market shares and promotion sensiti…

  • Comparing Dynamic Consumer Choice in Real and Computer-Simulated Environments

    Raymond R Burke, Bari A Harlam et al.•ARTICLE•Journal of Consumer Research•1992•Cited by: 10

    Actual supermarket purchases made by consumers over a seven-month period are compared with the choice decisions collected in one sitting in a laboratory simulation. The laboratory simulation was designed to mimic the original market environment. Although there were systematic biases in predictions of true purchase behavior from the simulated data, the “compressed simulations” were reasonably valid in predicting market shares and promotion sensiti…

  • Comparing Dynamic Consumer Choice in Real and Computer-Simulated Environments

    Raymond R Burke, Bari A Harlam et al.•ARTICLE•Journal of Consumer Research•1992•Cited by: 10

    Actual supermarket purchases made by consumers over a seven-month period are compared with the choice decisions collected in one sitting in a laboratory simulation. The laboratory simulation was designed to mimic the original market environment. Although there were systematic biases in predictions of true purchase behavior from the simulated data, the “compressed simulations” were reasonably valid in predicting market shares and promotion sensiti…

Computer Science (1 works) · Consumer choice (1 works) · Consumer Market Behavior and Pricing (1 works) · Consumer Retail Behavior Studies (1 works) · Economic and Environmental Valuation (1 works) · Economics (1 works) · Human–computer interaction (1 works) · Microeconomics (1 works)

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