K L Zuykina
Biographic Data
| ID | 830108 |
|---|---|
| NAME | K L Zuykina |
| GIVEN NAMES | K L |
| FAMILY NAME | Zuykina |
| SIGNATURE | ZUYKINA K L |
| AFFILIATIONS | Lomonosov Moscow State University |
| ORCID | 0000-0002-2199-197X |
| VERIFIED | Yes |
| TOTAL WORKS | 5 |
| TOTAL CITATIONS | 1 |
| AUTHOR COUNT | 5 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2022 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
Online News Video: Development Milestones and Research Trends
The article explores the key stages of online news video development, together with the primary trends of online news video research. Through the analysis of Digital News reports compiled by Reuters Institute for the Study of Journalism, we distinguish three major stages of the development of online news videos: the formation stage in 2013–2015, the first platform shift in 2016–2020, and the second platform shift from 2021 to the present time. Th…
The Media Labor Market: The New AI Skills
In an analysis of over 200 media industry job vacancies referencing artificial intelligence (AI) skills, we identified key evolutions in employer requirements for candidates between 2023 and 2025. Our findings indicate that proficiency in AI has transitioned from a supplementary skill to a fundamental competency essential for media professionals. Employers now prioritize candidates who possess not only foundational knowledge of AI functionalities…
Content Strategies of Russian and Spanish Me dia Football League on the YouTube Platform
The article focuses on the content strategies used by media football league (MFL) clubs in Russia and Spain on the YouTube platform. The primary research method used was content analysis, allowing us to characterize the key features of video content. The material for the study consisted of 116 videos ranging from 1 minute to 7 hours in length, representing various content formats during different competitive periods in 2023. The findings reveal b…
Models of Argumentation in Socio-Political Telegram Channels’ Texts
Political communication on Telegram, one of the most popular platforms in Russia, has become a topic of interdisciplinary research. Telegram channels serve as spaces for political discussion and demonstrations, where various points of view on the same events are broadcasted. In this article, the authors uncover general trends and features of argumentation on the internet. They examine how analytical posts in political Telegram channels express di…
Telegram-каналы в борьбе за электорат: Формирование гражданского активизма в период белорусского политического кризиса – 2020
В статье представлены результаты эмпирического исследования политической коммуникации в белорусских Telegram-каналах в период политического кризиса в Беларуси в 2020 г. Материалом для статьи послужили более 2 тыс. постов в восьми ключевых белорусских политических Telegram-каналах разной политической направленности, собранных за два периода: две недели до дня выборов (9 августа 2020 г.) и две недели после. Такие рамки позволили сделать ряд наблюде…
Content Strategies of Russian and Spanish Me dia Football League on the YouTube Platform
The article focuses on the content strategies used by media football league (MFL) clubs in Russia and Spain on the YouTube platform. The primary research method used was content analysis, allowing us to characterize the key features of video content. The material for the study consisted of 116 videos ranging from 1 minute to 7 hours in length, representing various content formats during different competitive periods in 2023. The findings reveal b…
Telegram-каналы в борьбе за электорат: Формирование гражданского активизма в период белорусского политического кризиса – 2020
В статье представлены результаты эмпирического исследования политической коммуникации в белорусских Telegram-каналах в период политического кризиса в Беларуси в 2020 г. Материалом для статьи послужили более 2 тыс. постов в восьми ключевых белорусских политических Telegram-каналах разной политической направленности, собранных за два периода: две недели до дня выборов (9 августа 2020 г.) и две недели после. Такие рамки позволили сделать ряд наблюде…
Models of Argumentation in Socio-Political Telegram Channels’ Texts
Political communication on Telegram, one of the most popular platforms in Russia, has become a topic of interdisciplinary research. Telegram channels serve as spaces for political discussion and demonstrations, where various points of view on the same events are broadcasted. In this article, the authors uncover general trends and features of argumentation on the internet. They examine how analytical posts in political Telegram channels express di…
Content Strategies of Russian and Spanish Me dia Football League on the YouTube Platform
The article focuses on the content strategies used by media football league (MFL) clubs in Russia and Spain on the YouTube platform. The primary research method used was content analysis, allowing us to characterize the key features of video content. The material for the study consisted of 116 videos ranging from 1 minute to 7 hours in length, representing various content formats during different competitive periods in 2023. The findings reveal b…
Online News Video: Development Milestones and Research Trends
The article explores the key stages of online news video development, together with the primary trends of online news video research. Through the analysis of Digital News reports compiled by Reuters Institute for the Study of Journalism, we distinguish three major stages of the development of online news videos: the formation stage in 2013–2015, the first platform shift in 2016–2020, and the second platform shift from 2021 to the present time. Th…
The Media Labor Market: The New AI Skills
In an analysis of over 200 media industry job vacancies referencing artificial intelligence (AI) skills, we identified key evolutions in employer requirements for candidates between 2023 and 2025. Our findings indicate that proficiency in AI has transitioned from a supplementary skill to a fundamental competency essential for media professionals. Employers now prioritize candidates who possess not only foundational knowledge of AI functionalities…
Computer Science (2 works) · Media Studies and Communication (2 works) · Misinformation and Its Impacts (2 works) · Social Media and Politics (2 works) · Applications of artificial intelligence (1 works) · Argumentation theory (1 works) · Artificial Intelligence in Healthcare and Education (1 works) · Competence (human resources) (1 works) · Computational and Text Analysis Methods (1 works) · Content analysis (1 works)