Ni Luh Putu Agustini Karta
Biographic Data
| ID | 8242187 |
|---|---|
| NAME | Ni Luh Putu Agustini Karta |
| GIVEN NAMES | Ni Luh Putu Agustini |
| FAMILY NAME | Karta |
| SIGNATURE | KARTA N L P A |
| AFFILIATIONS | Zaytuna College |
| ORCID | 0000-0002-8305-2601 |
| VERIFIED | Yes |
| TOTAL WORKS | 6 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 6 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2019 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
From Local Products to Competitive Advantage
Balinese Arak (an alcoholic beverage) faces structural challenges in governance, market positioning, and brand consolidation despite legalization under Bali Governor Regulation No. 1 of 2020 and production exceeding 4,000 liters per month. Fragmented pricing, inconsistent quality, and weak brand governance limit its competitiveness in Bali’s hospitality industry, dominated by imported wines and international spirits. This study examines how stake…
Strategic Collaborations and Diversification
Tourism villages contribute significantly to Bali's economic development by promoting rural entrepreneurship. However, the sector faces challenges such as low product quality, ineffective marketing, and competition from low-cost imported products. This study explores collaboration and diversification strategies to ensure the economic sustainability of Bali’s village tourism and rural businesses. Data were collected through observations, questionn…
Unlocking Loyalty
This article examines the influence of local culture on tourist loyalty, focusing on a case study in Bali, Indonesia. Through a quantitative approach, this study uses structural equation modelling (SEM) with smart partial least squares (PLS) to analyse data from a survey involving 276 tourists. This study identifies and measures the direct impact of two independent variables, namely local ‘cultural richness’, and ‘cultural interaction’, on destin…
The Role of Branding Strategy in Strengthening the Image of the Village Tourism in Bali
The purpose of this study is to analyze how the tourism village brand strategy in Bali can strengthen the village’s image. The methods are descriptive qualitative (interviews) and quantitative (survey). Eight key informants who are involved in managing the tourism village were interviewed. The sampling technique for the survey was purposive, involving 126 tourists who have visited the tourism villages. Thematic analysis was conducted for the qual…
The Roles and Contributions of Stakeholders in Villages Tourism Brand Management in Bali and India
The purpose of this study is to analyze the stakeholder’s roles and contributions in brand management of village tourisms in Bali and India. A descriptive qualitative research conducted in village tourisms in Bali, Indonesia with village tourisms in Andra Pradesh, India. In-depth interviews and discussions were conducted with twenty key informants involved in the management of the respective village tourisms. The findings are the stakeholders pla…
Peluang Kerja Perempuan Lulusan Sekolah Menengah Kejuruan Perhotelan di Bali
This study aims to find out how job opportunities for female graduates of vocational schools to be accepted as employees in hotels. Research data were collected through questionnaires using Google forms using probability sampling techniques and interviews with the Tremblay method for selected Human Resources (HR) Departments. Sample analysis shows that 45% of SMK graduates are accepted as day laborers; 28.30% are contract employees; 18.30% are pe…
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Peluang Kerja Perempuan Lulusan Sekolah Menengah Kejuruan Perhotelan di Bali
This study aims to find out how job opportunities for female graduates of vocational schools to be accepted as employees in hotels. Research data were collected through questionnaires using Google forms using probability sampling techniques and interviews with the Tremblay method for selected Human Resources (HR) Departments. Sample analysis shows that 45% of SMK graduates are accepted as day laborers; 28.30% are contract employees; 18.30% are pe…
The Roles and Contributions of Stakeholders in Villages Tourism Brand Management in Bali and India
The purpose of this study is to analyze the stakeholder’s roles and contributions in brand management of village tourisms in Bali and India. A descriptive qualitative research conducted in village tourisms in Bali, Indonesia with village tourisms in Andra Pradesh, India. In-depth interviews and discussions were conducted with twenty key informants involved in the management of the respective village tourisms. The findings are the stakeholders pla…
The Role of Branding Strategy in Strengthening the Image of the Village Tourism in Bali
The purpose of this study is to analyze how the tourism village brand strategy in Bali can strengthen the village’s image. The methods are descriptive qualitative (interviews) and quantitative (survey). Eight key informants who are involved in managing the tourism village were interviewed. The sampling technique for the survey was purposive, involving 126 tourists who have visited the tourism villages. Thematic analysis was conducted for the qual…
Unlocking Loyalty
This article examines the influence of local culture on tourist loyalty, focusing on a case study in Bali, Indonesia. Through a quantitative approach, this study uses structural equation modelling (SEM) with smart partial least squares (PLS) to analyse data from a survey involving 276 tourists. This study identifies and measures the direct impact of two independent variables, namely local ‘cultural richness’, and ‘cultural interaction’, on destin…
Strategic Collaborations and Diversification
Tourism villages contribute significantly to Bali's economic development by promoting rural entrepreneurship. However, the sector faces challenges such as low product quality, ineffective marketing, and competition from low-cost imported products. This study explores collaboration and diversification strategies to ensure the economic sustainability of Bali’s village tourism and rural businesses. Data were collected through observations, questionn…
From Local Products to Competitive Advantage
Balinese Arak (an alcoholic beverage) faces structural challenges in governance, market positioning, and brand consolidation despite legalization under Bali Governor Regulation No. 1 of 2020 and production exceeding 4,000 liters per month. Fragmented pricing, inconsistent quality, and weak brand governance limit its competitiveness in Bali’s hospitality industry, dominated by imported wines and international spirits. This study examines how stake…
Tourism (5 works) · Business (4 works) · Marketing (4 works) · Marketing (4 works) · SMEs Development and Digital Marketing (4 works) · Community-based Tourism Development and Sustainability (3 works) · Geography (3 works) · Sociology (3 works) · Brand Image (2 works) · Digital Marketing and Social Media (2 works)